Bethany Catron Evans

Bethany Catron Evans Email and Phone Number

CMO at Rhone @ Rhone
Bethany Catron Evans's Location
Stamford, Connecticut, United States, United States
Bethany Catron Evans's Contact Details

Bethany Catron Evans personal email

Bethany Catron Evans phone numbers

About Bethany Catron Evans

Bethany Catron Evans is a CMO at Rhone at Rhone. She possess expertise in social media marketing, social media, marketing, facebook, copywriting and 26 more skills. She is proficient in French. Colleagues describe her as "Bethany was always a pleasure to work with. While often leading with a data-driven vision she was always open to new ideas and perspectives. I especially appreciated her views on holistic funnel management and her omni-channel approach to marketing as a whole. Additionally, she would always make time for me to discuss ideas, strategy and life. I enjoyed working and learning from her and hope that one day we can do so again.", "I worked with Bethany for three years at The North Face. She is by far one of my favourite people to work with. She has an exceptionally strong vision of both Brand and Commercial needs, navigating a complex landscape to drive results across the business. She ensures she looks at all the needs within the business to build out campaigns, working closing with her contacts both internal and external, to deliver outstanding results time and time again, elevating the brand vision in front of their consumers. Bethany's leadership values are inspiring and her ability to adapt to each individual is something I have always admired, especially in the past few years where we have all had to manage extreme situations both personally and at work due to the pandemic. She leads empathetically, supporting and guiding her team, and her leaders where needed, all the while enthusiastically supporting a positive working environment.", and "Bethany is a creative and dynamic marketer with a sharp strategic eye and keen ability to understand a business. Bethany also has a unique talent in bringing cross-collaborative teams together to drive 360 programs that build brand loyalty and drive demand. I worked with Bethany for two years on influencer programs, social engagement campaigns, and customer surprise and delight beta tests. She always brought positivity and energy to every project and I was always amazed by the level of respect she earned from peers and leadership alike. If working with Bethany is praiseworthy than working for Bethany is a dream come true. I spent a year underneath her on the newly formed Performance Media Team. She is the type of leader that challenges directly and cares deeply about her employees. Coming from a more creative role, she pushed me to dive deeper into business performance analytics and bring the same strategic lens she did to my daily work. She continues to inspire me to be lifelong learner (and reader!) and I’m excited to follow her career journey, as I know it'll be a shining one."

Bethany Catron Evans's Current Company Details
Rhone

Rhone

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CMO at Rhone
Bethany Catron Evans Work Experience Details
  • Rhone
    Chief Marketing Officer
    Rhone Nov 2024 - Present
    Stamford, Connecticut, Us
  • The North Face, A Vf Company
    Vp, Americas Marketing
    The North Face, A Vf Company Jul 2023 - Oct 2024
    Denver, Colorado, Us
  • The North Face, A Vf Company
    Vice President, Media & Channel Marketing
    The North Face, A Vf Company Sep 2022 - Jul 2023
    Denver, Colorado, Us
  • The North Face, A Vf Company
    Senior Marketing Director, Global Brand Management
    The North Face, A Vf Company Jan 2021 - Sep 2022
    Denver, Colorado, Us
  • The North Face, A Vf Company
    Director, Digital Marketing And Loyalty
    The North Face, A Vf Company Feb 2019 - Jan 2021
    Denver, Colorado, Us
  • Pure Barre
    Teacher
    Pure Barre Jan 2022 - Apr 2023
    Irvine, California, Us
  • Southwest Airlines
    Senior Marketing Manager, Media & Content
    Southwest Airlines Aug 2017 - Feb 2019
    Dallas, Tx, Us
    • Led full-funnel paid media campaigns in order to drive brand love and exceed eCommerce revenue goals• Drove marketing music strategy: partnered with Imagine Dragons for Destination Dragons which won a Billboard award, The Fray for Destination Red Rocks, and Khalid for Southwest Artists on the Rise• Championed inaugural influencer marketing program, Southwest Storytellers, featured in USA Today • Partnered with Disney-Pixar on a Coco-themed plane to celebrate the film and new Mexico City service
  • Southwest Airlines
    Manager, Customer Communication Strategy
    Southwest Airlines Mar 2017 - Aug 2017
    Dallas, Tx, Us
    In this position, I worked to fully leverage our vast array of direct Customer touchpoints to deliver relevant messages at the right point in the Southwest journey to meet Business and Customer goals. Within the marketing department, my team managed owned channels (including email and social), developed integrated communication plans, maintained relationships with channel platform partners, and served as a catalyst for channel innovation.
  • Southwest Airlines
    Social Media Marketing Manager
    Southwest Airlines Dec 2014 - Feb 2017
    Dallas, Tx, Us
    As Business Consultant, Social Market Strategy, I managed social strategy and content for all Southwest Airlines marketing efforts, both organic and paid. My responsibilities included social media for local and brand campaigns, sponsorships, promotions, various marketing business programs, and sales that generated direct, socially attributable revenue.
  • Jcpenney
    Social Media Manager
    Jcpenney Oct 2012 - Dec 2014
    Plano, Texas, Us
    I led the social engagement team, responsible for content creation & community management across all JCPenney social channels. I worked with our paid media and creative agencies to plan and execute industry-leading campaigns like #jcpListens (which Forbes called "a great case study in using social media to connect with customers"), #FirstDayLook (a Webby finalist), and #JCPCup (featured in PRWeek). I also collaborated closely with corporate communications and customer care. Conversocial named JCPenney the lead retailer in resolving complaints on social in 2013.
  • Roomkey
    Brand Marketing & Social Media
    Roomkey Apr 2012 - Oct 2012
    Charlottesville, Va, Us
    I launched and managed all aspects of social media for Roomkey, a hotel search engine founded by six of the world’s leading hoteliers - included paid media, strategic planning, content creation, community management, and reporting. In addition to social media, I crafted hotel partner press releases, planned and executed conference sponsorships, and worked with Roomkey’s digital and PR agencies.

Bethany Catron Evans Skills

Social Media Marketing Social Media Marketing Facebook Copywriting Marketing Communications Social Networking Leadership Blogging Online Advertising Digital Marketing Strategic Planning Digital Media Content Strategy Marketing Strategy Management Digital Strategy Online Marketing Email Marketing Twitter Media Buying Public Relations Fundraising Press Releases Strategy Advertising Editing Writing Integrated Marketing Customer Relationship Management Search Engine Optimization

Bethany Catron Evans Education Details

  • Smu Cox School Of Business
    Smu Cox School Of Business
    Master Of Business Administration (M.B.A.)
  • Washington And Lee University
    Washington And Lee University
    Journalism

Frequently Asked Questions about Bethany Catron Evans

What company does Bethany Catron Evans work for?

Bethany Catron Evans works for Rhone

What is Bethany Catron Evans's role at the current company?

Bethany Catron Evans's current role is CMO at Rhone.

What is Bethany Catron Evans's email address?

Bethany Catron Evans's email address is be****@****nco.com

What is Bethany Catron Evans's direct phone number?

Bethany Catron Evans's direct phone number is (800) 435*****

What schools did Bethany Catron Evans attend?

Bethany Catron Evans attended Smu Cox School Of Business, Washington And Lee University.

What skills is Bethany Catron Evans known for?

Bethany Catron Evans has skills like Social Media Marketing, Social Media, Marketing, Facebook, Copywriting, Marketing Communications, Social Networking, Leadership, Blogging, Online Advertising, Digital Marketing, Strategic Planning.

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