Bernice Borrelli

Bernice Borrelli Email and Phone Number

MARKETING AND COMMUNICATIONS CONTRACTOR and CONSULTANT @ Rochester, NY, US
Rochester, NY, US
Bernice Borrelli's Location
Rochester, New York, United States, United States
Bernice Borrelli's Contact Details

Bernice Borrelli work email

Bernice Borrelli personal email

n/a
About Bernice Borrelli

Extensive global B:B, B:C, and B:G multi-channel marketing and communications experience in diverse high-tech industries (Aerospace & Defense, Auto, Imaging, IT Managed Services, Medical Imaging, Natural Gas, NDT, Print, Software) gained with ad agencies and companies, such as Bausch and Lomb, Kodak, ITT, Harris, Gentex, Xerox, aycan Medical, PBS, and GM. In depth tactical and leadership experience in all facets of marketing communications, with exceptional strategic planning, creative, writing, project management, and digital marketing capabilities.Specialties: Advertising, Branding, Business Development, Collateral, Contributions, Community Relations, Copy Writing/Content Development, Customer Relationship Management, Digital Marketing, Direct Marketing, Event Marketing, Marketing, Media Planning, Packaging, POS, PR, Organizational Communications, Retention/Loyalty, Social Media, Strategic Planning, Training, Web Site Development

Bernice Borrelli's Current Company Details
aycan Medical Systems, Harris, Rich Products, Gentex Corporation, more

Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More

MARKETING AND COMMUNICATIONS CONTRACTOR and CONSULTANT
Rochester, NY, US
Bernice Borrelli Work Experience Details
  • Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More
    Marketing And Communications Contractor And Consultant
    Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More
    Rochester, Ny, Us
  • Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More
    Marketing And Communications Contractor/Consultant
    Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More May 2009 - Present
    Develop global strategic marketing, communications, and branding plans/campaigns and directly manage/conduct tactical development (writing, design, digital marketing, etc.) for companies including Harris, Gentex, Ops-Core, aycan Medical, ayData, and more. Helped establish/build new brands, in new markets, and transition legacy brands into single global brand.
  • Harris Corporation
    Director Marketing Communications (Contract)
    Harris Corporation Sep 2014 - Oct 2015
    Rochester, New York Area
    Developed global strategic marketing and communications plans for Harris’ tactical communications business. Established communications team’s work processes and led, managed, and mentored them (project managers, designers, production). Project managed and developed creative (writing and design) for PR and key sales collateral, videos, executive presentations, and media materials. Managed digital marketing for business unit, including leading transition to content management and new web platform. Led development of global online sales portal for on-demand, customization of marketing materials.
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  • Itt Space Systems Division
    Director, Communications
    Itt Space Systems Division Aug 2004 - May 2009
    Led and expanded the former Kodak marketing communications team to support ITT’s new geospatial business (five business units – commercial and government). Division spokesperson. Member of the corporate marketing, PR, and branding teams. Led brand transition plans.
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  • Kodak Space Systems And Commercial Imaging Divisions
    Director, Marketing Communications & Pr
    Kodak Space Systems And Commercial Imaging Divisions Sep 2000 - Aug 2004
    Established and led team in the development and execution of integrated marketing communications plans, including acquisitions and divestitures for worldwide remote sensing/ISR businesses. Developed and managed all direct budgets. Created communications for and counseled division and corporate executives. Member of global corporate PR and marketing teams, which managed all related budgets.
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  • Xerox
    International E-Marketing Manager
    Xerox Feb 2000 - Sep 2000
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  • Xerox
    International Marketing Communications & Pr Manager
    Xerox Jun 1999 - Feb 2000
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  • Xerox
    International Marketing Communications Manager
    Xerox Apr 1995 - Jun 1999
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  • Full Service Ad Agencies (Clients: Gm, B&L, Curtice Burns Foods, Kodak Commercial Imaging, Xerox, +)
    Agency Account Executive
    Full Service Ad Agencies (Clients: Gm, B&L, Curtice Burns Foods, Kodak Commercial Imaging, Xerox, +) Oct 1990 - May 1995

Bernice Borrelli Skills

Direct Marketing Integrated Marketing Advertising Public Relations Copywriting Social Media B2b Strategy Strategic Planning Event Planning Business Development Marketing Communications Corporate Communications Media Relations Internal Communications Trade Shows

Bernice Borrelli Education Details

Frequently Asked Questions about Bernice Borrelli

What company does Bernice Borrelli work for?

Bernice Borrelli works for Aycan Medical Systems, Harris, Rich Products, Gentex Corporation, More

What is Bernice Borrelli's role at the current company?

Bernice Borrelli's current role is MARKETING AND COMMUNICATIONS CONTRACTOR and CONSULTANT.

What is Bernice Borrelli's email address?

Bernice Borrelli's email address is ro****@****.rr.com

What schools did Bernice Borrelli attend?

Bernice Borrelli attended Suny Brockport.

What are some of Bernice Borrelli's interests?

Bernice Borrelli has interest in Education.

What skills is Bernice Borrelli known for?

Bernice Borrelli has skills like Direct Marketing, Integrated Marketing, Advertising, Public Relations, Copywriting, Social Media, B2b, Strategy, Strategic Planning, Event Planning, Business Development, Marketing Communications.

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