Working directly with CEO, responsible for all aspects of the website; design, content, functionality. Designed and implemented weekly email marketing campaign, social media contests and networking events to help promote and market the site and partnering causes. Supervised freelancers for various multi-media marketing collateral (print and web), established and maintained productive partnerships with national and local non-profits, coordinated special promotions and fundraising events for St. Jude Children’s Research Hospital, The Leukemia & Lymphoma Society, American Red Cross. Improved traffic to the site by achieving higher placement in search engine results through effective, creative and unique writing.Key Achievements:• Design/Distribution of marketing collateral, online and in-house• Supervision/Coordination of contractors• Scheduling/Budget Planning/Execution• Relationship Building/Business Development• Skilled in improving customer retention and driving revenue growth• Raised overall traffic to the site by increasing social networking base• Website Design/SEO Content Writing

Established client base and partnered with each to understand their business needs, issues, strategies and priorities in order to deliver value added, creative solutions. Managed a range of large to small scale projects and events while providing complete updates to clients throughout the lifecycle of the project, including budget, schedule, prototyping, samples, shipping, final delivery. Clients include Food & Wine Magazine, RainRaps, Tin Tank Clothing, Jack Spade, Davis Consulting Group, REI, Camp Riverbend, TSTI, South Mountain School.

Managed the HarperFestival imprint of HarperCollins’ Children’s Book Division. Authorized the purchase of pre-press, printing, manufacturing and related services, sourced and developed new products and materials and provided cost effective budgets and production schedules. Hired and managed small team of employees.