Beth Kimberly Email & Phone Number

Oakland, California, Us

Las Vegas, Nevada, Us

As marketing director, I manage multi-channel marketing for 49 Ventures Endurance events across the US.

Las Vegas, Nevada, Us

I managed paid advertising and email marketing for Ventures Endurance- Built out and administer businesswide Salesforce Marketing Cloud instance for greater Gannett Ventures, LLC- Oversaw email strategy and team for more than 100 races across North America- Oversaw and ran digital advertising strategy

Las Vegas, Nevada, Us

I managed the email and digital marketing programs for more than 100 events across the country from demand generation to customer retention programs.• Successfully pivoted marketing for in-person events to virtual events with a robust email marketing program• Managed a large email subscriber database with several concurrent email campaigns• Administered Salesforce Marketing Cloud instance and sync with an in-house database• Managed digital advertising strategy, including display and search PPC advertising• Built a team of four digital marketing professionals.

Buffalo Grove, Illinois, Us

I managed the digital advertising and email and digital marketing programs for in-house and third-party races from demand generation to customer retention programs.• Successfully pivoted marketing for in-person events to virtual events with a robust email marketing program• Managed a large email subscriber database with several concurrent email campaigns• Ran digital advertising strategy, including display and search PPC advertising• Collaborated with sales and customer service teams to improve Salesforce cloud strategies and improve efficiency

Oakland, California, Us

I provided part-time support of email marketing campaigns, including the year-end appeal, event campaigns, and regional newsletters. I provided marketing and technical training to other staff.

Chicago, Illinois, Us

I created and executed national demand generation and customer retention programs, including strategic planning, budget management, and ROI tracking.• Developed strategy, execute, and analyze performance-based email marketing program, including lifecycle series and ongoing promotional campaigns.• Drove new and returning customers through paid media, including PPC, social, and website display advertisements• Created the company’s customer loyalty program and managed the customer referral program.• Oversaw content marketing calendar, including copywriting, design, and delivery through channels, such as email, social media, and outreach through a sales team.• Managed a team of four marketing professionals.

Oakland, California, Us

I managed email marketing campaigns end-to-end, including planning, targeting, set-up, testing, execution, reporting, and optimization.• Created and executed data-driven, dynamic, and highly-segmented email campaigns. Managed the production process and creation of every email from end-to-end• Defined, adjusted, and executed high-touch communication strategies for key audience segments at all lifecycle stages along the customer journey• Developed and managed contact data acquisition strategy, including training lead generation campaigns and donor acquisition efforts• Provided training and support for regional email production efforts and specific email campaigns

Oakland, California, Us

I was responsible for planning, implementing, and measuring digital marketing and communications campaigns by increasing web traffic, building email distribution lists, and deepening social engagement.• Implemented comprehensive strategies to increase consumer-engagement, brand equity, and drive inbound traffic• Managed for web, social, and email planning, creation, and production• Developed and maintain content calendars, production schedules, and marketing planning documents• Managed the organization’s data elements by ensuring protocol compliance, providing actionable insights based on analytics, and working to ensure accurate Salesforce integration.• Designed and facilitated regular trainings for the purpose of strengthening digital marketing competency at regional level

Oakland, California, Us

I created the Playworks online brand developing the growing organization’s voice social media and the blog.• Created and implemented a social media strategy for the brand’s national accounts, including Facebook, Twitter, LinkedIn, Pinterest, and Instagram, and blogs• Drove unique page views to playworks.org via content marketing, SEO, and social media referral traffic• Trained and supported 23 regional offices to enhance their local social media presence• Increased social media followers

Oakland, California, Us

I lead the implementation of Playworks curriculum in local schools.• Managed and supported eight program coordinators at different elementary schools• Developed curriculum for physical activity classes, leadership development programs, and after-school programs• Facilitated trainings for up to 100 program coordinators about the Playworks approach toward youth development

Oakland, California, Us

Affectionately called Coach Beth, I was the sole coordinate of the Playworks curriculum in one elementary school full-time.• Facilitated games on the playground at recess: creating a positive school culture, solving conflicts, and maintaining equipment• Taught skills-building to three classes of 15-30 students daily to promote social and emotional development• Coordinated after-school program for twenty kids with healthy snacks, academic work, and group activities• Increased leadership skills amongst fourth and fifth-grade youth leaders by hosting monthly trainings and being a positive, accessible role model in school

I prepared recruitment media for high school for adult learners in the morning. In the afternoon, I supervised 13 at-risk high school students in community beautification service learning projects and tutoring during summer and after-school sessions in order to better prepare them for life post-graduation.

Lawrence, Ks, Us

I provided a safe space for freshmen to build a community of learning in residential housing through relationship building and community events and by co-facilitating a weekly college seminar.

Lawrence, Ks, Us

I built a database of academic programs, supported Student Success center in marketing, and provided tours and information to incoming freshmen students and parents.