Nancy Berger Email and Phone Number
Nancy Berger personal email
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Nancy Berger phone numbers
My company, brand + data isn't just another digital consultancy. It is designed specifically for Fashion, Jewelry and Fashion Lifestyle Brands with an emphasis on leveraging the intersection between content and conversion.Its distinct focus is on an integrated approach to DTC strategy development, brand positioning, channel marketing and content development allows it to design and implement growth-centric strategies + tactical plans.Core services are as follows:Digital Strategy + ExecutionContent Strategy Creation + ExecutionAudits + Data AnalysisCurrent and past clients include Brochu Walker, El Corte Inglés, Condé Nast, BCBGMAXAZRIA, Reed Krakoff/Coach, Prps Jeans, Tory Burch, Corcoran Sunshine Group, Woolmark and Lancome.I’ve been a fashion marketer for almost 40 years, and prior to launching my consultancy I worked for luxury brands such as Calvin Klein, Donna Karan, Dolce & Gabbana, Valentino and Men’s Vogue.I've always had an entrepreneurial spirit and have successfully launched two companies. The first was an internet/tech company which specialized in developing marketing applications for the Media and Entertainment industries and the second is my current venture brand + data, founded in 2006. I started my career in the era where brand was everything, so I understand the need to maintain brand integrity while applying data analysis that fosters growth. Many digital strategists don’t understand how to marry the two effectively. I not only understand how to manage the natural friction between creativity and KPIS, I make it my mission!
Brand + Data
View- Website:
- brandplusdata.com
- Employees:
- 3
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FounderBrand + Data Feb 2007 - PresentA unique digital consultancy focused on leveraging the intersection of brand + data to drive DTC growth. Select clients past + present: Brochu Walker, BCBGMAXAZRIA, El Corte Inglés, Reed Krakoff/Coach, Condé Nast, Woolmark, Prps Jeans, Triple Eight.I don’t just advise, I'm a member of your team.I’ve been a marketer for over 35 years, and prior to launching my consultancy I worked for luxury brands such as Calvin Klein, Donna Karan, Dolce & Gabbana, Valentino and Men’s Vogue.I’m a different kind of consultant. I love getting my hands dirty which means I don’t just build your strategic plan and then walk away. I usually engage with my clients for 5+ years and take on various roles in their companies. I love working with smaller brands who are focused on growth…this is my passion. I started my career in the era where brand was everything, so I understand the need to maintain brand integrity, while applying data analysis that fosters growth. Many digital strategists don’t understand how to marry the two. I don’t just understand how to do this, I make it my mission!
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Vp Marketing & CommunicationsProject Jul 2010 - May 2012Responsible for brand marketing, digital marketing, experiential marketing and public relations for PROJECT Tradeshow.
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Fashion/Grooming DirectorConde Nast 2006 - 2008New York, Ny, UsMedia sales for Men's Vogue Magazine. -
Vp Sales & MarketingValentino 2003 - 2006Milano, ItVice President, Sales & Marketing, R.E.D. Valentino and Valentino Menswear Responsible for successful re-launch and re-positioning of Valentino Uomo and the launch of R.E.D. Valentino in the United States and Canada.Determined and implemented all marketing/advertising strategies and programs. Produced the first rock concert at Bergdorf Goodman to launch R.E.D Valentino.Managed Public Relations with a focus on editorial and product placement. Merchandised product from initial fabric/model selection to pricing and final editing for all R.E.D and Menswear classifications.Conceptualized and developed Valentino’s first eCommerce site in partnership with Neiman Marcus.Key other responsibilities included financial forecasting/budgeting, inventory management and disposal. Direct P&L responsibility. -
Vp Sales & MarketingDolce & Gabbana 2002 - 2003Milan, ItVice President Sales & Marketing, Menswear -Tailored Clothing, Sportswear, Dress Furnishings, Footwear.Managed $15.0MM domestic business -key account base included Saks, Neiman Marcus, Barney's, Bergdorf Goodman, Holt Renfrew and top specialty accounts. Key responsibilities included financial forecasting/budgeting, product merchandising, and daily sales management. -
Svp Sales & MarketingActivebuddy Inc 2000 - 2002Responsible for managing Business Development/Marketing staff of 5 for Internet technology start-up.Developed business and marketing plans that included competitive analysis, creation of market matrixes, pricing comparisons. Involved in brand wheel development.Determined all sales strategies and organizational procedures based on the identification of vertical opportunities.Managed sales/business development process from prospecting to presentation; negotiated deal parameters and final contracts. Key account –AOL.Authored and designed all marketing/sales collateral.Created financial budgets and monitored spending.
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Vp SalesDonna Karan 1998 - 2000UsVice President Sales, Men's Collection/Signature –Tailored Clothing, Sportswear and Dress Furnishings.Managed $40.0MM domestic business and $30.0MM international business (45 countries).Developed financial budgets and delivered analytical executive presentations. Forecasted and monitored monthly shipping. Managed inventory; purchased product, planned flow, determined disposal strategies, quantified turnover and liability.Responsible for all merchandising, from initial fabric/model selection to pricing and final editing for all DK product categories. -
Director Of SalesGruppo Gft 1996 - 1998Director of Sales, Calvin Klein Men's Collection -Tailored Clothing and Sportswear.Managed $15.0MM domestic business -key account base included Saks, Neiman Marcus, Barney's, Bergdorf Goodman.
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Director Of SalesCalvin Klein 1994 - 1996New York, New York, UsDirector of Sales, CK Sportswear. Account base included Saks, Bloomingdales, Barney's, Bergdorf Goodman and 25+ specialty stores ($7.2MM annual sales). Merchandising Director, Women’s Collection/CK.Planned and installed in-store shops and environments. Implemented shop concepts with concentration on merchandise presentation and visual esthetics.Motivated and educated store personnel through seminars and interactive clinics. Trained and supervised in-store sales specialists.
Nancy Berger Skills
Nancy Berger Education Details
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University Of California, DavisEconomics And Psychology
Frequently Asked Questions about Nancy Berger
What company does Nancy Berger work for?
Nancy Berger works for Brand + Data
What is Nancy Berger's role at the current company?
Nancy Berger's current role is Founder brand+ data. Digital Marketing Consulting ~ 37+ Years Building Fashion + Jewelry Brands @brandplusdataMy Online Course is coming soon..
What is Nancy Berger's email address?
Nancy Berger's email address is na****@****ail.com
What is Nancy Berger's direct phone number?
Nancy Berger's direct phone number is +121262*****
What schools did Nancy Berger attend?
Nancy Berger attended University Of California, Davis.
What are some of Nancy Berger's interests?
Nancy Berger has interest in Design, Entrepreneurship, Fashion, Public Speaking, Music, Social Media Marketing, Multi Channel Marketing.
What skills is Nancy Berger known for?
Nancy Berger has skills like Fashion, Social Media Marketing, E Commerce, Marketing, Marketing Strategy, Merchandising, Brand Development, Apparel, Retail, Sales, Public Relations, Brand Management.
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