Bertrand Raoult Email & Phone Number

Clovelly, NSW, AU

Sydney, Australia

Promotion and facilitation of foreign direct investment (FDI) to Canada

Sydney, Australia

• Business France is the global French Agency for International Business Development. Business France promotes technologies, products, services and know-how from France, and puts French-based professionals in contact.
• Steered profitable business development engagements for more than 300 French companies
• Pitched my client’s solutions, successfully securing & facilitating business meetings with C-level executives and other senior prospects, including multinationals and F500 companies.
• Developed a network of potential targets as well as in-depth relationships with major stakeholders within key Australian companies through active account management.
• Organised and managed 11 major trade missions, generating proven new business opportunities (from POC to commercial or distribution agreements) for over 120 companies.
• Increased turnover by 48% for existing clients, and by 32% for new clients, and secured deals with 38% more companies than my objectives.

Dublin

• The technology start-up Oddsfutures.com is the world’s first dedicated sports odds trading exchange.ACHIEVEMENTS
• Successfully contributed to the launch of Oddsfutures.com in February 2011.
• Gained over 10000 new customers in the first year of activity, with over €3.5M traded during that period (38% over projections), with a marketing spend in press, DM, PPC, banner and infomercial campaigns of €100k.
• Agreed strategic long term partnerships through active account management with software suppliers, data suppliers, affiliate networks and publishers, resulting in Oddsfutures featuring on over 300 partner and affiliate.
• Monitored and constantly reformulated interactions on social networks and forums, creating engaging communication channels with customers, prospects and affiliates.
• Developed, implemented and monitored a strong SEO and SEM strategy, and actively contributed in month to month traffic increases, peaking at over 110k visits.

Dublin

• ACHIEVEMENTS
• Development of the products and services for 32cc Group (www.32ccgroup.ie), including selection of leisure and hospitality partners and site content creation in order to contribute to traffic generation.
• Launch of Extreme Ireland’s French, Spanish and German websites (www.extremeireland.ie - operator specialised in active holidays), and promotion of their services to international markets, resulting in a 25% increase.
• Define and implement the marketing strategy of Marketmaker’s new venture (www.oddsfutures.com).RESPONSIBILITIES
• Assist SME’s in the definition, development, execution and measurement of their marketing and sales strategies.
• Contract sales, marketing or operational missions in the areas of Internet marketing, Product, Business and market development, Channel relationship management, Accounts management, Customer portfolio analysis.

Sydney, Australia

• SAS Institute is the largest privately owned Business Intelligence software company in the world and a leader in business analytics, with solutions used in 44,000 sites across 108 countries.Achievements
• Performed in-depth qualitative and quantitative analysis of the factors that can influence customers to cancel their renewals of SAS products, through internal and external interviews, data mining and statistical.
• Developed detailed Case Studies on five companies that recently cancelled part or totality of their SAS licences.
• Identified five major cancellation reasons and provided recommendations to SAS management.Responsibilities
• Identify the reasons why SAS’ customers cancel their software renewals, as a part of the customer satisfaction initiative undertaken by SAS’ management.
• Provide practical recommendations and suggestions for the improvement of the cancellation performance of the Company.

Sydney

• Adeltur group provides destination management services across Europe, through Adeltur (Rome, Italy) and Hibernia Tours (Dublin, Ireland).ACHIEVEMENTS
• Established collaboration agreements with 30% of the organisation’s key target Tour Operators, as well as with a substantial number of smaller players. Generated €280K revenues in year 140% over target.
• Generated insertion of some of the organisation’s products in the programs (brochures and websites) of 8 major tour operators, representing a 100% growth.
• Achieved an increase of 120% in the number of ad hoc group and incentive quotation requests, with an 22% transformation success rate (company average 16%).RESPONSIBILITIES
• Solely responsible for the sales and marketing strategy of the Australian and New Zealand markets. Tour Operators and Travel Agencies database development. Identify opportunities for business growth through market.
• Active field sales activity, negotiation and development of collaboration agreements, and management of existing accounts.

Dublin, Ireland

• Adeltur Ireland is the irish incoming agency of Italian Tour Operator AdelturACHIEVEMENTS
• Negotiated partnerships with key suppliers based on competitive rates, allocations and exclusive service levels, resulting in lowering cost base by 5% and increasing margins by 7%
• Increased clients base by 120% and turnover by 60% in one year, overachieving €1M target by 35%, through activation of personal network and active targeting of new geographical markets
• Defined and communicated actively the company’s value proposition, resulting in establishing long term relationships with key customers, increasing partnership agreements by 35%
• Achieved a 12% profit margin on new clients and raised margins by 2%, to 11%, on existing clients, while industry average remained at 10%.RESPONSIBILITIES
• Effective management of the administration and operation team, including recruitment of temporary and full time staff, training, motivation, process definition, quality standards and budget.

• Irish Welcome Tours is Ireland’s third largest destination management company, providing a full range of services for FITs, groups, incentives, events and conferences to leading tour companies and operators.
• Organisation of group tours, including transport, accommodation, guiding and entertainment
• Key accounts management, including sales, customer relationships and development of the value proposition, pricing and contract conditions for all quotations and tender submissions
• Match high levels of service, flexibility and customer satisfaction with sales and profit margin objectives in a highly competitive environment
• Assisting general management on key issues related to the French and Spanish marketsAchievements
• Developed market share by 10%. Achieved sales revenues of €2M, 10% over target

Caracas, Panama

• Tucaya is a leading Incoming tour operator based in Caracas and Panama City, and provides FIT, groups and Incentive services in Venezuela, Panama, Costa Rica and Florida on a global basis. Responsibilities
• Provide advice and information to senior management to enable them to formulate the strategic direction of the company with respect to its growth and diversification
• Assess the company’s operations, including supply chain and internal processes
• Analyse current and potential markets, and research of possible new destinationsAchievements
• Reviewed the company’s operations, resulting in reducing the supplier’s portfolio by 30 %, standardising recurrent procedures and improving the quotation process time by 50%
• Recommended Panama as the second destination in the Company’s portfolio

• Brittany Ferries operates routes between France, the UK, Ireland and Spain, and is the leading ferry operator on the western channel.Responsibilities
• Define the business strategy, develop and implement the marketing plan to ensure final results
• Directly manage a team of 15 people, including sales executives, product and CRM managers
• Optimise the pricing strategy by implementing yield management and fluid pricing systems
• Negotiate partnership agreements with key customers, tour operators and travel agency networksAchievements
• Increased market share by 4% and revenue by 5% in a declining market (-3%), through improvement of resources allocation, redeployment of the sales force and review of the compensation system

Mba, Management, Marketing, Finance

MBA

Undergarduate Diploma, Business

MBA

Diploma In Management

Education record