Beth Wutzl Email & Phone Number

Shelton, Connecticut, United States

Ensure content for 1,200+ sku's within Salsify has consistent nomenclature and is in compliance on key attributes for top retailers. Through collaboration, created new item template for product launches, ensuring system is concise and intuitive, and designed to capture all required inputs for Salsify content.

Key liaison between sales, marketing, and operations. Provided day-to-day selling support to sales management and broker partners. Coordinated excellent sales execution for two new item launches and core products. Optimized retailer meeting schedule for NACDS Annual, NACDS Total Store Expo, and ECRM Healthcare, and delivered trade show materials.

Stamford, Connecticut, United States

Key liaison between sales, marketing, and operations, playing an integral part on a team that drove the business 33% in 3 years. Considered best-in-class for selling support, proactively delivering 100% of required sales materials. Provided sales guidance to the product innovation team for six new item launches. Developed and implemented process for.

Stamford, Connecticut

Executed three new product launches in collaboration with innovation team, providing sales guidance to ensure execution excellence. Coordinated delivery of selling materials for new and existing items, and achieved 100% compliance for product images. Collaborated with marketing and sales to develop annual plan for trade ads, resulting in 10% savings to.

Danbury, Connecticut

Full cycle management of monthly educational webinars for Vision Impairment Specialists. Facilitation of live webinars on GoToWebinar, covering a variety of Low Vision topics. Provided post-webinar reporting and analysis, and managed webinar credits and certifications.

Shelton, CT

• Directed and coordinated annual business planning, National Sales Meetings, selling materials and commercial processes.
• Standard procedures developed for all 5 Lines of business for consistency among sales samples and selling materials.
• Executed 10 National Sales Meetings and 9 Annual Planning Meetings.
• Managed at or below budget of $2.7MM for meetings, trade ads for publications, sales samples, selling materials, customer and national trade shows, and sales meetings.

Facilitate and coordinate the Annual Business Planning Process, planning and execution of National Sales Meetings and annual planning meetings, sales support with selling materials, and managing commercial processes.

• Key liaison between field sales, marketing, category management, R&D and operations.
• Managed 2 product lines that generated $450MM in sales.
• Facilitated sell-in at the account level, playing a key role in the customer presentations.
• Oversaw the transition to BPA-Free materials on 108 sku's in the infant care portfolio.
• Performed financial exposure analysis to resolve capacity constraints and production issues with operations, marketing and sales.

• Managed multiple high-profile product lines, that involved product launches and product discontinuations.
• Responsible for managing sales materials, sales tracking, promotional grids, pricing requests and approvals.
• Led the sell-in at the account level, playing a key role in the customer presentations and follow-up.
• Key advisor on all facets of the business such as pricing, promotion, product, placement, distribution and forecasting.

• Performed business analysis for 8 brands within the Consumer Products Division of Playtex. Lead the launch and execution of a Trade Fund Management tool for field sales and broker community.
• Provided sales forecasting, trade fund management, display forecasting and reconciliations for the month, quarter and year.
• Developed training materials and process improvements for trade fund management tool. Primary trainer for field sales and brokers, for in-person as well as virtual training sessions. Received Directors Choice Award for.

Master Of Business Administration (Mba), Concentration In Finance

Bachelor'S Degree

Master Of Business Administration - Mba