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Highly experienced Marketing, Advertising and Tourism Professional who has demonstrated effective and proven success in highly competitive industries and fast-paced environments. Strong verbal and written qualifications with an impressive track record of more than 25 years in advertising and communications. Excels at developing interpersonal relationships and consensus building at all levels and still likes to get in front of a microphone every once in a while.
Wdr Aspen
View- Website:
- online.flippingbook.com/view/502681
- Employees:
- 14
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Sale DirectorWdr AspenAspen, Co, Us
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Advertising AdvocateAspen Times Jan 2018 - PresentAspen, Colorado
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Community Relations DirectorHome Care And Hospice Of The Valley Apr 2017 - Mar 2018Glenwood Springs, Colorao
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Sales ManagerKsno Radio Jan 2016 - Aug 2017Snowmass Village, ColoradoResponsible for revenue generation, client satisfaction and account management and retention for this Independently owned radio station. Prospects and develops business by daily cold calls, field calls, telephone and internet outreach. Identifies client's target market, objectives and expectations to develop and implement custom marketing strategies.Presents advertising solutions to local, regional and national advertisers both directly to clients and high level agency personal.Develops regional and co-opted promotions and excels at consensus building on all levels. Develops sales packages, executes on-air promotions and performs on-air duties.Writes, voices and produces commercials and hosts on-air programs.
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Marketing DirectorSnowmass Tourism Nov 2004 - Dec 2015Snowmass TourismConducts research and manages brand identity accordingly, positioning, messaging, and creative, particularly for the lesser-known season of summer, in a world-class resort next to internationally renowned and culturally refined Aspen.Produces robust seasonal marketing plans from traditional advertising to online, social and emerging media to help drive trial and visitation, encourage spending and influence return. These marketing campaigns had a direct bearing on the overall success of sales tax revenue and occupancy which increased by 8.43% and 17% respectively in 2014.Manages an approximate $1.6 MM budget within 1% annually.Leads team of four towards achievement of the Snowmass Village Aspiration statement: To be the leading, family-oriented, inclusive mountain resort community- Provides overall direction and coaching to employees towards their ultimate performance and as a highly energized force delivering vitality and economic value for the community.Conducts bi-monthly and quarterly presentations to the Snowmass Tourism Board and Marketing Advisory Committee to illustrate how dollars are spent and to demonstrate corresponding results.Continuously develops a comprehensive photo/video library to compete strongly in today's visual asset-driven environment.Grows social media presence through strategy and engagement including increasing Facebook fans from 3,000 in 2012 to nearly 100,000 in 2015.Significantly increased collaboration with local, regional and state partners and allies including Faces of Aspen/Snowmass guest services rewards and recognition program, Colorado Tourism Office trade opportunities, Aspen Skiing Company and Aspen Chamber Resort Association.Built momentum for achieving goal of an international summer presence through innovative public relations initiatives and alliances and advertising partnerships with Aspen Chamber Resort Association and Brand USA.Created co-op marketing, sales, PR and educational workshops for businesses.
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Sales ManagerKsno Radio Feb 2002 - Nov 2004
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Advertising DirectorSnowmass Sun Aug 1999 - Jan 2001Snowmass Village, Colorado
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Downvalley Sales ManagerAspen Daily News Aug 1997 - Aug 1999Aspen, Colorado
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Account ExecutiveAspen Magazine May 1995 - Aug 1997Aspen, Colorado
Beth Albert Skills
Beth Albert Education Details
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Communication Arts -
Communication Arts
Frequently Asked Questions about Beth Albert
What company does Beth Albert work for?
Beth Albert works for Wdr Aspen
What is Beth Albert's role at the current company?
Beth Albert's current role is Sale Director.
What is Beth Albert's email address?
Beth Albert's email address is ba****@****mes.com
What is Beth Albert's direct phone number?
Beth Albert's direct phone number is +197037*****
What schools did Beth Albert attend?
Beth Albert attended State University Of New York At Plattsburgh, State University Of New York At Plattsburgh.
What skills is Beth Albert known for?
Beth Albert has skills like Advertising, Social Media Marketing, Marketing, Online Advertising, Marketing Strategy, Social Media, Copywriting, Marketing Communications, Sales, Public Relations, Event Management, Media Relations.
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Beth Albert
Manteca, Ca2wellnesscorporatesolutions.com, gmail.com1 +120985XXXXX
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