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Beth Roll Email & Phone Number

Digital Analytics Manager | Data & Analytics at Arcane
Location: Toronto, Ontario, Canada 7 work roles 1 school
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Current company
Role
Digital Analytics Manager | Data & Analytics
Location
Toronto, Ontario, Canada
Company size

Who is Beth Roll? Overview

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Quick answer

Beth Roll is listed as Digital Analytics Manager | Data & Analytics at Arcane, a company with 95 employees, based in Toronto, Ontario, Canada. AeroLeads shows a matched LinkedIn profile for Beth Roll.

Beth Roll previously worked as Digital Analytics Manager at Arcane and Jr. Business Intelligence Analyst - Conversion Rate Optimization at Dfo Global Performance Commerce. Beth Roll holds Bachelor Of Arts (B.A.), Communication And Media Studies from Wilfrid Laurier University.

Company email context

Email format at Arcane

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Arcane

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Profile bio

About Beth Roll

Passionate & experienced in marketing strategy, brand development & improving advertising campaign performance by ensuring partners are set up with the best practices in tracking, optimization and reporting. Demonstrated history of working in the marketing and advertising industry. Work closely with sales, front & back end developers & product teams to implement changes to improve campaign performance.

Listed skills include Marketing Communications, Social Media Marketing, Social Media, Brand Awareness, and 2 others.

Current workplace

Beth Roll's current company

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Arcane
Arcane
Digital Analytics Manager | Data & Analytics
london, ontario, canada
Website
Employees
95
AeroLeads page
7 roles

Beth Roll work experience

A career timeline built from the work history available for this profile.

Digital Analytics Manager

Current
  • Set up, manage and optimize web tracking using Google Analytics (UA), GoogleAnalytics 4, Google Tag Manager, Google Ads, Microsoft Ads, Meta Business Manager,LinkedIn and more.
  • Align setup and optimizations with support from the senior strategy team.
  • Consolidate, process, and validate data from multiple sources (ex. Google Ads,Google Analytics, Facebook, LinkedIn, etc)
  • Assist in the development and refinement of departmental processes, products… Show more
  • Assist in the development and refinement of departmental processes, products andinter-departmental best practices
  • Assist in refinement and development, and adoption of Conversion RateOptimization offering across client portfolio
May 2022 - Present

Jr. Business Intelligence Analyst - Conversion Rate Optimization

Toronto, Ontario, Canada

  • Analyzing and report on all customer journey information including app usage and site visitation
  • Creating innovative & personalized segmentation strategies that work with designed creative
  • Analyzing data regularly and create strategy recommendations to improve channel performance
  • Training and supporting Brand Managers in testing and marketing tasks
  • Assisting in the design, development, QA, and functional campaign and test launch within the relevant marketing platforms
  • … Show more
Oct 2021 - Aug 2022

Ad Operations Coordinator

Toronto, Ontario, Canada

  • Manage day to day contact, website optimization, campaign setup and troubleshooting to support media buyers, affiliates and agency clients. Responsible for ensuring that our advertising partners' campaigns across.
  • Setting up clients, offers, and marketing campaigns in our various systems and platforms
  • Communicating technical and… Show more Manage day to day contact, website optimization, campaign setup and troubleshooting to support media buyers, affiliates and agency clients. Responsible for ensuring that our.
  • Communicating technical and performance requirements to our various clients
  • Working and coordinating with a global ad operations and sales team
  • Acting as a primary point of contact with ad operations issues, including troubleshooting and set-up
Nov 2019 - Oct 2021

Operations Manager

Etobicoke, ON

  • Experienced and driven Operations Specialist for an ecommerce company. My direct efforts help expand the company into different markets, reduce spend, and implement new and more efficient processes that enhance the.
  • Ecommerce Inventory Management: manage the inventory on 4 ecommerce platforms, complete daily/weekly/monthly inventory reports, forecast quarterly sales, identify trends, analyze daily sales to predict… Show more.
  • Ecommerce Inventory Management: manage the inventory on 4 ecommerce platforms, complete daily/weekly/monthly inventory reports, forecast quarterly sales, identify trends, analyze daily sales to predict future stock.
  • Logistics: import/export goods from Peru to Canada & US, transporting goods to warehouse and customer, coordination of facilities and supplies, work with carrier partners for small-parcel transportations, ocean.
  • Warehouse Communication: create and maintain relationships with fulfillment centers, attend touch-base meetings to improve service level, communicate expectations, review processes, identify strengths and weaknesses.
  • Purchasing: engage in cost-benefit analysis, purchase ecommerce packaging based on cost and customer expectations, seek to obtain best price for materials and production methods so that output is at peak efficiency.
Nov 2017 - Nov 2019

Engagement Coordinator

Etobicoke, ON

  • Results-driven, customer centric Engagement Coordinator. Played a key role in building long lasting relationships with customers, brands, and social media influencers. Coordinated marketing campaigns to gain brand.
  • Responsible for engaging on-brand content on all social media platforms
  • Monitor all social media platforms, engage with customers and influencers
  • Work collaboratively with influencers and brands; built and maintained… Show more Results-driven, customer centric Engagement Coordinator. Played a key role in building long lasting relationships with customers.
  • Work collaboratively with influencers and brands; built and maintained relationships
  • Sent out product samples in exchange for product post Show less
Nov 2015 - Nov 2017

Receptionist/Licensing

  • Hard working and dedicated Administrative Assistant. Flexible in my role and adapted to work as it was assigned. Skilled in prioritizing and completing tasks independently.
  • Performed secretarial and administrative duties
  • Scheduled and coordinated meetings and appointments
  • Responsible for drafting emails to clients and potential sales leads
  • Organized office data, kept records of customer interactions and transactions, maintained files while keeping personal data and… Show more Hard working and dedicated Administrative Assistant. Flexible in my role and.
  • Organized office data, kept records of customer interactions and transactions, maintained files while keeping personal data and information confidential Show less
Jun 2014 - Sep 2015
Team & coworkers

Colleagues at Arcane

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1 education record

Beth Roll education

FAQ

Frequently asked questions about Beth Roll

Quick answers generated from the profile data available on this page.

What company does Beth Roll work for?

Beth Roll works for Arcane.

What is Beth Roll's role at Arcane?

Beth Roll is listed as Digital Analytics Manager | Data & Analytics at Arcane.

Where is Beth Roll based?

Beth Roll is based in Toronto, Ontario, Canada while working with Arcane.

What companies has Beth Roll worked for?

Beth Roll has worked for Arcane, Dfo Global Performance Commerce, Cuddle+Kind, Acura Sherway, and Sdi Marketing.

Who are Beth Roll's colleagues at Arcane?

Beth Roll's colleagues at Arcane include Young Jay, Deon Davidson, Krishna Sothuku, Sharukh Khan, and Dilara Öztanaş.

How can I contact Beth Roll?

You can use AeroLeads to view verified contact signals for Beth Roll at Arcane, including work email, phone, and LinkedIn data when available.

What schools did Beth Roll attend?

Beth Roll holds Bachelor Of Arts (B.A.), Communication And Media Studies from Wilfrid Laurier University.

What skills is Beth Roll known for?

Beth Roll is listed with skills including Marketing Communications, Social Media Marketing, Social Media, Brand Awareness, Public Relations, and Advertising.

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