Bernie Cho work email
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Bernie Cho personal email
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• Extensive 25+ years of experience in the Asian music, television, radio, and pop culture industries• Conducted the launch of 600+ Korean music artists on 20+ international DSPs (Digital Service Providers)• Involved with the startup of 6 TV channels, 2 concert series, and 1 film festival• Distributed 1st ever #1 Asian music debuts on USA/Canada digital album charts• Promoted 1st ever Asian/Asian-American sold-out USA music concert tour • Produced 1st ever Korean music showcases at top international music festivals such as SXSW South By Southwest (USA), CMJ Music Marathon (USA), Culture Collide (USA), CMW Canadian Music Week (CAN), MIDEM (FRA), Music Matters (HKG/SGP), NAMM Believe in Music (WW Livestream), and wwFest : Valorant Unlocked (WW Livestream)• Project Consultant on international award-winning K-Pop social media campaign • Project Consultant/Commentator on international award-nominated K-Pop documentary series • Frequent Commentator on APAC/Korean music industry issues for national/international media outlets• Featured Speaker on APAC/Korean music industry trends at national/international conferences• Advisor/Panelist/Moderator for various Korean Ministry of Culture initiatives dedicated to music industry research and development• Advisor/Mentor for Korean/USA music tech startupsSPECIALTIES#DigitalMusic #DigitalServiceProviders #NewBusinessDevelopment #MarketEntry #MusicExport #MusicTech #AsianPop #KPop #IndieMusic #ArtistRepertoire #ArtistLabelServices #CreativeDirection #StrategicPlanning #BrandCollaborations #ContentProgramming #ContentProduction #ContentSales #ContentMarketing #ContentPromotions #ContentGlobalization #ContentLocalization #ContentMetadata #ContentManagement #ContentProtection #ContentRightsClearances #ConcertBooking #ConcertPlanning #ConcertProductionPORTFOLIOhttp://dfsb.kr/projectshttp://dfsb.kr/eventshttp://dfsb.kr/newshttp://youtube.com/@berniecho
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International ChartsDfsb KollectiveSeoul, Kr -
PresidentDfsb Kollective 2008 - PresentOwner/Founder of Seoul-based Artist & Label Services agency that creatively collaborates with clients — ranging from indie bands to corporate brands — on devising innovative digital media, marketing, and business development solutions. Highlights include :
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International ChartsDfsb Kollective 2008 - Present• 1st Top 10 North America digital album chart debut for K-Pop artist @ Apple iTunes Music : Electronic (2009)• 1st Top 5 Australia digital album chart debut for Asian artist @ Apple iTunes Music : Hip-Hop/Rap (2010)• 1st #1 USA digital album chart debut for Asian artist @ Apple iTunes Music : Hip-Hop/Rap (2010)• 1st #1 Canada digital album chart debut for Asian artist @ Apple iTunes Music : R&B/Soul (2010)• 1st #1 Europe digital album chart debut for Asian artist @ Apple iTunes Music : R&B/Soul (2011)• #1 Billboard World Album chart debut for K-Pop artist (2013)• #1 International digital album/singles chart debuts for K-Pop artists in Australasia, Greater China, Korea, Japan, Southeast Asia, North America, Western Europe, and Russia @ Apple iTunes Music (2010 - now)
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International DistributionDfsb Kollective 2008 - PresentIn order to raise the recognition of Korean music globally, DFSB Kollective was appointed by the IFPI (International Federation of the Phonographic Industry) to be the first Korean ISRC Manager (2008) and was one of the first Korean companies to enter into content provider relationships with top international DSPs (Digital Service Providers) including < Apple iTunes Music (2008) / YouTube (2009) / Google Play (2013) / Deezer (2013) / Spotify (2013) / KKBox (2015) / Pandora (2016) / iHeartRadio (2017) / AWA (2018) / JioSaavn (2018) / Yandex (2018) / Facebook (2018) / Amazon (2018) / TIDAL (2020) / Anghami (2020) / Boomplay (2020) / UMA (2020) / Tencent Music Entertainment (2020) / NetEase Cloud Music (2020) / TikTok/Resso (2020) / JOOX (2021) / Peloton (2021) / FLO (2022) / Soundcloud (2023) >
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Industry AffiliationsDfsb Kollective 2014 - PresentIn order to promote the rights of Korean music globally, DFSB Kollective became a member of < Merlin Network (2014) / LIAK Record Label Industry Association of Korea (2014) / WIN Worldwide Independent Network (2015) >
