Beth Lula

Beth Lula Email and Phone Number

Brand Strategy & Experience Consultant and Teacher. @ International Olympic Committee – IOC
lausanne, vaud, switzerland
Beth Lula's Location
Portugal, Portugal
Beth Lula's Contact Details

Beth Lula work email

Beth Lula personal email

n/a
About Beth Lula

- Marketing and Branding expert with an analytical thinking and a future-oriented approach.Product management expertise. Strategic planning. Client journey design and experience. Team development and leadership. Research-based decisions. Creative and persuasive communicator. Great ability to work in complex organizations with multiple stakeholders.- Highly qualified professional with profound experience, leading projects that involve brand campaigns, design, sponsorship, merchandising, advertising and promotion, marketing intelligence, client experience, CRM, call center, digital media, events, among others.- Excellent leadership and project management abilities, combined with strong academic background, creativity and ethics, allowed me to make significant contributions in the designing, development and implementation of Marketing and Branding projects in companies of world-class brands in the consumer goods, services, entertainment and sports segments.- Master degree with academic distinction in Communications Management at the University of Strathclyde, Glasgow/UK, one of the best business schools in the UK.

Beth Lula's Current Company Details
International Olympic Committee – IOC

International Olympic Committee – Ioc

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Brand Strategy & Experience Consultant and Teacher.
lausanne, vaud, switzerland
Website:
olympic.org
Employees:
1226
Beth Lula Work Experience Details
  • International Olympic Committee – Ioc
    Branding Consultant
    International Olympic Committee – Ioc Sep 2016 - Present
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  • Share4Sport
    Branding Advisor
    Share4Sport Dec 2020 - Present
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  • B2L - Brands2Love
    Founder & Ceo
    B2L - Brands2Love Oct 2016 - Present
    Consultancy in brand strategy and customer journey to drive brand experience in all touch points, providing services such as: strategy and positioning; design; brand architecture; journey design; visual and verbal identity; brand engagement and content; communication and promotion.
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  • Fondazione Milano Cortina 2026
    Branding Consultant
    Fondazione Milano Cortina 2026 Jun 2021 - Sep 2022
    Milão, Lombardia, Itália
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  • Organising Committee For The Rio 2016™ Olympic And Paralympic Games
    Brand Director
    Organising Committee For The Rio 2016™ Olympic And Paralympic Games Apr 2012 - Sep 2016
    Responsible for Branding, Design, Look of the Games, Spectator Experience, CRM and Customer Service Center (Call Center), including the implementation and strategy of Advertising & Promotion and Marketing Intelligence departments.
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  • Rio 2016 Organising Committee For The Olympic And Paralympic Games
    Brand General Manager
    Rio 2016 Organising Committee For The Olympic And Paralympic Games Feb 2011 - Mar 2012
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  • Comitê Olímpico Do Brasil
    Head Of Marketing Communications
    Comitê Olímpico Do Brasil Jan 2002 - Feb 2011
    Responsible for the entire promotional and branding strategy for the Brazil 2002 South American Games, the Rio 2007 Pan American and Parapan American Games, the Brazilian Olympic Delegation (Team Brazil), the victorious Rio’s bid campaign to host the 2016 Olympic and Paralympic Games, including other initiatives run by the entity at domestic and international events.
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  • Intelig Telecom
    Marketing Communications - Head Of Sponsorship
    Intelig Telecom Aug 1999 - Dec 2001
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  • Souza Cruz S.A. (A Company Of The British American Tobacco Group)
    Business Communications Advisor
    Souza Cruz S.A. (A Company Of The British American Tobacco Group) Jan 1996 - Mar 1999
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  • Mesbla Lojas De Departamento S.A. (Department Stores)
    Marketing And Sales Trainee
    Mesbla Lojas De Departamento S.A. (Department Stores) May 1994 - Sep 1995
  • Banco Nacional
    Researcher
    Banco Nacional Jan 1993 - May 1994

Beth Lula Skills

Sponsorship Marketing Strategy Marketing Communications Marketing Strategy Management Sports Digital Marketing Event Management Strategic Planning Marketing Management Leadership Team Leadership Business Strategy Project Management Public Relations Entertainment Fundraising Branding Relationship Marketing Sports Management Graphic Design Marketing Communications Planning Telecommunications Event Planning

Beth Lula Education Details

Frequently Asked Questions about Beth Lula

What company does Beth Lula work for?

Beth Lula works for International Olympic Committee – Ioc

What is Beth Lula's role at the current company?

Beth Lula's current role is Brand Strategy & Experience Consultant and Teacher..

What is Beth Lula's email address?

Beth Lula's email address is be****@****.com.br

What schools did Beth Lula attend?

Beth Lula attended University Of Strathclyde, Flag, Ufrj - Universidade Federal Do Rio De Janeiro.

What skills is Beth Lula known for?

Beth Lula has skills like Sponsorship, Marketing Strategy, Marketing Communications, Marketing, Strategy, Management, Sports, Digital Marketing, Event Management, Strategic Planning, Marketing Management, Leadership.

Who are Beth Lula's colleagues?

Beth Lula's colleagues are Jon Kubes, Paula Danilczyk, Ananta Boro, Julie Duffus, Narendra Vats, Clara Kuehnle, Manu S.

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