Bernard Mcphee-Lam
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Bernard Mcphee-Lam Email & Phone Number

State Manager - Southern Region at GWM Australia & New Zealand
Location: Junction Village, Victoria, Australia 8 work roles 5 schools
2 phones found area 140 LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Current company
Role
State Manager - Southern Region
Location
Junction Village, Victoria, Australia
Company size

Who is Bernard Mcphee-Lam? Overview

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Quick answer

Bernard Mcphee-Lam is listed as State Manager - Southern Region at GWM Australia & New Zealand, a with 83 employees, based in Junction Village, Victoria, Australia. AeroLeads shows phone signal with area code 140 and a matched LinkedIn profile for Bernard Mcphee-Lam.

Bernard Mcphee-Lam previously worked as Regional Sales Manager at Hyundai Motor Company Australia and Regional Sales Manager at Hyundai Motor Company Australia. Bernard Mcphee-Lam holds Diploma Of Business, Business Administration And Management, General from Australian Institute Of Management.

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Email format at GWM Australia & New Zealand

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GWM Australia & New Zealand

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Profile bio

About Bernard Mcphee-Lam

With a passion for the automotive industry and a drive for achievement, I enjoy assisting growth and bringing success through industry best practice.With more than twenty two years of automotive experience in retail, fleet and wholesale, my aim is to assist and deliver the right outcomes for both franchise holders and the manufacturer.

Listed skills include Sales Process, Automotive, Sales Management, Sales, and 24 others.

Current workplace

Bernard Mcphee-Lam's current company

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GWM Australia & New Zealand
Gwm Australia & New Zealand
State Manager - Southern Region
Melbourne, VIC, AU
Website
Employees
83
AeroLeads page
8 roles

Bernard Mcphee-Lam work experience

A career timeline built from the work history available for this profile.

Regional Sales Manager

Southern Region

Responsible for developing and executing strategic plans to ensure that Hyundai Motor Company Australia’s wholesale and retail objectives are being met across 44 Southern Region franchised dealerships across Victoria and Tasmania. I lead a team of Area Sales Managers and support them in developing and maintaining a highly motivated and effective dealer network, whilst supporting them achieving their monthly sales targets and annual KPIs.

Area Sales Manager

Southern Region

As an Area Sales Manager for Hyundai Motor Company Australia, I managed the wholesale, retail sales objectives and customer service performance of dealerships within the Hyundai Southern Region dealer network in the states of Victoria and Tasmania.In this role I had the opportunity to look after 35 different Southern Region dealerships of varying sizes and operational abilities across two States, working closely with Business Owners, Dealer Principals, General Managers, Sales Managers… Show more As an Area Sales Manager for Hyundai Motor Company Australia, I managed the wholesale, retail sales objectives and customer service performance of dealerships within the Hyundai Southern Region dealer network in the states of Victoria and Tasmania.In this role I had the opportunity to look after 35 different Southern Region dealerships of varying sizes and operational abilities across two States, working closely with Business Owners, Dealer Principals, General Managers, Sales Managers and front line sales staff to achieve mutually beneficial outcomes for all parties.This was achieved through both short term wins and long term sustainable business growth / development.Responsibilities:To Ensure that wholesale, retail and accessory sales objectives are achieved and exceeded on a monthly basis.To train, develop and motivate all sales members of the dealer body, capable of achieving and exceeding Hyundai sales and market objectives.Develop, implement and see through to success appropriate marketing strategy to increase sales in line with Hyundai objectives utilising external intelligence and internal reports.Implement business plans to ensure profitability across dealer operations.Work with dealers to achieve Hyundai KPi objectives and positive business outcomes. Show less

Sep 2015 - Aug 2020

Sales Manager

Patterson Cheney Toyota Dandenong

Automotive Sales Manager at Patterson Cheney Toyota.Responsible for overseeing, motivating, leading, training, developing and managing an experienced retail sales department to achieve, succeed and excel within the Toyota for Life program whilst achieving factory ascendency and guest satisfaction goals.This role included key target marketing to a vast multicultural demographic through digital,traditional press and event driven methods.Patterson Cheney Toyota was a ‘2015… Show more Automotive Sales Manager at Patterson Cheney Toyota.Responsible for overseeing, motivating, leading, training, developing and managing an experienced retail sales department to achieve, succeed and excel within the Toyota for Life program whilst achieving factory ascendency and guest satisfaction goals.This role included key target marketing to a vast multicultural demographic through digital,traditional press and event driven methods.Patterson Cheney Toyota was a ‘2015 Toyota President’s Excellence Award Winner’ through the efforts of its staff, teamwork and strong business practice. Show less