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Industry EventsDfsb Kollective 2008 - PresentSince launching in 2008, DFSB Kollective and its artists have been featured speakers/performers at top international music conferences/festivals such as < BIGSOUND / Clockenflap / CMJ Music Marathon / CMW Canadian Music Week / Coachella / Concrete & Grass / Culture Collide / Glastonbury / The Great Escape / MIDEM / MU:CON / MusicBiz / Music Matters / NAMM / Reeperbahn / SXSW South By Southwest / Summer Sonic / TIMM >
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Media & PromotionsDfsb Kollective 2008 - PresentAmong the first and foremost Asian music exporters, DFSB Kollective and its artists have also been quoted/profiled in leading international media outlets like < ABS-CBN / ARTE / Asia Times / BBC / Billboard / Bloomberg / CNN / Discovery / E! / Monocle / MusicAlly / MTV / Newsweek / The New York Times / NBC / NPR / Paper / Pitchfork / Rolling Stone / SCMP / Spin / Time / The Wall Street Journal / The Washington Post / ZDNet >
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Brand CollaborationsDfsb Kollective 2009 - Present• MTV Asia x Swatch ‘Swatch MTV Playground’ Artist Exhibition Showcase @ Seoul Aa Design Museum featuring DJ Soulscape x VJ Kwon : South Korea — Planner / Producer (2009)• Toyota ‘SuperTraxx’ Summer Music Festival Stage @ Incheon Pentaport Rock Festival featuring G-Dragon x T.O.P, 태양 Taeyang, Drunken Tiger x 윤미래 Yoonmirae, Miss A, and B.o.B : Planner / Producer / Social Media Marketing (2011)• Converse ‘3 Artists 1 Song' Campaign featuring Jaurim, Aziatix, and Idiotape : South Korea — Planner / Producer / Promotions (2012)• MTV Asia x Aloft Hotels ‘Project Aloft Star’ Talent Search Competition : South Korea — Planner / Promotions / Social Media Marketing (2016/2017)• R/GA x Prudential Corporation Asia 'We DO' Wellness Campaign featuring SuperM : APAC Project Consultant (2020 - 2021)• MSL/Publicis Groupe x Oreo Special Edition Campaign featuring BLACKPINK : APAC Project Consultant (2021 - 2022)
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Original Content ProductionsDfsb Kollective 2018 - Present• Apple iTunes Music x Merlin Network : Korean Indie Music Videos featuring Solid (#11 Apple iTunes Music USA : R&B/Soul Album Chart) x Big Phony (#15 Apple iTunes Music USA : K-Pop Album Chart) : Executive Producer (2018)• YouTube Originals x Banger Films ‘K-Pop Evolution’ Documentary Series : < IDA Documentary Awards 2021 Best Short Form Series Nominee > : Consultant / Commentator (2019 - 2021)• Millenasia Project 'Be The Future' COVID-19 Music Video Campaign featuring K-Pop artists AleXa, IN2IT, and Dreamcatcher < Shorty Social Good Awards 2020 Silver Distinction - Music & Dance Category : Finalist - Global Campaign, Education, Youth & Family Category > Project Consultant (2020)• Riot Games x Amazon/Twitch ‘wwFest : Valorent Unlocked’ WW Livestream Electronic Dance Music x Video Game Festival featuring Korean DJ Justin Oh : South Korea — Segment Executive Producer (2021)
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Talent Casting ConsultantDfsb Kollective 2019 - Present• JTBC 'Super Band’ Korean Indie Musician TV Audition Show : International Celebrity Judge (2019)• Vice Media ‘Vice News’ TV Series : Local Show Host (2021)
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Music Sync ConsultantDfsb Kollective 2016 - Present• Vice Media ‘Noisey’ Documentary (2016 - 2018)• Ubisoft ‘Just Dance 2020' Video Game (2019)• A24 ‘Minari’ Feature Film < Sundance Film Festival : 2020 Grand Jury Prize & Audience Award / Academy Awards : 2021 Best Picture Nominee > (2020) • Hope Project ‘누렁이 Nureongi’ Documentary (2021)
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Market Entry ConsultantDfsb Kollective 2015 - Present• International IR Integrated Resort : South Korea Entertainment Venue x Live Event Programming Market Research & Analyses (2015 - 2018)• International DSP Digital Service Providers : South Korea Streaming Music x Podcast Market Research & Analyses (2020 - 2021)
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Company PerformanceDfsb Kollective 2010 - Present• 1YR Revenue YoY Growth (2021 - 2022) : + 5.6% [1.0X K-Pop Industry] • 6YR Revenue CAGR (2016 - 2022) : + 9.3% [2.3X K-Pop Industry]• 12YR Revenue CAGR (2010 - 2022) : + 15.3% [2.2X K-Pop Industry]
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Startup Stage AdvisorChartmetric Nov 2015 - PresentSan Mateo, California, Us< #1 Music Market Intelligence Tool > The State of Data in the Music Industry [Water & Music 2024]Chartmetric is the music industry's leading market analytics service, providing instant access to a universe of data from more than 20+ streaming music/video DSPs, social networks, and other media sources. Using advanced machine learning and data science, Chartmetric helps the music industry make smarter and faster music business decisions by providing reliable data, beautiful visuals, in-depth insights, innovative features, and stellar customer support. Chartmetric is one of SparkLabs’ startup accelerator investments. -
