Beth Leonienco-Burke, Aff. Rgd Email & Phone Number

Innisfil, On, Ca

Scarborough, Ontario

• Strategic Planning: Developing and implementing a comprehensive marketing communication plan aligning with business goals.• Content Creation: Crafting compelling content for various channels, including websites, blogs, social media, newsletters, and press releases.• Public Relations: Building and maintaining strong relationships with media outlets, securing coverage and managing external communications.• Campaign Management: Planning, executing, and analyzing multi-channel marketing campaigns to drive engagement and ROI.• Brand Messaging: Creating consistent and impactful brand messaging across all marketing materials.• Internal Communications: Developing internal communication strategies to enhance employee engagement and alignment with company goals.• Media Relations: Coordinating media outreach.• Digital Marketing: Utilizing SEO, SEM, email marketing, and social media to reach and engage target audiences.• Analytics & Reporting: Monitoring campaign performance and providing detailed reports for future strategies.• Stakeholder Engagement: Collaborating with internal and external stakeholders to ensure cohesive and effective communication efforts.

Ontario, Canada

With over 15 years of experience as a graphic designer, I have developed a deep expertise in creating visually compelling and effective designs across various media. My extensive background includes:• Creative Direction: Leading creative projects from concept to completion, ensuring alignment with brand guidelines and marketing objectives.• Adobe Creative Cloud: Mastery of Adobe Photoshop, Illustrator, InDesign, and other Creative Cloud applications on the PC platform.• Print & Digital Design: Designing brochures, flyers, posters, and other print materials, with a strong understanding of print production processes, and creating engaging digital assets, including social media graphics, email templates, and web banners.• Brand Development: Developing and maintaining brand identities, ensuring consistency across all visual communications.• Client Collaboration: Working closely with clients to understand their needs and deliver customized design solutions.• UX/UI Design: Designing user-friendly interfaces and experiences for websites.• Project Management: Managing multiple design projects simultaneously, meeting tight deadlines while maintaining high quality standards.• Front-End Development & Web Design: Skilled in building websites from the ground up using WordPress, focusing on user functionality and UX/UI design.

Barrie, Ontario, Canada

• Increasing exposure of local business through online channels• Weekly newsletters to client base via Constant Contact• Shopify website build, deploy and maintain a catalogue of over 2500 products• Product photography• Content Creation

Barrie On

Art Direction and graphic design for Boats&Places, a 72-page magazine that was produced six times a year.

Innisfil

Barrie

• Increasing attendance at local Welcome Wagon events by implementing additional channels to reach target audiences. • Coordinating the Bridal Showcase, and the Family Event, in Barrie, ON, both semi-annual events. • Marketing and sales for events through social media, online advertising, custom websites and print advertising.

Barrie, On

From concept to completion, all types of print, signage and more.Canada Post Specialist - ask me how I can help you grow your business.

Richmond Hill, On

Company is no longer in business.Managed print production for multiple 20" & 40" Heidelberg presses, running 24/7.Additional tasks included scheduling, stock orders, file imposition and layouts, outsourcing, estimating, and more.

Graduate Certificate, Public Relations, Advertising, And Applied Communication, Honor Roll

Public Relations and Corporate Communications.

Graphic Design, Graphic Design