Beth Thomas Email & Phone Number

100-101 Terrasse Boieldieu, Paris La Défense, FR

Global marketing leader

100-101 Terrasse Boieldieu, Paris La Défense, FR

We are an independent technology management consulting firm. Since 2004, we have been helping IT leaders align IT with business outcomes, accelerate digital transformation, and enhance technology capabilities to increase revenue and reduce cost. We work with a variety of Fortune 1000 companies in every vertical. The unique part of our business model is.

AG 's-Hertogenbosch, CD, NL

• Responsible for all aspects of marketing for Quintiq in North America.
• From strategy to execution, lead marketing campaigns and demand generation to achieve software license sales’ goals.
• Evangelize Quintiq’s value proposition in the market place through multi-touch marketing strategies to ensure that Quintiq is the preferred provider for sophisticated planning and scheduling software solutions.
• Launch marketing initiatives to the field and support the sales team’s complex sales cycles.
• Strong focus areas on field marketing, lead generation, inside sales empowerment, brand awareness, social media marketing, PR, content marketing and event organization.

Walldorf, BW, DE

• Highly metrics-driven position with responsibility for demand generation strategy, planning execution, pipeline analysis and reporting to drive over $25M+ revenue.
• Planned, executed and measured demand generation programs that produced over 300 net-new leads and accelerated existing opportunities for the SmartOps sales team in 2013.
• Increased the sales pipeline and drove sales operations processes, which resulted in exceeding 2013’s revenue target by 160%.
• Co-produced multiple SAP customer reference events (virtual and in person) – secured customer speaker and surpassed attendee goals.
• Headed seamless post-merger integration efforts by working with SAP’s various workstreams to increase exposure of SmartOps’ sales and marketing initiatives, which drove demand and increased sales.
• Managed the data migration project – transferred necessary data, trained sales team as competent users, and began to use SAP CRM as system of record in less than two months.

Pittsburgh, PA, US

• Responsible for business development and sales operations. Consistently took the lead role in ensuring operational tasks ran smoothly enabling the commercial team to achieve revenue and marketing goals.
• Defined the business development process for the company with executive management.
• Developed annual go-to-market marketing strategy that included a multi-touch campaign approach, partner enablement, and clear follow-up plans that generated a 3x pipeline year-after-year.
• Partnered directly with SAP field and VPs to promote SmartOps market-leading supply chain solutions and achieve sales goals.
• Executed a successful SAPPHIRE plan annually that created buzz and drove traffic to the SmartOps booth. Orchestrated all partner, prospect (organized 30+ on-site meetings), customer and internal activities.
• Increased qualified leads through third-party telemarketing team. Selected vendors, trained callers, managed activity to deliver discovery calls and meetings.

• Led the non-profit agency’s Foster Care and Adoption Recruitment Program.
• Successfully initiated a strategic recruitment plan that tripled the program’s client base in first year as the recruiter by securing quality families for children in need of placement through Children’s Services.
• Led advertising campaign and public relations program, which included serving as the agency’s primary public speaker on the radio and TV news segments to escalate interest in the agency’s goals.
• Developed consistent screening and interview process to evaluate families. Revitalized foster and adoptive family training curriculum and trained over 100 families.
• Managed adoption services in five counties after assisting the Program Director in the coordination, initiation, and implementation of the State Wide Adoption Network (SWAN) Program.Managed development activities to.
• Coordinated, promoted, and facilitated two ‘Annual Sporting Clays Shoot’ fundraisers, raising over $10,000 for each one-day event.