Beth Mcclure Email & Phone Number

Greater St. Louis

Greater St. Louis Area

Greater St. Louis Area

~Draft, execute and maintain an institutional communications plan, including overarching strategies, and separate communications plans for individual initiatives~Work with Executive Team to establish key messages ~Manage media relations through well-established relationships with St. Louis, regional and national media~Serve as on-camera spokesperson ~Consistently garner more than 60 million impressions per year~Serve as Associate Editor for the donor publication newScience Magazine and as Co-Editor of the Annual Report on Philanthropy, and oversee the design and print process for both~Supervise full-time PR Coordinator and staff of interns~Create and manage a communications budget efficiently and effectively~Draft executive speaking points based on key messages to ensure consistent branding ~Manage institution’s relationship with communications agency and news monitoring vendors~Plan and host media events ~Coordinate with third-party production companies to cohesively promote exhibitions and films in St. Louis market~Manage various design projects including print and digital direct mail pieces, media materials and signage~Oversee the production of videos highlighting Science Center accomplishments and history~Oversee museum’s digital communication efforts, including presence on Facebook and Twitter~Maintain online media room via website content management system

~Planned and executed various events and press conferences, including a promotional launch event in Times Square, a tour of small-business marketing workshops and a grassroots marketing technology tour~Coordinated media outreach efforts for clients by drafting and editing news releases and messaging documents, organizing satellite media tours, making pitch calls and coordinating interviews~Negotiated, secured and planned logistics for C-level executive speaking engagements~Conceived and executed partnerships between national corporations and strategic partners

~Ran costume crew for the world premiere of the Show Me Opera: Corps of Discovery~Created costumes for shows produced by the department~Assisted in organizing a stock of thousands of costumes

~Pitched news items and events to national and local media, and coordinated interviews between media and clients~Canvassed and campaigned to support a client’s position on a ballot initiative~Compiled media releases, media lists, news summaries and research reports

~Created and designed a display to promote department projects and educate citizens on traffic lights~Coordinated road dedication and ground-breaking ceremonies and events attended by local and state dignitaries~Drafted media releases and articles for the department newsletter~Designed invitations and programs for department events

~Directed and produced two children’s theatre productions~Created lesson plans for five weeks of children’s theatre classes~Communicated with parents in regard to children’s performance