Beth Lubov Rodgers, Mba

Beth Lubov Rodgers, Mba Email and Phone Number

Marketing Leader. Interior Designer. Constantly Curious. Xoogler. @ Harrell Design + Build
California, United States
Beth Lubov Rodgers, Mba's Location
San Francisco Bay Area, United States, United States
Beth Lubov Rodgers, Mba's Contact Details

Beth Lubov Rodgers, Mba personal email

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Beth Lubov Rodgers, Mba phone numbers

About Beth Lubov Rodgers, Mba

I’m a seasoned marketing leader who excels at challenging the status quo, taking informed risks, and driving measurable results. Defining new ways of doing things or taking something from good to great energizes me. Fast-paced environments where I’m balancing big picture strategy with detail-oriented execution are those in which I thrive. Ambiguity, but with a clear north star, is my wheelhouse. I empower my teams and mentees to achieve their full potential; fostering an environment where we celebrate our uniquenesses and everyone’s ideas go into making something wonderful, together. I’m constantly curious & believe in life-long learning.

Beth Lubov Rodgers, Mba's Current Company Details
Harrell Design + Build

Harrell Design + Build

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Marketing Leader. Interior Designer. Constantly Curious. Xoogler.
California, United States
Employees:
41
Beth Lubov Rodgers, Mba Work Experience Details
  • Harrell Design + Build
    Harrell Design + Build
    California, United States
  • Lumo Interiors
    Interior Design Assistant
    Lumo Interiors Jan 2024 - Present
    Lumo Interiors provides design services to residential and small commercial clients in the San Francisco Bay Area. I've been assisting the Lead Designer/Business Owner in all aspects of programming, conceptual designs, space planning, design development, sourcing (FF&E), and project management for multiple concurrent residential remodels, with an emphasis on kitchens and bathrooms.
  • Applied Intuition
    Marketing
    Applied Intuition Dec 2022 - Mar 2023
    Mountain View, California, Us
    Applied Intuition is a Series E startup focused on developing advanced driver-assistance systems and automated driving solutions. I evaluated the current state of the company's marketing (including aspects such as talent, processes, marketing tech/tools, advertising spend, brand, and culture) and delivered action plans to evolve marketing to fit the needs of the next phase of Applied Intuition's growth.
  • Google
    Head Of Marketing, Checks
    Google Aug 2021 - Dec 2022
    Mountain View, Ca, Us
    Checks helps Android app developers simplify privacy compliance through the use of AI-powered tools. During the 0 to 1 phase I lead development of marketing positioning, messaging, website, and collateral to support the introduction of the Checks brand and our initial product launch on February 2, 2022.
  • Google
    Product Marketing Manager, Google Cloud
    Google Jan 2020 - Aug 2021
    Mountain View, Ca, Us
    I spearheaded several initiatives that increased the efficiency of how Google Cloud marketing's team and agencies worked leading to significant time and budget savings.
  • Affirm, Inc.
    Director, Merchant Lifecycle Marketing
    Affirm, Inc. Feb 2019 - Jan 2020
    San Francisco, California, Us
    I led the revamp of Affirm's lead generation programs and processes; oversaw the migration to a new Marketing Automation Platform; introduced program and campaign improvements aimed at creating a better on-boarding experience for SMB merchants; and shaped the direction for B2B brand campaigns and merchant events.
  • Bluebeam, Inc.
    Director, Demand Generation
    Bluebeam, Inc. Oct 2015 - Dec 2018
    Pasadena, California, Us
    I transformed the company's media investments from being heavily traditional media oriented to being digital first. As part of the marketing leadership team I worked with my peers to create new ways of working that empowered our teams to be creative while delivering measurable results. One of my proudest moments was seeing the campaigns and initiatives I worked on with my team result in the highest number of attendees to a live webcast, the highest number of monthly trial downloads, and the highest monthly seat sales in the company's history.
  • Intel Corporation
    Sr. Marketing Strategy Manager, Employer Branding
    Intel Corporation Oct 2014 - Sep 2015
    Santa Clara, California, Us
    This was a marketing role within the HR department. I created internal comms and external campaigns focused on driving awareness of Intel’s industry-leading initiatives to create parity for women and underrepresented minorities and why Intel believes this is critically important. I was able to apply the ways Intel's marketing and branding process and campaigns function to lead the RFP process to identify an employer branding agency of record.
  • Intel Corporation
    Sr. Media Manager, Oncue
    Intel Corporation Jun 2013 - Sep 2014
    Santa Clara, California, Us
    OnCue was a set top box & OTT service developed by Intel. It was spun-out to Verizon who evolved the business model and rebranded the experience as Go90. During the 0 to 1 phase I defined our initial target audiences, staffed up our media agency team, and developed media plans to support a brand and product launch in 10 DMAs. As part of the spin-out process I worked on evaluating market opportunity and product-market fit for a variety of potential product offerings that blended Intel's existing idea with Verizon's reach and capabilities.
  • Intel Corporation
    Global Media Manager
    Intel Corporation Nov 2009 - Jun 2013
    Santa Clara, California, Us
    While overseeing a variety of other media investments, I led the execution of one of our single largest global media investments of the time: Intel’s sponsorship of Discovery's Curiosity. This was the first year Discovery was introducing the program and I was able to work with my partners at Discovery to create new types of ad units that created visibility for longer form content, and to create robust branded experiences within Discovery's digital properties. I oversaw the production of online & TV advertising assets, website experience, and content marketing with Intel's agencies and Discovery's in-house production teams. The Curiosity campaign received the highest top-box only scores (vs all global campaigns) on our annual brand tracker.
  • Intel Corporation
    Marketing Strategy Manager, Corporate Branding
    Intel Corporation Jul 2006 - Oct 2009
    Santa Clara, California, Us
    One of my favorite Corporate Brand projects was partnering with a cross functional team to address our CEO's concern that Intel had fallen off of Fortune's Most Admired List. I created messaging, campaigns, and events with the goal of increasing the perception of Intel among CxOs & financial elite. Our efforts paid off! We increased favorability within this audience 6% YOY and made it back onto Fortune's Most Admired List. My second favorite branding project of this time was seeing a :60 TV spot I worked on run before ever screening at Cinequest, a 10 day film festival taking place across San Jose, CA.
  • Mckinney
    Mba Intern To The Ceo
    Mckinney Jun 2005 - Aug 2005
    Durham, Nc, Us

