• Senior sales manager in charge of all sales activities and personnel involved in Sales and Marketing for the Company. • Provides leadership to the day-to-day operations of the sales department, while maintaining focus on the company’s strategic goals. • Member of the Company’s Senior Executive Staff. • Reports to the Chief Executive Officer/President. • Analyze sales statistics to determine business growth potential. • Establishes performance goals for all sales department employees, and monitors performance on a continual basis. • Oversees all hiring, training and firing of personnel involved in Sales and Marketing. • Develops, or participates with the Senior Staff, in the development of the Strategic Marketing Plan for the Company. • Develops and/or maintains and improves business relations with all customers of the Company. • Seeks out and targets new customers and new sales opportunities, initiates action plan to approach and secure new business for the Company. • Helps develop the overall social marketing strategy and its implementation including the annual social marketing plan and its implementation.• Maintains existing properties (e.g., organizational and campaign pages on Facebook; YouTube, Pinterest etc.) through continuous posting of relevant material; create and maintain new copy as needed.

• Communicated effectively with the team, clothing suppliers, and manufacturers• Collaborated with merchandising team, fashion designers, and department managers regarding optimal marketability and profitability of products• Researched latest trends and anticipated which merchandise would be in demand by consumers• Analyzed financial aspects of purchasing in order to maximize profits• Negotiated purchases for overall department cost control • Maintained good relationships with suppliers and retailers to help support the role of the fashion buyer• Managed timely delivery by suppliers of new stocks