Bethany Hunter work email
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I love solving problems! Everyone says that, but I really, really mean it. For over a decade, I've been building user-friendly digital experiences that not only look great but also drive real results. My career started at a small digital agency where I played a key role as a mentor, leader and strategic partner. I supported the agency's growth and evolution, eventually navigating a successful merger. That whole experience taught me a ton about leadership, teamwork, and getting things done – no matter what!It's all about turning complex stuff into something easy and intuitive that gets people excited – that's what I do. I love working with all sorts of teams, from designers and developers to product managers and subject matter experts, to bring innovative products to life.Technology can be amazing, but it should work for people, not the other way around. That's why I'm a huge fan of data-driven design, getting down in the trenches with user research, and building design systems that make everything consistent and accessible. You know, the kind of design that doesn't leave anyone behind but also hits those business goals.Speaking of making a difference, here are a few highlights:• I led UX and design system efforts for B2B SaaS portals that drove a 110% increase in paid enrollments for a financial services company.• I envisioned a personalized user journey for a membership organization that impressed them so much, they funded the initiative six months ahead of schedule. A true win-win!• Over a multi-year engagement, my team and I boosted user engagement by 37% for a ballot education web app, helping millions of voters access critical information. Everyone deserves the facts!• I created a design system and completely redesigned the website for the National Academies, unifying three distinct academy brands into one cohesive, accessible online presence. Making key knowledge accessible for all, and much happier internal content creators.If you're passionate about creating digital experiences that matter, let's chat! I'm always excited to connect with great people and organizations. I love cutting through noise to focus on what matters most, together, we can build something truly impactful.
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Design ManagerCapital OneWashington, Dc, Us -
Digital Strategy & Ux ConsultantSelf-Employed Aug 2024 - Present• Providing strategy, research, and design to relaunch an EdTech website. Focusing on user flow, usability, and design consistency for stronger engagement and increased revenue. • Consulting for e-commerce, Shopify website re-platform, and redesign through research-backed navigation, responsive, accessibility, and key site template designs.
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Director Of Ux Strategy & ResearchWhereoware Jul 2022 - Jul 2024Mclean, Virginia, United States• Managed a 6-person team and vendor to redesign a 2x award-winning votereducation app, its admin portal (serving 700+ chapters), and Drupal website. Focusing on branding, mobile-first, and accessibility. Achieved a 37% increase in user engagement.• Developed framework for aligning MVP and visionary roadmaps with measurable business goals. Framework delivered a 2-year strategic roadmap for one client that doubled the budget and accelerated another project by 6 months.• Led UX strategy for NSC, created a data-driven, user-centered roadmap to boost engagement, revenue, and membership with improved taxonomy, navigation, personalization, and workflows while fostering client trust with research and testing.• Stabilized an at-risk project by addressing delays, aligning stakeholders, and optimizing resources, restoring client confidence and delivery timelines. -
Director Of Operations & DeliveryLookthink Dec 2020 - Jun 2022Washington Dc-Baltimore Area• Designed a hiring and onboarding process for Project Strategists, growing the teamfrom 2 to 10. Provided mentorship and support to help navigate diverse andcomplex projects.• Led AIGA and a team of 8, through a 12 month digital transformation, increasing sitetraffic by 24%, engagement by 5%, and reducing content updates from days to minutes.• Re-platformed a payments system onto Salesforce, leading UX design by prioritizing key features, creating user flows, wireframes, prototypes, and user testing, with features like self service, payment status tracking, and budget visibility.• Redesigned the National Academies’ website, unifying three brands into an accessible, cohesive experience. Refreshed brand, prototyped key site flows, created templates, and user tested. Delivered design system in Storybook, and provided detailed documentation. -
