Bethany Thompson Email & Phone Number

Saint Paul, Mn, Us

Minneapolis, Minnesota, United States

• Serves as a dedicated scrum master/project manager for a specialty channel or LOB, developing and maintaining effective working relationships and communication with relevant partners.• Consults with wello account and creative teams, as wells as LOB/channel partners on implementation strategy, methods and plans for strategic Marketing initiatives that impact organization-wide campaigns and products.• Collaborates with wello account and creative teams, as well as LOB/channel to define… Show more • Serves as a dedicated scrum master/project manager for a specialty channel or LOB, developing and maintaining effective working relationships and communication with relevant partners.• Consults with wello account and creative teams, as wells as LOB/channel partners on implementation strategy, methods and plans for strategic Marketing initiatives that impact organization-wide campaigns and products.• Collaborates with wello account and creative teams, as well as LOB/channel to define and intake projects, and ensure all team members acquire a thorough understanding of the project’s components and the production requirements. Show less

Greater Minneapolis-St. Paul Area

• Worked cross-functionally to lead the successful development of guest-centric category marketing content for Apparel & Accessories (inclusive of A&A Continuity, Contractual Commitments, AIM Continuity & Swim) by developing and driving holistic project plans, connecting partners and optimizing process/tools. • Partnered closely with BCM, Merchandising, Target Creative (TC) and channel partner teams on marketing product priority shifts in response to COVID-19, impacts to supply chain, guest… Show more • Worked cross-functionally to lead the successful development of guest-centric category marketing content for Apparel & Accessories (inclusive of A&A Continuity, Contractual Commitments, AIM Continuity & Swim) by developing and driving holistic project plans, connecting partners and optimizing process/tools. • Partnered closely with BCM, Merchandising, Target Creative (TC) and channel partner teams on marketing product priority shifts in response to COVID-19, impacts to supply chain, guest mindset, annual planning and internal operations. • Effectively transitioned remaining A&A sample management tasks to the TC Product Producer team in order to allow for more holistic ownership of end-to-end process. • Managed campaign budgets & forecast entry for $25M+ in external paid media production/spend. • Assisted with the implementation of new integrated category planning process pilot designed to drive greater cross functional alignment between channel partners via streamlined priorities, consistent action oriented dialogue and real time marketing mix decision making regarding content and spend activation. Show less

Greater Minneapolis-St. Paul Area

• Managed and executed medium-large scale digital projects from kickoff to completion– multiple at a time. Projects included web/digital, paid media/social, email, print andcampaign driven.• Led cross-functional business teams and department communication to ensure ontime/on budget project execution aligning with department OKRs, brand andcommunication strategies.• Responsible for scheduling and facilitating project kickoffs, building and maintainingnecessary project… Show more • Managed and executed medium-large scale digital projects from kickoff to completion– multiple at a time. Projects included web/digital, paid media/social, email, print andcampaign driven.• Led cross-functional business teams and department communication to ensure ontime/on budget project execution aligning with department OKRs, brand andcommunication strategies.• Responsible for scheduling and facilitating project kickoffs, building and maintainingnecessary project documentation, timeline development and management, projectcommunication, risk mitigation and budget management.• Led iterative creative concept development processes and methodologies• Partnered with brand teams in execution of multi channel brand campaigns,collaborating with external agency partners & internal creative teams.• Assisted with interviewing and onboarding. Facilitated team trainings and mentorshipof new project managers on new processes and workflow improvements.• Extended continuous learning environment by facilitating post-project and team-based retrospectives to establish target areas for improvement.• Led peers in the development of internal training tool to help new and existing SEIproject sponsors post merger understand how to work with the Mops PM team, including high level process overview and implementation expectations. Show less

Greater Minneapolis-St. Paul Area

• Managed & mentored a team project managers via training, goal-setting, career-pathing, assigning and balancing individual workloads and providing advice and strategic input through project lifecycle. • Proactively and strategically identified opportunities to adjust agency processes for greater efficiencies while engaging appropriate stakeholders prior to making major adjustments.