Music Tech MentorOrbit Startups Nov 2023 - PresentSingapore, SgOrbit Startups helps scale breakthrough startups from around the globe across emerging and frontier markets in Southeast and South Asia, the Middle East, Africa, and the Americas. Orbit invests through its fund SOSV, a US-based venture capital firm with US$1.4 billion in assets under management. -
Music Tech MentorSparklabs Korea Jul 2012 - PresentSeoul, KrSparkLabs is a startup accelerator founded by entrepreneurs for entrepreneurs in South Korea with a focus on startup companies from the Internet, online gaming, mobile, e-commerce, and digital media sectors. The mentorship-driven program is 3 months in length and provides funding, office space, a structured program and access to a top-tier network of entrepreneurs, venture capitalists, angel investors and executives. SparkLabs seeks to contribute to and help develop South Korea’s startup ecosystem. -
Senior Producer | Digital Media Department | Head Of Content Production Team [Manager]Mtv Korea Jun 2007 - Oct 2007Managed a team of in-house/independent production staff to create new, original, value added MTV properties for multi-platform use (online, mobile, personal media devices, on-air). Worked together with Ad Sales, Business Development, and Marketing Communications Departments to plan music-based entertainment content strategies and pitch content projects for partnership, sponsorship, and syndication opportunities. Directly produced select MTV Korea digital media content projects.
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Producer | Creative & Content Department [Manager]Mtv Korea Dec 2006 - Jun 2007As Head of one of the Production Teams, served as a core member of the Show Development Committee and Chief Producer for the Korean pop culture magazine show < MTV Ultimate >. Upon its debut in Winter 2006, ‘MTV Ultimate’ emerged as the #1 locally produced show on the channel (Q1/Q2 2007).
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Creative Planner | Creative & Content Department [Senior Executive/Manager]Mtv Korea Feb 2003 - Dec 2006Served as the trendspotting pop culture analyst responsible for creating and planning new events, programs, and business opportunities. In conjunction with the Ad Sales, Digital Media, Marketing, and Production Departments, conceived new project concepts, prepared presentations, and participated in client meetings pertaining to sponsorship/partnership deals. Highlights include successful brand collaborations with < Apple / Budweiser / LG / Maybelline / Nike / Samsung >. In addition to the above duties, also served as key member of Task Force Teams to expedite digital media initiatives < MTV Asia > launch new channels < VH1 Korea / Nickelodeon Korea / MTV K @ MTV World > and revamp existing channels < MTV Mandarin >.
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Co-Founder • Sponsorship DirectorResfest Korea Jan 2000 - Dec 2005Initiated the discussions and negotiations to secure the South Korean rights to < RESFEST > the premier international digital film festival that annually toured around the world. As the Co-Founder and Sponsorship Director of RESFEST Korea, insured the financial viability and bolstered the brand equity of the film festival by establishing partnerships with major corporate sponsors < Adobe / Apple / Bacardi / Burton / Diesel / Gravis / Mini Cooper / Nike > and media outlets < MTV / OCN / CatchOn / SuperAction / OnStyle >. From 2002 - 2006, RESFEST emerged as one of the biggest and most successful film festivals in South Korea.
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Co-Founder • Sponsorship DirectorSeoulscape Superstar Dj Series May 2002 - Dec 2002Created the concept, supervised the art direction, and secured the corporate sponsorships for < SEOULSCAPE > South Korea’s first major concert series featuring international superstar DJs < Fatboy Slim / Paul Van Dyk / Sasha >. At its debut during the 2002 Korea/Japan FIFA World Cup, SEOULSCAPE shattered all local attendance and revenue records for electronic dance music events.
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Creative Consultant • PresenterEtn Entertainment News Tv Jun 2002 - Sep 2002At the upstart entertainment news channel < ETN > advised on the acquisition of international news content and development of local program concepts. Upon its launch in Spring 2002, supervised the on- air graphics production and served as the bilingual host for the live daily news show < 연예스테이션 Yunae Station >. In charge of international affairs, interviewed foreign stars and presented overseas celebrity news on what quickly became one of the top rated cable TV shows in South Korea.
