Berit Auerbach-Lynn Email and Phone Number
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Strategic brand marketer with a proven track record and over 10 years of experience. Creative problem solver and brand builder. Beauty, wellness and CPG specialist with experience in many other categories. Work with startups to Fortune 500 companies. Beauty brands: JLo Beauty, Bare Escentuals, Smashbox Cosmetics, Jurlique, Kate Somerville, Frederic Fekkai, KMS, Toppik and more.Other brands: Atom&Matter (jewelry), ACLU of Southern California, Western Digital, APS – Arizona Public Service Electric, AMR – American Medical Response, eEyeDigital Security, Pepperdine Graziadio School of Business, Utah Transit Authority, Allegiant Airlines, Utah Tobacco Prevention & Control Program, Pinnacle (pet nutrition), California Certified Farmers Markets, Las Vegas Convention & Visitors Authority and more.Specialties: Brand marketing, brand management, brand strategy & positioning, research, go-to-market plans – concept to execution, product development & launches, brand partnerships, eCommerce, omnichannel marketing, influencer marketing, social media, customer experience, events, retail merchandising, retail marketing & promotions and brand analysis.
Glamnetic
View- Website:
- glamnetic.com
- Employees:
- 57
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Director Of Integrated MarketingGlamneticLos Angeles, Ca, Us
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Director Of MarketingStrands Hair Care 2021 - PresentLos Angeles, California, Us -
Chief Marketing OfficerAtom&Matter 2021 - 2021Atom&Matter is a demi-fine jewelry e-commerce startup founded by Bethany Mota, a digital pioneer, author, designer and entrepreneur.Atom&Matter is part of the Blazer Capital portfolio of brands. -
Brand ManagerGuthy|Renker 2017 - 2021El Segundo, Ca, UsBrand Marketing Manager and acting Brand Lead for 5 consumer beauty brands during my tenure. Omni-channel distribution including DTC e-commerce, retail & e-tail, home shopping and social. Brand strategy, branding & rebranding, product development, go-to-market plans, partnerships & special projects. Led organic social media on multiple brands. Worked closely with brand founders, joint venture partners and talent.Biggest launch: JLo Beauty. -
Marketing Consultant (Full-Time)Jurlique 2016 - 2017Adelaide, South Australia, AuNorth America brand and channel marketing for natural skincare line. Product launch plans - tactics and execution, marketing campaigns, new customer acquisition, retail, partnerships, social media, events and brand strategy. Leveraged but also localized global strategy and creative. -
Brand Marketing ManagerToppik Inc. 2015 - 2016Los Angeles, Ca, UsGlobal marketing for haircare brand with omni-channel distribution. Retail partners included Target, Sephora, Ulta, Amazon and more. Launched brand in Sephora EU and expanded presence at several key retailers, online and B&M. Created toolkit for domestic and international distributors and sell-in materials for expanding distribution. Developed digital marketing, education, in-store displays and tradeshow materials. Conducted sku rationalization to refocus company on better performing products. -
Strategic PlannerR&R Partners 2011 - 2015Las Vegas, Nevada, UsBrand Strategist for Western Digital, one of the largest computer hard disk drive manufacturers in the world. Domestic and international, consumer and business-to-business. Research, find key insights and develop positioning and messaging strategy to meet business and communication goals for a range of products. Work closely with diverse team of clients, internal and external partners.Strategy projects also include rebranding and helping set strategic direction for 15 companies in a broad range of categories. Primary (qualitative and quantitative) and secondary research, situation analysis, brand development, positioning & messaging for the brand overall and by product and target audience, brand and product naming and strategic tactical planning.Positions:Strategic PlannerResearch ManagerAssociate Strategic Planner -
Account ManagerCreed Strategic Imaging 2008 - 2011Los Angeles, California, UsResponsible for developing and managing scope, sell-in, budgets, briefing creative team and coordinating with partners. Work closely with CEO/Creative Director. Projects included brand strategy and positioning, brand identity, new product launches, packaging, retail environment, point of sale, out of home, advertising, website development, email campaigns, collateral, and business development. -
Assistant Account Executive - Smashbox Cosmetics & New BusinessDdb Los Angeles 2007 - 2008New York, Ny, UsPositions:Assistant Account Executive - Smashbox Cosmetics & New BusinessNew Business Account Coordinator -
Account ExecutiveBoston University Adlab 2007 - 2007Boston, Ma, UsThe country's largest full-service, student-run ad agency -
Account Management InternThe Phelps Group 2006 - 2006Playa Vista, Ca, Us
Berit Auerbach-Lynn Skills
Berit Auerbach-Lynn Education Details
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Questrom School Of Business, Boston UniversityConcentration In Marketing
Frequently Asked Questions about Berit Auerbach-Lynn
What company does Berit Auerbach-Lynn work for?
Berit Auerbach-Lynn works for Glamnetic
What is Berit Auerbach-Lynn's role at the current company?
Berit Auerbach-Lynn's current role is Director of Integrated Marketing.
What is Berit Auerbach-Lynn's email address?
Berit Auerbach-Lynn's email address is ba****@****ker.com
What is Berit Auerbach-Lynn's direct phone number?
Berit Auerbach-Lynn's direct phone number is +131069*****
What schools did Berit Auerbach-Lynn attend?
Berit Auerbach-Lynn attended Questrom School Of Business, Boston University.
What are some of Berit Auerbach-Lynn's interests?
Berit Auerbach-Lynn has interest in Baking, Art, Health, Children, Cooking, Volunteering, Education, Environment, Science And Technology, Running.
What skills is Berit Auerbach-Lynn known for?
Berit Auerbach-Lynn has skills like Advertising, Strategy, Marketing Research, Marketing, Account Management, New Business Development, Brand Architecture, Business Development, Mobile Marketing, Integrated Marketing, Brand Development, Interactive Advertising.
Who are Berit Auerbach-Lynn's colleagues?
Berit Auerbach-Lynn's colleagues are Jolly Latido, Ann Mcferran, So-Min Lee, Rayner Ray Casuga, Cheyenne Snarski, Lisa Miao, Maureen Brimbuela.
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