Director Of Ux DesignLookthink Aug 2017 - Dec 2020Washington D.C. Metro Area• Directed 3-8 UX projects simultaneously, hiring and managing a team of 6-8designers, fostering innovation through workshops, and driving rapid prototyping.• Advanced accessibility company-wide by launching an Accessibility Hub andcreating tailored guidelines for departments.• Led UX and design system efforts for Mission Square’s portals and apps, boosting paid enrollments by 110%. Conducted user interviews, card-sorting exercises, reorganized navigation and taxonomy, aligned mobile/desktop, refreshed brand, prototyped out user flows, designed key page templates and created a design system.• Redesigned NetJets Executive Jet Management website in Salesforce Experience Cloud, delivering branded templates, Salesforce-friendly solutions, and a style guide.• Designed Audit Insight, a database product of state audit manuals. Led discovery, information architecture, and wireframed key tasks. Designed, prototyped, and documented features like flexible navigation, zooming, and search. -
Lead Ux DesignerLookthink Jan 2015 - Aug 2017Washington D.C. Metro Area• Redesigned Academy of Art University’s mobile app on Salesforce, integratingbranding with features like news, events, messaging, schedules, and maps. Delivered prototypes and collaborated with developers to ensure scalability.• Led UX strategy and redesign for Merrill Lynch’s Benefits Online platform, improving usability with a revamped retirement tool, login flow, and dashboard. Delivered prototypes, style guides, and user stories for responsive, branded experiences.• Led UX design across industries, mentoring junior designers and fostering cross-team collaboration.• Partnered with developers in agile environments to align design with technical specs, driving brand growth through enhanced digital engagement. -
Ux DesignerLookthink Dec 2011 - Jan 2015Washington D.C. Metro AreaDesigned and architected digital products and websites for clients across various industries. Conducted user research to understand needs and pain points, creating wireframes, prototypes, and mockups to communicate design ideas. Developed and conceptualized brand identities, including visual design, messaging, and user experience strategies. Collaborated with developers to ensure feasibility and accuracy of designs, participated in design reviews, and provided constructive feedback. Developed user personas and journey maps to guide design decisions, assisted in the creation and maintenance of design systems and libraries, and conducted usability testing to refine designs based on feedback. -
AdvisorOutvox Aug 2016 - Jun 2022 -
Web And Graphic DesignerWinter Harbor Theatre Company Sep 2006 - Dec 2011Portland, MaineCreated and maintained the company website and all branded collateral materials, ensuring consistency in visual identity.
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Assistant To The DirectorWinter Harbor Theatre Company Sep 2006 - Apr 2008Portland, Maine, United StatesProvided operational support, including managing office tasks, selling ads, and organizing events.
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Web And Graphic DesignerBambeco Jun 2011 - Nov 2011Baltimore, MarylandCreated graphics for web, email, and print. Assisted with HTML, CSS, and Flash banner coding. Ensured up-to-date web standards were maintained.
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Office AssistantRochester Institute Of Technology Nov 2008 - May 2011Rochester, New York, United StatesReviewed aid packages for accuracy and managed document scanning and indexing. High attention to detail in a fast paced work environment. -
Internet Marketing InternCanon Usa Jun 2010 - Aug 2010New Hyde Park, New York, United StatesAssisted team in creating HTML pages, updated content via a content management system, Photoshop design, and proofed new website for content and accuracy. Worked with outside vendors creating product tours and reviewing for accuracy. -
Graphic Design InternOpal Marketing Jun 2009 - Aug 2009Alexandria, Virginia, United StatesCreated graphic designs for marketing materials and web content, collaborating with senior designers to maintain brand consistency.
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Web EditorThe Free Press Jan 2008 - Jun 2008Portland, Maine, United StatesPut the new edition online every week, re-sized images, edited text for the web, redesigned the site as needed, maintained archive.
Bethany Hunter Skills
Bethany Hunter Education Details
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Graphic Design, Print Media, Art History -
Fine Arts & Information Communication
Frequently Asked Questions about Bethany Hunter
What company does Bethany Hunter work for?
Bethany Hunter works for Capital One
What is Bethany Hunter's role at the current company?
Bethany Hunter's current role is Design Manager.
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What is Bethany Hunter's direct phone number?
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What schools did Bethany Hunter attend?
Bethany Hunter attended Rochester Institute Of Technology, University Of Southern Maine.
What skills is Bethany Hunter known for?
Bethany Hunter has skills like Indesign, Graphic Design, Web Design, Illustrator, Adobe Creative Suite, Dreamweaver, User Experience, Photoshop, Typography, Css, Html, Digital Photography.
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