• Leads industry recognized creative campaigns including social, digital, .com, video, radio, print, in-store marketing, OOH and experiential applications that produce outstanding performance results and recognized industry-wide • Drives projects by setting clear expectations, holding others accountable and demonstrating effective decision-making leading to achievement in challenging goals and high standards of performance• Executes projects ensuring the business objectives and creative strategy are aligned resulting in successful marketing campaigns such as the 2017 Swim campaign that performed above benchmark in both engagement and sales• Collaborates across the organization to deliver in-store redesigns providing strong brand awareness, increased engagement and sales• Motivate and inspire my project team to achieve challenging goals and high standards of performance• Manage execution of social and digital media plans leveraging critical thinking and connecting data with cutting edge platforms and tools to create resulting in innovative ads with unprecedented engagement • Communicates effectively with internal and external partners informed in a clear, concise and timely manner resulting in first-class service • Leads and streamlines workflow process initiatives partnering with cross-functional teams across the enterprise resulting in clearer roles, improved communication, timing and return

• Managed the creative planning and execution of immersive experiences for internal and external audiences of 50 to 15,000 people resulting in marked improvement in business and leadership development, engagement, and employee retention• Led cross-functional teams to deliver venue/guest experience planning, scenic/experience design, and onsite execution• Collaborated with speechwriters to ensure that messaging resonated with the intended audience• Managed the workflow for multi-media solutions that appropriately conveyed key messages• Responsible for managing the creative development of visual presentations for Executive committee• Cast and directed talent and crew for photo & video shoots and live performances• Provided direction for producers and associate producers in the coordination for final meeting content and onsite execution• Managed overall production budgets ranging from $500K - $6M for domestic meeting/event experiences. • Collaborated and built international partnerships to engage 1,000 global vendors with the Target brand during the annual Shanghai, China Vendor Summit, managed the $3M production budget and overall production schedule for the meeting/event experience • Collaborated across teams and partners to establish the approval of design for print/collateral, registration and meeting, apps, custom meeting/event elements and attendee communication

• Produced multi-million dollar meetings and events for Fortune 1000 clients in the Automotive, Technology, Health and Finance & Insurance industries• Developed proposals with strategic and creative brand solutions along with timeline and budget parameters• Collaborated with internal and external partners to produce and deliver business solutions that helped achieved our clients’ business goals• Managed and delivered all production elements including meeting design, site planning, set design, creative and executive scripting, speaker support, multi-media production, interactive audience elements, award segments, and secured guest speakers and talent• Led onsite delivery of all production elements that exceeded partner and audience expectations and met business and financial objectives • Coordinated and managed audio-visual equipment requirements and BEOs• Conducted executive and talent rehearsals and stage directed leading to successful business meeting experiences