Beth Lubov Rodgers, Mba Skills

Marketing Strategy Media Planning Digital Media Search Advertising Creative Strategy Advertising Program Management Brand Management Integrated Marketing Digital Marketing Analytics Strategic Planning Web Analytics Market Research Marketing Cross Functional Team Leadership Mobile Devices Social Media Strategy

Beth Lubov Rodgers, Mba Education Details

  • Wake Forest University School Of Business
    Wake Forest University School Of Business
    Marketing
  • Drexel University
    Drexel University
    Psychology
  • Cañada College
    Cañada College
    Interior Design
  • Stanford Continuing Studies
    Stanford Continuing Studies
    Computer And Information Sciences And Support Services

Frequently Asked Questions about Beth Lubov Rodgers, Mba

What company does Beth Lubov Rodgers, Mba work for?

Beth Lubov Rodgers, Mba works for Harrell Design + Build

What is Beth Lubov Rodgers, Mba's role at the current company?

Beth Lubov Rodgers, Mba's current role is Marketing Leader. Interior Designer. Constantly Curious. Xoogler..

What is Beth Lubov Rodgers, Mba's email address?

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What is Beth Lubov Rodgers, Mba's direct phone number?

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What schools did Beth Lubov Rodgers, Mba attend?

Beth Lubov Rodgers, Mba attended Wake Forest University School Of Business, Drexel University, Cañada College, Stanford Continuing Studies.

What are some of Beth Lubov Rodgers, Mba's interests?

Beth Lubov Rodgers, Mba has interest in Health.

What skills is Beth Lubov Rodgers, Mba known for?

Beth Lubov Rodgers, Mba has skills like Marketing Strategy, Media Planning, Digital Media, Search Advertising, Creative Strategy, Advertising, Program Management, Brand Management, Integrated Marketing, Digital Marketing, Analytics, Strategic Planning.

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