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Creative ConsultantEchannel Digilife.Tv Nov 2001 - Feb 2002At the request of eChannel’s Strategic Planning Management Team, conducted an in-depth study of overall broadcast operations and compiled a re-launching strategy to convert the struggling info-telecom news channel into a ‘digital lifestyle’ channel. After devising its new slogan < Digilife.TV > developing some of its new programming < Digital Movie / Sonar > and drafting a detailed restructuring report, eChannel experienced an immediate +40% jump in viewer ratings.
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Producer • Director • EditorMusic Videos 1997 - 2002Served as Producer, Director, and Editor of music videos for Korean indie artists < 달파란 Dalparan / 황신혜밴드 Hwangshine Band > and Producer of music videos for major K-Pop artists < Gigs / 이승철 Lee Seung- Chul / SpaceA >.
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Producer • PresenterChannel [V] Korea Apr 2001 - Sep 2001At the new South Korean affiliate of StarTV’s APAC music television station < Channel [V] > created the concept and served as the host for their weekly 1-hour Korean music show targeting Asia-Pacific TV audiences < Seoulsonic >. As one of South Korea’s first TV Producer/Presenters, conceived the on-air graphics, wrote all the English scripts, and supervised the bilingual post-production sessions.
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Creative ConsultantMtv Korea Jul 2000 - Jan 2001In preparation for MTV Korea’s 24-hour channel launch, developed program concepts and promotional events that were pitched to prospective corporate sponsors. In order to improve the channel's localization efforts, scouted Directors and Designers to produce a series of award-winning MTV Korea station IDs. Final project for the channel < 2000 MTV VJ Election > attracted over 10,000 applicants, making it at the time not only the most successful VJ contest ever held in South Korea but also the most successful VJ contest in MTV Asia history.
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Producer | Head Of On-Air PromotionsMtv Korea Jan 1999 - Jun 2000Upon MTV Asia's entry into South Korea, hired as the first Producer for the new local channel. As Head of On-Air Promotions, produced tune-ins, program packaging, and image campaigns as well as supervised the localization of international MTV broadcast designs.
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Independent Producer • Market AnalystMtv Asia Sep 1997 - Dec 1998Prior to MTV Asia’s entry into South Korea, served as an Independent Producer for MTV Asia’s youth pop culture show < Out Of The Box > and as a local Market Analyst for MTV Asia’s Strategic Planning Department. As part of MTV Asia’s entry into South Korea, prepared monthly monitoring and research reports as well as led the local recruitment process for potential VJ candidates. -
On-Air PromotionsMnet Music Network Jan 1995 - Jun 1996As a member of the Production Department, supervised the initial stages of MTV Asia's localized programming blocks on the Korean music television channel < MNET > and selected to be one of the first Producers for Korea’s first On-Air Promotions Team. In addition to producing a series of MNET station IDs, invented < Hot Clip > which became one of the channel’s biggest sources of advertising revenue.
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Programming & Planning DepartmentMnet Music Network Jan 1994 - Jan 1995At the commencement of Korea’s cable TV industry, hired as one of the first members of MNET's Programming & Planning Department. During the channel’s start-up phase, formulated the music video acquisition policy, conducted market analyses on international TV markets, and served as the local liaison to international program distributors.
Bernie Cho Skills
Bernie Cho Education Details
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Dartmouth CollegeGovernment/Asian Studies -
Ucla Anderson School Of ManagementEntertainment & Media Executive Program -
Vancouver Film SchoolFoundation Film Program -
Yonsei UniversityTransfer Terms -
Uc Santa BarbaraTransfer Term -
Groton SchoolCum Laude
Frequently Asked Questions about Bernie Cho
What company does Bernie Cho work for?
Bernie Cho works for Dfsb Kollective
What is Bernie Cho's role at the current company?
Bernie Cho's current role is International Charts.
What is Bernie Cho's email address?
Bernie Cho's email address is be****@****ail.com
What schools did Bernie Cho attend?
Bernie Cho attended Dartmouth College, Ucla Anderson School Of Management, Vancouver Film School, Yonsei University, Uc Santa Barbara, Groton School.
What are some of Bernie Cho's interests?
Bernie Cho has interest in Skiing, Dartmouth College, Snowboarding, Soccer, Rollerblading, Squash, Mtv Networks, Skateboarding, Arts And Culture, Wakeboarding.
What skills is Bernie Cho known for?
Bernie Cho has skills like Apple Final Cut Pro, Adobe Photoshop, Adobe Illustrator, Apple Iworks, Google Apps, Microsoft Office, Hd Video, Digitbeta/beta Production/editing, Digital Media, Television, Digital Marketing, Video.
Who are Bernie Cho's colleagues?
Bernie Cho's colleagues are Jonathan Durrant.
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