AeroLeads people directory · profile
Beth Mckigney Email & Phone Number
Senior Vice President, Measurement and Technology Solutions
at
Ovative Group
1 work email found
@ovative.com
3 phones found area 612
LinkedIn matched
4 data sources
Profile completeness 100%
Current company
Role
Senior Vice President, Measurement and Technology Solutions
Location
Champlin, Minnesota, United States
Company size
Who is Beth Mckigney? Overview
A concise factual answer block for searchers comparing this professional profile.
Quick answer
Beth Mckigney is listed as Senior Vice President, Measurement and Technology Solutions at Ovative Group, a company with 559 employees, based in Champlin, Minnesota, United States. AeroLeads shows a work email signal at ovative.com, phone signal with area code 612, and a matched LinkedIn profile for Beth Mckigney.
Beth Mckigney previously worked as Senior Vice President, Measurement & Technology Solutions at Ovative Group and Vice President, Measurement at Ovative Group. Beth Mckigney holds Mba from University Of Minnesota - Carlson School Of Management.
Company email context
Email format at Ovative Group
This section adds company-level context without repeating Beth Mckigney's masked contact details.
{first}.{last}@ovative.com
89% confidence
AeroLeads found 1 current-domain work email signal for Beth Mckigney. Compare company email patterns before reaching out.
Profile bio
About Beth Mckigney
Beth Mckigney is a Senior Vice President, Measurement and Technology Solutions at Ovative Group. She possess expertise in e commerce, web analytics, email marketing, analytics, omniture and 19 more skills.
Listed skills include E Commerce, Web Analytics, Email Marketing, Analytics, and 20 others.
Current workplace
Beth Mckigney's current company
Company context helps verify the profile and gives searchers a useful next step.
Ovative Group
14 roles · 24 years
Beth Mckigney work experience
A career timeline built from the work history available for this profile.
Senior Vice President, Measurement & Technology Solutions
CurrentOvative Group is an independent media and measurement firm that helps clients drive and deliver measurable marketing performance. Founded in 2009 by Dale Nitschke, Ovative brings media, measurement, and consulting together under one roof to measure the holistic impact of marketing on clients’ total business using its proprietary metric, Enterprise.
Feb 2021 - Present
Vice President, Measurement
Aug 2018 - Feb 2021
Vice President, Customer Strategy & Owned Media
Feb 2018 - Aug 2018
Senior Director, Digital Measurement & Activation
Feb 2017 - Feb 2018
Director, Digital Measurement & Activation
Jul 2015 - Feb 2017
Director, Site Analytics & Optimization
Feb 2013 - Jun 2015
Business Insights Consultant - Target.Com
Sep 2012 - Jan 2013
Mobile & Email Lead Marketing Manager
Defined and drove Target's email & mobile marketing strategies. Manage team of 9 planners & analysts, multi-million dollar budget and multiple vendor relationships.
Sep 2011 - Sep 2012
Email Lead Marketing Manager
Defined and drove Target's email marketing strategy inclusive of contact strategy, content, acquisition, segmentation and testing.
Sep 2010 - Aug 2011
Ecommerce Marketing Manager - Site Optimization & Testing
Managed team tasked with maximizing ROI for all Target.com guest-facing enhacements. Identified site enhancement opportunities, provided vision and business direction, and analyzed and optimized post-launch. Also managed site testing of new functionality, navigation and creative.
Mar 2008 - Aug 2010
Sr Marketing Analyst - Site Optimization & Testing
Business lead for all guest-facing technology enhancements to Target.com - provided business direction and analyzed results post-launch. Developed site testing plan including new functionality and creative. Managed optimization of internal search results.
Jul 2006 - Mar 2008
Ecommerce Promotions & Web Analytics
Developed website-wide promotional marketing plans to drive incremental sales and profits.Identified most effective placement, message and creative treatment for marketing messages across Target.com through utilization of web analytics tool.
Aug 2004 - Jul 2006
Online Advertising Specialist
Capella Education Company
Assisted in managing multi-million dollar direct-response online advertising campaigns. Responsible for set-up, maintenance, forecasting and optimization of online campaigns.
2002 - 2004
~2 yrs
Team & coworkers
Colleagues at Ovative Group
Other employees you can reach at ovative.com. View company contacts for 559 employees →
CA
Christina A.
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
AE
Amira Elsafy
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
KK
Kaitlin Kaiser
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
AD
Audrey Dickson
Colleague at Ovative Group
San Diego, California, United States, United States
View →
CB
Chris Boyle
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
NB
Nate B.
Colleague at Ovative Group
Chicago, Illinois, United States, United States
View →
IA
Isabel Allen
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
NR
Nicholas Roloff
Colleague at Ovative Group
Dillon, Colorado, United States, United States
View →
AO
Ayub Omar
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
L(
Lindsay (Karner) Merrigan
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
Christina A.
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
AE
Amira Elsafy
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
KK
Kaitlin Kaiser
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
AD
Audrey Dickson
Colleague at Ovative Group
San Diego, California, United States, United States
View →
CB
Chris Boyle
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
NB
Nate B.
Colleague at Ovative Group
Chicago, Illinois, United States, United States
View →
IA
Isabel Allen
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
NR
Nicholas Roloff
Colleague at Ovative Group
Dillon, Colorado, United States, United States
View →
AO
Ayub Omar
Colleague at Ovative Group
Greater Minneapolis-St. Paul Area, United States
View →
L(
Lindsay (Karner) Merrigan
Colleague at Ovative Group
Minneapolis, Minnesota, United States, United States
View →
2 education records
Beth Mckigney education
Mba
University Of Minnesota - Carlson School Of Management
B.S., Marketing & Supply Chain Management
University Of Minnesota - Carlson School Of Management
FAQ
Frequently asked questions about Beth Mckigney
Quick answers generated from the profile data available on this page.
What company does Beth Mckigney work for?
Beth Mckigney works for Ovative Group.
What is Beth Mckigney's role at Ovative Group?
Beth Mckigney is listed as Senior Vice President, Measurement and Technology Solutions at Ovative Group.
What is Beth Mckigney's email address?
AeroLeads has found 1 work email signal at @ovative.com for Beth Mckigney at Ovative Group.
What is Beth Mckigney's phone number?
AeroLeads has found 3 phone signal(s) with area code 612 for Beth Mckigney at Ovative Group.
Where is Beth Mckigney based?
Beth Mckigney is based in Champlin, Minnesota, United States while working with Ovative Group.
What companies has Beth Mckigney worked for?
Beth Mckigney has worked for Ovative Group, Target, and Capella Education Company.
Who are Beth Mckigney's colleagues at Ovative Group?
Beth Mckigney's colleagues at Ovative Group include Christina A., Amira Elsafy, Kaitlin Kaiser, Audrey Dickson, and Chris Boyle.
How can I contact Beth Mckigney?
You can use AeroLeads to view verified contact signals for Beth Mckigney at Ovative Group, including work email, phone, and LinkedIn data when available.
What schools did Beth Mckigney attend?
Beth Mckigney holds Mba from University Of Minnesota - Carlson School Of Management.
What skills is Beth Mckigney known for?
Beth Mckigney is listed with skills including E Commerce, Web Analytics, Email Marketing, Analytics, Omniture, Integrated Marketing, Mobile Marketing, and Marketing.
Find 750M verified contacts
Search by job title, company, industry, location, and seniority. Export verified B2B contact data when you need it.
Start free trial