Beth O'Brien

Beth O'Brien Email and Phone Number

Consumer Insights | Retail & FMCG | Market Research | Brand Strategy @ Seed Health
venice, california, united states
Beth O'Brien's Location
San Francisco, California, United States, United States
About Beth O'Brien

Dynamic and strategic leader with over 11 years of expertise in driving innovation strategies and insights within the Retail and Consumer Packaged Goods (CPG) sectors. Known for delivering impactful solutions from concept to launch, including new product and service launches, brand restages, and marketing strategy evaluations. Skilled in leveraging influential storytelling, quantitative/qualitative analysis, and data-driven insights to address business challenges and achieve strategic objectives. Deeply curious about uncovering the voice of the customer and integrating it into impactful decision-making.

Beth O'Brien's Current Company Details
Seed Health

Seed Health

View
Consumer Insights | Retail & FMCG | Market Research | Brand Strategy
venice, california, united states
Website:
seedhealth.com
Employees:
42
Beth O'Brien Work Experience Details
  • Seed Health
    Head Of Insights
    Seed Health Jul 2024 - Present
    San Francisco, California, United States
  • Nielseniq
    Vice President, Bases Retail Vertical
    Nielseniq Jan 2022 - Jun 2023
    San Francisco, California, United States
    Senior lead for all Retail clients with a focus on innovation, brand, and marketing strategy. Responsible for designing, selling, and executing tailored primary research projects across verticals within the Retail space (E-Commerce, Tech, Healthcare, Financial Service, FMCG). Track record of driving successful business outcomes & growth by bringing the voice of the consumer into strategic decision making and informing GTM strategies.
  • Nielseniq
    Director, Bases Retail Vertical Client Service & Business Development
    Nielseniq Nov 2020 - Jan 2022
    San Francisco, Ca
    Client Service & Business Development Director entrusted with the holistic management of all Retail clients and delivering actionable research reports and insights across a range of quantitative methodologies.
  • Nielsen
    Director Client Service, Bases
    Nielsen May 2019 - Nov 2020
    San Francisco, California, United States
  • Nielsen
    Manager Client Service, Bases
    Nielsen Mar 2017 - May 2019
    San Francisco Bay Area
  • Nielsen
    Associate Manager Client Service, Bases
    Nielsen Mar 2015 - Mar 2017
    San Francisco, California
  • Nielsen
    Senior Research Analyst, Bases
    Nielsen Sep 2013 - Mar 2015
    Wilton, Ct
  • Nielsen
    Research Analyst, Bases
    Nielsen Jul 2012 - Sep 2013
    Wilton, Ct
  • Convergex Realtick
    Sales Intern
    Convergex Realtick Jun 2011 - Aug 2011
    New York, New York
  • Voices Of September 11Th
    Communications And Journalism Intern
    Voices Of September 11Th May 2010 - Aug 2010
  • Moffly Publications
    Sales Intern
    Moffly Publications May 2008 - Aug 2008

Beth O'Brien Education Details

Frequently Asked Questions about Beth O'Brien

What company does Beth O'Brien work for?

Beth O'Brien works for Seed Health

What is Beth O'Brien's role at the current company?

Beth O'Brien's current role is Consumer Insights | Retail & FMCG | Market Research | Brand Strategy.

What schools did Beth O'Brien attend?

Beth O'Brien attended Bucknell University, Advanced Studies In England Semester Abroad In Bath, England.

Who are Beth O'Brien's colleagues?

Beth O'Brien's colleagues are Alex Crute, Catalina Odio, Spencer Elias, Ankit Yaduvanshi, Chris Gabriel, Tania Brown, Dhananjay Kale.

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