Beth Morino Email & Phone Number

New York, New York, United States

Adomik's objective is to resolve the growing complexity of managing digital advertising for all departments in publisher organisations, allowing them to improve their business performance and grow their revenue seamlessly.Our platform automatically collects advertising data from all monetisation partners, normalises and enriches it with data science to provide holistic reporting, price management, lead generation and dynamic troubleshooting.Located in Paris, London, New York and Tokyo, we work with top publishers in more than 20 markets.

Drove revenue through a continual focus on customer success, account management, business development, and key account growth, from the full suite of the company’s marketing consulting solutions. Supported a $15M client portfolio through SaaS offerings, database, data analytics, digital, social media, creative services, marketing strategy, marketing technology, direct mail, logistics, and fulfillment solutions. Maximized customer success by placing a top-down focus on Key Performance Indicators (KPI) such as renewals, solution adoption, customer health, and happiness. Acted as a go-to resource and primary point-of-contact for high-value clients; defined customer success plans and ensured consistent delivery throughout the complete customer lifecycle.Played a key role in the successful implementation of the company’s campaign management SaaS offering; worked alongside clients to share process improvements, and trained internal partners on the solution. Led a 10-member cross-functional team to deliver enterprise services to 50+ clients across a $15M account portfolio.

Responsbile for day to day management of client marketing campaigns. Acts as a client advocate to anticipate and resolve issues and manage the performance of internal delivery resources. Partner with VP of Retail & Consumer Brands to create new strategic projects to meet and exceed client expectations and increase Harte Hanks revenues.

Managed analyst team of two product analysts and a marketing intern. Analyzed seasonal sales projections, current bookings and actual shipments for $160M apparel division

Provided sales force with analysis, theoretical models, product availability, sales trends and retail performance for six seasonal markets.