Bethany Kilmon Email & Phone Number

Delray Beach, Florida, United States

• Lead cross functional teams to develop and launch 3-4 promotional campaigns per month with average gross revenues of +$10M. Fully own project management responsibility for promotional programs that include video sales.
• Creates and maintains long and short-term… Show more
• Creates and maintains long and short-term project plans, including targets, milestones, timelines, KPIs, and resources for continuous improvement projects and new software implementation.
• Facilitates and drives all deadlines and workflows utilizing tools to successfully navigate creative teams through project workflow and deliverables, as well as capturing key project data to support business initiatives.
• Participant of quarterly leadership mentor events and leader of individual monthly colleague coaching sessions. Show less

• Key leader in the creation of company brand and global marketing strategy for B2B and B2C products. Developed customer & distributor marketing program based on customer journey, including onboarding communications and.
• Supports sales and product departments through implementation of market research, competitive analysis, communication plans and implementation of Salesforce.
• Manages global B2B and local B2C food industry events to increase product education… Show more
• Manages global B2B and local B2C food industry events to increase product education and brand awareness. Supports PR efforts through interview management, corporate tours and general media outreach. Sources new vendors.

Baltimore, Maryland Area

• Strategically involved in the development of marketing annual plan and new product development through definition of targets, budgets and goals and creation of inspirational content and collateral including packaging.
• Successfully executed six national trade shows. Activated and communicated new event strategy, including digital and social initiatives, measurable KPIs, and post-event tactics. Delivered all events on-time and 11%….
• Successfully executed six national trade shows. Activated and communicated new event strategy, including digital and social initiatives, measurable KPIs, and post-event tactics. Delivered all events on-time and 11%.
• Defined new branding standards for external literature of critical product information to drive consistency across all product categories. Led project with cross-functional team.
• Collaborated with key stakeholders to define new workflow management program. Presented to leadership to secure funding to implement new program. Program has delivered an average result of 65% faster turnaround times.
• Monitored project management database to ensure all brand projects are delivered are on time. Prioritized and pivoted according to daily business needs.

Baltimore, Maryland Area

• Led robust commercialization campaigns for 8+ new product/product line launches including messaging, merchandising, and digital media. Leveraged market analysis, customer insights, and brand strategies to deliver.
• Executed internal events and national trade shows including International Builders Show, JLC Live and Creativation. Managed $500K annual show budget delivering all shows on schedule with a combined $28k under budget.
• Executed internal events and national trade shows including International Builders Show, JLC Live and Creativation. Managed $500K annual show budget delivering all shows on schedule with a combined $28k under budget.
• Engaged cross functional teams to develop and execute new process of artwork trafficking to over fifty suppliers resulting in 50% decrease in time required for production of packaging.
• Established new vendor partnerships for event planning, print, videography, and set fabrication to increase quality of external brand communication. Show less

West Palm Beach, Florida Area

• Served as liaison between portfolio of 77 community association’s and Comcast’s internal departments to resolve issues, promote services, and increase awareness of products. Lead specialized projects including creation.
• Coordinated marketing driven events and educational seminars through development of relationships with key decision makers in… Show more
• Coordinated marketing driven events and educational seminars through development of relationships with key decision makers in residential communities and property management companies. These events resulted in 91%.

West Palm Beach, Florida Area

• Managed the development and implementation of integrated promotion strategies focused on maximizing revenue for twelve radio stations in the South Florida & Treasure Coast regions.
• Implemented new communication flow between departments that resulted in increased productivity.
• Analyzed business needs with Sales & Production departments to implement solutions that drove business growth and ensured top level customer satisfaction. Coordinated development of copy for on-air customer… Show more
• Analyzed business needs with Sales & Production departments to implement solutions that drove business growth and ensured top level customer satisfaction. Coordinated development of copy for on-air customer commercials.

West Palm Beach, Florida Area

• Coordinated development of copy for on-air customer commercials to ensure brand accuracy, consistency, and legal compliance under strict deadlines.

West Palm Beach, Florida Area

• Supported Marketing & Sales departments through daily activities including building engaging promotional presentations, creating internal marketing materials and managing client and creative agency communication.

Silver Spring, Maryland

Master’S Degree, Mass Communications, 3.5

Bachelor’S Degree, Communication Arts, 3.1

Activities and Societies: WXSU Student Radio, New Student Experience, Commuter Connections, Safe Ride