Data-driven and passionate sales and marketing leader with 15+ years experience at high-growth (tech) scale-ups Booking.com and Just Eat Takeaway.com and leading hospitality brands like Mandarin Oriental.With a broad sales and marketing skill set, innovative & analytical mindset and both conceptual strength and focus on strong execution I deliver on KPI’s in fast-growing, complex, multidisciplinary settings. Experienced in scaling organizations and worked in both global & country roles. As a leader, I give my teams responsibility and autonomy within a clear KPI framework.I have had the good fortune to live, study and work in multiple languages and cities, including London (UK), Vienna (AU), Miami & Atlanta (USA), Toronto (CA) and Amsterdam (NL).I obtained my bachelor degree in Hospitality Management at Hotelschool The Hague in The Netherlands and completed several senior management/ executive training programs at the Baak and the Erasmus University in Rotterdam (NL)Key Qualities✅ People-focused leadership: I value and develop talent, fostering a culture of collaboration and continuous improvement.✅ Performance-driven & results-oriented: With a strong commercial focus, I lead initiatives that enhance profitability and strengthen market positioning.✅ Entrepreneurial spirit: My innovative customer centric, forward-thinking mindset has been instrumental in navigating complex business challenges and seizing new opportunities.✅ Strategic visionary: Balancing high-level strategy with detailed execution, I ensure alignment across teams for impactful, measurable outcomes.