Satya N.S. Behara Email & Phone Number

Braintree, Massachusetts, Us

Transforming global cardiac care | Healthcare, Corporate, and Consumer SolutionsSolving complex cardiac device clinic challenges with unique best-in-class offerings including cardiac device remote monitoring service, data management system, in-clinic solutions, and digital training. A one-stop destination for corporations to elevate their teams through recruitment and training. Enabling individuals to enter the rewarding cardiac medical device industry.

Braintree, Massachusetts, Us

Braintree, Massachusetts, Us

• Built and led the marketing organization responsible for product development and launches, branding strategy, lead generation, and digital and traditional marketing initiatives• Collaborated with the cross-functional teams to design, develop, and launch new products• Led the global B2C sales and recruitment team

Brooklyn, New York, Us

Wilkes-Barre, Pa, Usa, Us

Boston, Massachusetts, Us

Watford, Hertfordshire, Gb

• Planned and developed strategic as well as upstream and downstream initiatives in patient positioning and power instruments (includes OEM products)• Managed hip arthroscopy business area and led the digital solutions strategy project

Watford, Hertfordshire, Gb

• Owned shoulder reconstruction and specific market segments within the shoulder arthroscopy business area• Identified and evaluates potential acquisitions and business opportunities in these owned segments• Product management through its lifecycle - from ideation to launch to obsolescence

Watford, Hertfordshire, Gb

• Developed business cases and global marketing plans for shoulder repair and reconstruction products.• Coordinated and implemented the crafted marketing plans – the responsibilities during initial phases of product launch included market research, pricing, user need identification, global product launch planning, competitive analysis, etc.• Built and executed marketing and product launch plans.• Collaborated with cross functional teams and the regional market managers from around the globe to do a successful limited market release.• Participated in surgeon education and trade show activities.• Supported the team by delivering financial and global sales performance reports.

Watford, Hertfordshire, Gb

• Worked on crafting marketing plans.• Coordinated with the Marketing Communications team to build collateral for new product launches.• Created an automated product performance scorecard using SAP Business Intelligence tool – Business Objects; did analyses of global and US sales of different product lines using this.• Attended trade shows and worked closely with surgeons.• Did competitive analyses to help fine-tune the product placement and marketing strategies for shoulder arthroscopy products.• Assist the Sr. Market Manager in the marketing activities related to the launch of several new product lines. • Did several Voice of the Customer projects to identify user needs and determine/evaluate business opportunities.

Minneapolis, Mn, Us

• Established a marketing campaign for one of the business divisions at Covidien. • Conducted industry and market research, competitive benchmarking with Becton Dickinson, as part of a year long, team based project.

Armonk, New York, Ny, Us

• Being in a client (AT&T, Vodafone) facing role, enabled changes to complex business processes; provided innovative solutions to create significant impact with minimum cost and effort within a specified time. • Handled a $1.6M project, and contributed to designing Vodafone’s new ecommerce product; collaborated with client teams from different countries to build a generic product.• Responsible for interacting with different vendor teams such as development, design and testing, and guiding them during the implementation process.• Worked to provide enhancements for the business processes of AT&T's sales and billing applications. • Analyzed the productivity, and time and effort required for projects.

Armonk, New York, Ny, Us

• Worked in teams to design and enhance Siebel/Oracle CRM sales application used by the AT&T sales teams. • Helped the team members develop skills needed to work on software design, being the first person in a 60 member team to work in the design phase of the software lifecycle.

Mba, Entrepreneurship, Strategy, Marketing, And Brand Management

Bachelor Of Science (Bs), Major: Biotechnology Engineering, Minor: Financial Management