Dec 2014 - Sep 2015

Sales Manager

Dandenong Hyundai

Dandenong Victoria

MC Autos Group / Preston Motors GroupResponsible for overseeing, motivating, leading, training and managing the retail and fleet sales departments to achieve and succeed.This role involved managing a sales team to achieve personal, dealer and factory targets with an aim to exceed them.I strived for personal empowerment of individuals to grow and compliment the business within a team framework, where individual qualities and skills combined can achieve results that wouldn’t… Show more MC Autos Group / Preston Motors GroupResponsible for overseeing, motivating, leading, training and managing the retail and fleet sales departments to achieve and succeed.This role involved managing a sales team to achieve personal, dealer and factory targets with an aim to exceed them.I strived for personal empowerment of individuals to grow and compliment the business within a team framework, where individual qualities and skills combined can achieve results that wouldn’t have otherwise occurred singularly.In addition to employing and training the sales team, I was responsible for advertising (digital, social media, press and associated analytics), recording and analysis of sales, management of dealer floor plan, purchase of all incoming stock (projected by up to six months), management of income and expenses, reaching set company budgets, setting business plans and achievement of benchmark CSi and KPi.I worked very closely with the sales team throughout the sales process to achieve industry best sales practice and customer service.Timeline by company:September 2008 - November 2012 MC Autos GroupNovember 2012 - December 2014 Preston Motors Group Show less

Sep 2008 - Dec 2014

Assistant Sales Manager / 2Ic

Dandenong Hyundai

Dandenong Victoria

MC Autos Group In this position I was responsible to work directly with the Sales Manager and represent the sales team as the team leader.I was responsible for assisting the sales team in achieving sales results by getting involved with the sales process and closing deals.In the absence of the Sales Manager, it was my responsibility to take charge of the role.I was responsible for the ordering and managing of appropriate levels of stock, recording sales, advertising,… Show more MC Autos Group In this position I was responsible to work directly with the Sales Manager and represent the sales team as the team leader.I was responsible for assisting the sales team in achieving sales results by getting involved with the sales process and closing deals.In the absence of the Sales Manager, it was my responsibility to take charge of the role.I was responsible for the ordering and managing of appropriate levels of stock, recording sales, advertising, presentation of the sales environment and communicating with the factory in both fleet and retail sales.I was also responsible for meeting and exceeding my own sales targets and in turn, to lead by example. Show less

Jan 2006 - Sep 2008

Sales Consultant

Dandenong Hyundai

Dandenong

Market City MotorsIn this position I was responsible for meeting and exceeding given sales targets and achieve high level customer CSi. It was my role to follow the ‘road to a sale’ sales process and delivery of quality customer service met by consistent sales results.This included maintaining customer prospecting and follow up schedules.I reported directly to the Sales Manager and Assistant Sales Manager and worked within a team structure to achieve personal, sales,… Show more Market City MotorsIn this position I was responsible for meeting and exceeding given sales targets and achieve high level customer CSi. It was my role to follow the ‘road to a sale’ sales process and delivery of quality customer service met by consistent sales results.This included maintaining customer prospecting and follow up schedules.I reported directly to the Sales Manager and Assistant Sales Manager and worked within a team structure to achieve personal, sales, aftermarket and finance results. Show less

Sep 2002 - Jan 2006
5 education records

Bernard Mcphee-Lam education

Diploma Of Business, Business Administration And Management, General

AIM’s BSB50120 Diploma of Business covers essential knowledge areas required to operate effectively in the Australian business landscape..

Certificate Iii In Business (Sales) Bsb30301, Automotive, Certificate Iii

The Learning Difference!

Certificate Iii In Dog Behaviour And Training 21574Vic, Certificate Iii

Ndtf - National Dog Trainers Federation & Precise Training

Certificate Ii In Automotive Sales - Vehicle Aur22299, Automotive, Certificate Ii

Motor People Training Academy / Austren

Traineeship into the Automotive Sales Industry

Vce Year 12

The University High School

Activities and Societies: Information Technology, Legal Studies, English, International Studies, Classics, Physical Education.

FAQ

Frequently asked questions about Bernard Mcphee-Lam

Quick answers generated from the profile data available on this page.

What company does Bernard Mcphee-Lam work for?

Bernard Mcphee-Lam works for GWM Australia & New Zealand.

What is Bernard Mcphee-Lam's role at GWM Australia & New Zealand?

Bernard Mcphee-Lam is listed as State Manager - Southern Region at GWM Australia & New Zealand.

What is Bernard Mcphee-Lam's phone number?

AeroLeads has found 2 phone signal(s) with area code 140 for Bernard Mcphee-Lam at GWM Australia & New Zealand.

Where is Bernard Mcphee-Lam based?

Bernard Mcphee-Lam is based in Junction Village, Victoria, Australia while working with GWM Australia & New Zealand.

What companies has Bernard Mcphee-Lam worked for?

Bernard Mcphee-Lam has worked for Gwm Australia & New Zealand, Hyundai Motor Company Australia, Patterson Cheney Pty Ltd, and Dandenong Hyundai.

How can I contact Bernard Mcphee-Lam?

You can use AeroLeads to view verified contact signals for Bernard Mcphee-Lam at GWM Australia & New Zealand, including work email, phone, and LinkedIn data when available.

What schools did Bernard Mcphee-Lam attend?

Bernard Mcphee-Lam holds Diploma Of Business, Business Administration And Management, General from Australian Institute Of Management.

What skills is Bernard Mcphee-Lam known for?

Bernard Mcphee-Lam is listed with skills including Sales Process, Automotive, Sales Management, Sales, Customer Satisfaction, Customer Retention, Automobile, and Profit.

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