Beth Woolman Email & Phone Number

South Croydon, Gb

London

London, England, United Kingdom

London, England, United Kingdom

London, England Metropolitan Area

North Sydney, New South Wales, Australia

Sydney, New South Wales, Australia

Coulsdon, England, United Kingdom

London, United Kingdom

Luxury Fragrance Marketing Assistant across: Gucci, Tiffany & Co., Chloe, Roberto Cavalli, Bottega Veneta, Balenciaga, Miu Miu & Alexander McQueen.• Worked on the Number 1 priority launch at Coty, Gucci Bloom, in which I was held responsible for a variety of projects. This included an amazing experiential event (the first ever to be approved by the Gucci fashion house)• Built, managed and controlled large budgets for brands such as Tiffany & Chloé, including raising purchase orders up to the value of one million pounds.• Assisted with the management of various brand campaigns across multiple platforms, including inter functional liaison with teams such as e-commerce, trade marketing, visual merchandising and global. • Solely planned best in class retailer events, including organising the Tiffany & Co. fragrance launch breakfast.• Worked extensively with external agencies to plan premium events and brand activations such as the Chloé Christmas Sleigh Animation in Westfield 2016.• Assisted with the management of all media plans for the top brands, including Tiffany and Co and Gucci.• Updated EPOS trackers and graphs, as well as analysing latest data trends using NPD, 1010 & Google Analytics • Held sole responsibility for tracking competitor fragrance launches by completing store visits and tracking and analysing social media pages to feed back to the higher management team.• Held sole responsibility for supplying assets and copy to online retailers as well as media outlets.• Created successful sampling plans for retail outlets, as well as solely managing the Chloe Fragrance Boutique in Westfield to increase sales year on year.• Worked closely with the Chloe/Tiffany/Gucci global teams to ensure all UK guidelines were met.• Created a variety of trackers, including sampling, gifting and retailer plans.