Greater Minneapolis-St. Paul Area

• Managed the commercialization of private label CPG food products within trail mix, snack nuts & dried fruit snack product categories across multiple food industry channels.• Developed and defined project scope, timeline and key milestones for on time product launch.• Lead cross-functional business teams via project kickoffs, weekly team meetings, day-to-day communication/problem solving and pre production meetings.• Partnered with Sales and Marketing to manage & maintain existing… Show more • Managed the commercialization of private label CPG food products within trail mix, snack nuts & dried fruit snack product categories across multiple food industry channels.• Developed and defined project scope, timeline and key milestones for on time product launch.• Lead cross-functional business teams via project kickoffs, weekly team meetings, day-to-day communication/problem solving and pre production meetings.• Partnered with Sales and Marketing to manage & maintain existing product lines for assigned accounts. Show less

Greater Minneapolis-St. Paul Area

• Assisted the marketing department with new product set-up and launches, cross-functional team support and management and packaging and artwork development. • Responsible for working with key cross-functional partners in Procurement, Sales, Finance, and Operations to support new item launches.• Supported the marketing team on customer marketing initiatives including trade shows, collateral, print advertising, and website development.

Greater Minneapolis-St. Paul Area

• Designed and developed all jewelry products from initial idea to final end product.• Managed e-commerce website and Etsy shop.• Product copywriting, photography, photo retouching, packaging design and branding.• Creation and design of promotional marketing campaigns including direct mail, brochures and email marketing.

Greater Minneapolis-St. Paul Area

• Responsible for the sourcing, developing and purchasing of products that meet and/or exceed client objectives.• Conducted assortment analyses of ecommerce merchandise, forecasted sales demand and provided inventory replenishment recommendations to client.• Communicated and negotiated product pricing using network of vendors.• Monitored latest product trends and translated them into increased product marketing value.• Prepared client presentations, ordered samples and managed… Show more • Responsible for the sourcing, developing and purchasing of products that meet and/or exceed client objectives.• Conducted assortment analyses of ecommerce merchandise, forecasted sales demand and provided inventory replenishment recommendations to client.• Communicated and negotiated product pricing using network of vendors.• Monitored latest product trends and translated them into increased product marketing value.• Prepared client presentations, ordered samples and managed timelines.• Managed multiple high priority projects using CRM software and provided regular status reports to superiors. Show less

Greater Minneapolis-St. Paul Area

• Managed global and regional product assortments.• Lead special development of regional specific products.• Maintained cross-functional calendar to key dates and milestones.• Created and managed competitive market reporting and trend analysis. • Defined and developed tracking of product samples for internal distribution• Assigned product attributes for internal reporting and organization of products on e-commerce retailer and consumer facing websites.• Styled products… Show more • Managed global and regional product assortments.• Lead special development of regional specific products.• Maintained cross-functional calendar to key dates and milestones.• Created and managed competitive market reporting and trend analysis. • Defined and developed tracking of product samples for internal distribution• Assigned product attributes for internal reporting and organization of products on e-commerce retailer and consumer facing websites.• Styled products for marketing materials, photography, tradeshow displays and key promotional programs. Show less

Greater Minneapolis-St. Paul Area

• Worked closely with internal team members in serving as the first point of contact for Chamilia retail stores and sales agents by providing world class customer service.• Provided B2B phone support to retailers regarding order status, product availability, pricing, billing and product returns.• Provides B2C phone support for consumers regarding where to buy, product care and maintenance.• On the spot product training for retailers, consumers and internal employees.• Supported… Show more • Worked closely with internal team members in serving as the first point of contact for Chamilia retail stores and sales agents by providing world class customer service.• Provided B2B phone support to retailers regarding order status, product availability, pricing, billing and product returns.• Provides B2C phone support for consumers regarding where to buy, product care and maintenance.• On the spot product training for retailers, consumers and internal employees.• Supported sales and marketing in executing promotional incentives, programs, and events. • Prompt communication and feedback regarding system and/or internal procedural errors. Show less

Greater Minneapolis-St. Paul Area

• Supervised and lead baristas while delegating tasks.• Successfully monitored the pastry order and minimized product mark outs.• Provided friendly, knowledgeable, and courteous customer service.

Greater Minneapolis-St. Paul Area

• Project manager for custom countertop projects.• Tracked and managed logistics of projects from beginning to end.• Composed weekly sales report and sales summary for company president.• Provided training to new hires and published a sales and customer service employee manual.

Bachelor Of Science, Business Administration

Education record