Beth Kelley

Beth Kelley Email and Phone Number

Digital anthropologist & user researcher. Advocate for the human behind the product, strategy, or design. @ Google
Bellingham, WA, US
Beth Kelley's Location
Seattle, Washington, United States, United States
About Beth Kelley

I am an audience & user researcher, market researcher, play researcher, and digital anthropologist. I have extensive experience in leading teams and conducting ethnographic inquiry, qualitative and quantitative analytics, academic & technical writing and editing, and combining all of these tools to tell powerful stories. I have worked with clients and teams collaboratively to create powerful impacts, and have presented on these research projects at several professional and academic conferences as well as written white papers, evergreen research decks, and knowledge bases. I am passionate about how humans use both digital and physical spaces, and how technology can improve the human experience or inhibit it. Professionally I have studied how to improve workplace environments and collaboration. My personal research has focused on parkour and the importance of play and playful environments for all ages.Key skills: Qualitative and quantitative research and analytics; ethnographic, journalistic, and in-depth interviews; design research; user research online and offline; content creation; whimsy.

Beth Kelley's Current Company Details
Google

Google

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Digital anthropologist & user researcher. Advocate for the human behind the product, strategy, or design.
Bellingham, WA, US
Website:
goo.gle/3DLEokh
Employees:
315106
Company phone:
916.253.7820
Beth Kelley Work Experience Details
  • Google
    Google
    Bellingham, Wa, Us
  • Google
    User Researcher
    Google Apr 2020 - Present
    Mountain View, Ca, Us
  • Amazon
    Sr. User Researcher, F3
    Amazon Dec 2018 - Apr 2020
    Seattle, Wa, Us
  • Deloitte Digital
    Research Manager
    Deloitte Digital Aug 2014 - Dec 2018
    Usa, Us
    -Lead researchers on over 20 projects a year using social media & digital data to uncover qualitative and quantitative data on social audiences.-Work with Fortune 100 companies to uncover customer trends, pain points, and preferences, as well as national or global trends of an industry or demographic group.-Support and develop new techniques and uses for social media data, often combined with survey, ethnographic, and other data to help businesses understand their audiences and innovate new ways of using digital for better business.
  • Deloitte Digital
    Senior Research Analyst
    Deloitte Digital Oct 2013 - Aug 2014
    Usa, Us
    -Analyzed social media conversations to determine perception and actionable data, and to discover a brand's story.-Worked with Fortune 100 companies on international campaigns and understanding customer experiences.-Led cross-functional teams on multi-methodological research projects.
  • Banyan Branch
    Senior Research Analyst
    Banyan Branch Nov 2012 - Oct 2013
    Seattle, Wa, Us
    -Analyze social media conversations to determine perception and actionable data, and to discover a brand's story.-Company acquired by Deloitte Digital in October 2013.
  • Parkour Visions
    Advisor, Volunteer
    Parkour Visions 2005 - Oct 2013
    Seattle, Wa, Us
    -Provided business support and guidance for local non-profit.-Volunteered at community events, build days.-Assisted in marketing, PR, outreach to local media outlets, blog updates.
  • University Of Washington
    Marketing Communications Specialist
    University Of Washington Nov 2011 - Feb 2013
    Seattle, Wa, Us
    -Develop and execute market plans for professional and continuing education programs.-Write articles, web copy, and other communications.-Work with program managers to understand the marketing needs of the program, help develop marketing strategy, and execute.
  • Waypoint Ventures, Llc
    Editor (Contractor)
    Waypoint Ventures, Llc 2012 - 2013
    Copy edit technical documents, educational materials.
  • Blueocean Market Intelligence
    Research Executive
    Blueocean Market Intelligence Nov 2010 - Nov 2011
    Bellevue, Washington, Us
    -Track and report conversations revolving around various products and the user experience, using social media and other listening tools.-Review, deliver multiple daily/weekly reports on products, user experience.-Manage international team on report development, delivery.
  • Woodland Park Zoo
    Volunteer - Education Research
    Woodland Park Zoo Jun 2009 - Jan 2011
    Seattle, Wa, Us
    -Studied visitors at gorilla exhibit. Tracked time, comments, routes, other data points. Conducted interviews, scored sentiment. Analyzed quantitative and qualitative data using SPSS, other tools.-Presented research to staff, zoo donors, and at academic conferences.Other duties:-Conducted surveys on visitors about flamingo exhibit. Supervised high school volunteers with visitor surveys on flamingos.-Researched, created animal data sheets for website.
  • Silicon Valley Research Group
    Market Analyst
    Silicon Valley Research Group Sep 2010 - Nov 2010
    San Jose, Ca, Us
    -Compiled survey data, identified trends of IT executives from multiple companies, measuring economic outlook, perspectives on cloud computing. -Wrote white papers on results, press release, social media announcements.
  • Plexipixel
    Social Media And Content
    Plexipixel Jul 2010 - Nov 2010
    Seattle, Wa, Us
    -Wrote weekly blog posts.-Developed newsletters, general marketing and social media announcements.-Performed market research for new tools, technical conferences. -Worked on social media campaigns for Microsoft, other companies.
  • Freelance
    Writer
    Freelance Apr 2010 - Nov 2010
    -Write and research technical articles -Edit online articles for SPIE Newsroom, SPIE Professional Magazine
  • Sustainable Fisheries Foundation
    Administrative Assistant
    Sustainable Fisheries Foundation Apr 2010 - Oct 2010
    -Entered and tracked budget for 2011 American Fisheries Society Annual Meeting. Created monthly financial reports.-Created fundraising brochure for 2011 American Fisheries Society Annual Meeting.-Created marketing brochure for Engineers Without Borders.
  • Spie
    Editor
    Spie Aug 2004 - Apr 2010
    Bellingham, Wa, Us
    -Research, write, and edit content for SPIE Professional and SPIE Newsroom. Edit technical articles, e-Books.-Produce multi-media podcasts for SPIE Newsroom. -Web-content management of SPIE Newsroom, Press, and Digital Library landing pages on SPIE.org. -Train new staff on website, data entry and review processes. -Work with international community. -Work with vendors, write purchase orders.-Wellness Committee Chair. Track budget, marketing, people management.-Coordinated, hosted webcast lectures, trained speakers on broadcast software. Won SPIE Brightest Star Award for work on webcast series. -Proposed, organized, and chaired committee for first SPIE Art Show and Silent Auction.-Organize bi-annual meetings of SPIE Publications committee, including collecting, organizing, and distributing materials from staff and volunteers and confirming attendance of committee members.-Solicit peer reviews for scientific book manuscripts.-Organize and file contracts for authors, series editors, honorariums, and publishing agreements.-Request and grant permission to reuse copyrighted materials.
  • Western Washington University
    Teaching Assistant
    Western Washington University Dec 2007 - Dec 2008
    Bellingham, Washington, Us
    -Teaching Assistant for Archaeology, Statistics, Latin America, and Anthropological Theory. -Facilitated discussion groups, provided guidance/tutoring to students during office hours, graded tests and essays, entered grades using Blackboard system. -Presented lectures on Household Archaeology and Statistical Graphing.
  • Private Residence
    Project Manager
    Private Residence Jun 2007 - Jul 2008
    Bought house and moved it onto an undeveloped lot. Solicited bids, and worked with sub-contractors on movement of structure, excavation, foundation, electricity, plumbing. Obtained required permits. Acted as liaison between city and county government bodies.
  • Digital Storytelling Project
    Facilitator
    Digital Storytelling Project Feb 2008 - Jun 2008
    Worked with middle school students to create a digital story about something in their community. Project aimed to make students more civically active, incorporate different learning styles.-Collaborated on design and development of the class. -Trained students on photography equipment and software; supervised off-campus research.-Presented work on the project at three academic conferences.
  • Boas Inc.
    Archaeology Technician
    Boas Inc. Aug 2006 - Aug 2006
    Shovel Probe Survey. Excavated and screened test pits to determine prehistoric Alcott site boundaries. Documented each probe and any artifacts found.
  • Ucsc
    Copy-Editor/Staff Writer
    Ucsc Sep 2003 - Mar 2004
    -Copy-edited articles, news briefs, features, some layout work. -Wrote weekly stories.
  • Ucsc
    Writing Tutor
    Ucsc Sep 2003 - Dec 2003
    -Tutored one-on-one with students’ papers, essays. Focused on style, grammar. http://people.ucsc.edu/~davidlaw/Huetter.html
  • Cuesta Community College
    Stage Manager
    Cuesta Community College Jan 2002 - May 2002
    Coordinated and scheduled actors' rehearsals, wrote-up and distributed schedules. Lead rehearsals. Finalized prop list, solicited and obtained necessary props. Coordinated actors and set stage before each production, cleaned up and reset stage afterwards.
  • Camp Hapitok
    Tigr (Therapy Individual Goal Reinforcer)
    Camp Hapitok Jul 1996 - Jul 1998
    Assigned a student aged 6-11 for a month-long sleep-away camp for children with speech difficulties. Assisted in therapy and other activities.

