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@catalinamarketing.com
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Beth Johnson is listed as Client Strategist Focused on Insights and Shopper Engagement at Vericast, a with 161 employees, based in St Petersburg, Florida, United States. AeroLeads shows a work email signal at catalinamarketing.com and a matched LinkedIn profile for Beth Johnson.
Beth Johnson previously worked as Director, Client Strategy at Vericast and Chief Brand Strategist at Marketscope International, Llc. Beth Johnson holds Master Of Business Administration (Mba), Consumer Product Goods And Services (Emba) from Jacksonville University.
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AeroLeads found 1 current-domain work email signal for Beth Johnson. Compare company email patterns before reaching out.
A creative and results-driven marketing executive with demonstrated expertise in customer insight, shopper marketing, corporate strategy, new business and collateral development, trend/competitive analysis, segmentation, loyalty marketing, and market research. Excels at developing cross-functional teams, building strong industry relationships with internal/external stakeholders, demonstrating exceptional consultative skills, and providing industry thought leadership. Proven aptitude for delivering forward-thinking solutions to consistently meet/exceed sales goals, generate impressions, build brand awareness, and drive growth.
Listed skills include Customer Insight, Shopper Marketing, Global Business Development, Consumer Products, and 15 others.
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Our mission at Vericast is to create meaningful connections between people and businesses how, when and where it matters. With a data- and insights-driven approach to collaborate with clients on traffic building and revenue generating strategies, I am passionate about the industry and dedicated to getting the job done.Awarded 2021 Vericast Diamond Leader Award after one year of service with the company!
Saint Petersburg, Fl
St. Petersburg, Fl
Oversaw corporate strategy, focusing on developing strong corporate plans to drive continued growth. Managed $60,000,000 in shopper marketing revenue. Coordinated efforts across multi-functional teams. Analyzed company network trends to identify risks and opportunities. Completed industry research to develop content for competitive landscape and SWOT. Provided thought leadership, focusing on insights to demonstrate depth of consumer knowledge with clients and industry. Maintained stage-gate process for identifying and prioritizing thought leadership topics to develop opportunities and maximize resources. Served as corporate liaison to Food Marketing Institute (FMI) and Path to Purchase Institute (P2PI).• Consistently met sales quotas and budget requirements.• Drove 50% growth in shopper marketing revenue.• Developed thought leadership publications, resulting in millions of impressions and indirectly impacting incremental revenue and brand awareness.• Received President's Club Awards in seven of eight years.
MarketScope International was a marketing consultant company specializing in the retail food industry. Major clients included Florida’s Natural, Seneca, Cedar Fresh, and Mario Olives. Responsible for developing client base at regional/corporate levels through industry and retail customer contacts. Analyzed sales trends and effects of promotional programs on client products and categories. Created effective sales presentations and account-specific marketing programs based on sound category management principles. Trained customer sales forces on sales data analysis and industry initiatives.• Built clientele of 65 companies.• Achieved annual revenue of $1,000,000.
Other employees you can reach at vericast.com. View company contacts for 161 employees →
Brittany Dine
Colleague at VericastPflugerville, Texas, United States
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Sharon Horsch
Colleague at VericastJackson, Michigan, United States
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Christi Tysarczyk
Colleague at VericastSan Antonio, Texas, United States
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Susan Hill
Colleague at VericastChicago, Illinois, United States
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Marisella Martinez
Colleague at VericastSan Antonio, Texas, United States
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Kristin Whitehead
Colleague at VericastSan Francisco Bay Area, United States
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Preston Schoenrock
Colleague at VericastSouth Jordan, Utah, United States
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Dewayne Morrison
Colleague at VericastDetroit, Michigan, United States
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Becky Baylor
Colleague at VericastSan Antonio, Texas Metropolitan Area, United States
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Dasha Nicholson
Colleague at VericastSan Antonio, Texas, United States
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Activities and Societies: Student Advisory Board for EMBA curriculum
Activities and Societies: Phi Sigma Theta National Honor Society
Quick answers generated from the profile data available on this page.
Beth Johnson works for Vericast.
Beth Johnson is listed as Client Strategist Focused on Insights and Shopper Engagement at Vericast.
AeroLeads has found 1 work email signal at @catalinamarketing.com for Beth Johnson at Vericast.
Beth Johnson is based in St Petersburg, Florida, United States while working with Vericast.
Beth Johnson has worked for Vericast, Marketscope International, Llc, Catalina, and Marketscope International.
Beth Johnson's colleagues at Vericast include Brittany Dine, Sharon Horsch, Christi Tysarczyk, Susan Hill, and Marisella Martinez.
You can use AeroLeads to view verified contact signals for Beth Johnson at Vericast, including work email, phone, and LinkedIn data when available.
Beth Johnson holds Master Of Business Administration (Mba), Consumer Product Goods And Services (Emba) from Jacksonville University.
Beth Johnson is listed with skills including Customer Insight, Shopper Marketing, Global Business Development, Consumer Products, Segmentation, Loyalty Marketing, Marketing Research, and Business Development.
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