Beth Kelley Skills

Editing Social Media Blogging Research Copy Editing Web Content Writing Qualitative Research Marketing Communications Public Speaking Journalism Market Research Analysis User Experience Storytelling Anthropology Data Analysis Spss Research Design Online Research Content Strategy Communication Ethnography Design Research Report Writing Participant Observation Social Sciences Sentiment Analysis Strategic Thinking Qualitative Market Research Sustainability Digital Storytelling User Research Feature Articles Ms Office Suite Market Analysis Travel Writing Adobe Acrobat Environmental Design Environmental Education Higher Education Crafts Toys Communications Strategy Quantitative Research Wordpress Play Research Play Digital Ethnography

Beth Kelley Education Details

  • Western Washington University
    Western Washington University
    Anthropology
  • University Of California, Santa Cruz
    University Of California, Santa Cruz
    Anthropology
  • Cuesta College
    Cuesta College
    General

Frequently Asked Questions about Beth Kelley

What company does Beth Kelley work for?

Beth Kelley works for Google

What is Beth Kelley's role at the current company?

Beth Kelley's current role is Digital anthropologist & user researcher. Advocate for the human behind the product, strategy, or design..

What is Beth Kelley's email address?

Beth Kelley's email address is be****@****tal.com

What is Beth Kelley's direct phone number?

Beth Kelley's direct phone number is +136044*****

What schools did Beth Kelley attend?

Beth Kelley attended Western Washington University, University Of California, Santa Cruz, Cuesta College.

What are some of Beth Kelley's interests?

Beth Kelley has interest in Integration Of Science And Culture, User And Design Research, Sustainability, Green Technologies, Sculpture And Mixed Media, Physical Fitness, Photography, Visual Anthropology.

What skills is Beth Kelley known for?

Beth Kelley has skills like Editing, Social Media, Blogging, Research, Copy Editing, Web Content, Writing, Qualitative Research, Marketing Communications, Public Speaking, Journalism, Market Research.

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