Beth Thomas's Location
Greater Philadelphia, United States, United States
Beth Thomas's Contact Details
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About Beth Thomas
20 years of professional experience in marketing, sales operations, business development, and post-merger integration activities. Supreme track record of executing commitments.Marketing | Sales Operations | Technology
Beth Thomas Work Experience Details
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Chief Marketing OfficerWavestone Apr 2021 - Present100-101 Terrasse Boieldieu, Paris La Défense, FrGlobal marketing leader -
Vice President, Marketing (Formerly Wgroup)Wavestone Jan 2020 - Apr 2021100-101 Terrasse Boieldieu, Paris La Défense, Fr
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Vice President, MarketingWgroup, A Wavestone Company May 2015 - Jan 2020We are an independent technology management consulting firm. Since 2004, we have been helping IT leaders align IT with business outcomes, accelerate digital transformation, and enhance technology capabilities to increase revenue and reduce cost. We work with a variety of Fortune 1000 companies in every vertical. The unique part of our business model is that our consultants are exclusively former CIOs and IT executives. Our services include:1) IT Strategic Planning: Transformation Management, IT strategy, cloud strategy, sourcing strategy2) IT Cost Optimization: service benchmarking, M&A integrations and splits, applications and infrastructure rationalization3) Service Delivery Transformation: Sourcing advisory (ITO strategy, RFP lifecycles, renegotiations and re-competes of contracts, TSA elimination governance, transition), vendor management, IT service management, IT governance and demand management, organizational design, cloud strategy4) Operational Improvements: organization design, BRM, vendor management, governance, demand management If you are interested in learning more, contact me!Email: bthomas@thinkwgroup.com Call: (610) 854-2700
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Head Of Marketing NaQuintiq Feb 2014 - May 2015Ag 'S-Hertogenbosch, Cd, NlResponsible for all aspects of marketing for Quintiq in North America. • From strategy to execution, lead marketing campaigns and demand generation to achieve software license sales’ goals. • Evangelize Quintiq’s value proposition in the market place through multi-touch marketing strategies to ensure that Quintiq is the preferred provider for sophisticated planning and scheduling software solutions.• Launch marketing initiatives to the field and support the sales team’s complex sales cycles.• Strong focus areas on field marketing, lead generation, inside sales empowerment, brand awareness, social media marketing, PR, content marketing and event organization. -
Marketing & Sales Operations ManagerSap Mar 2013 - Feb 2014Walldorf, Bw, DeHighly metrics-driven position with responsibility for demand generation strategy, planning execution, pipeline analysis and reporting to drive over $25M+ revenue.• Planned, executed and measured demand generation programs that produced over 300 net-new leads and accelerated existing opportunities for the SmartOps sales team in 2013. • Increased the sales pipeline and drove sales operations processes, which resulted in exceeding 2013’s revenue target by 160%. • Co-produced multiple SAP customer reference events (virtual and in person) – secured customer speaker and surpassed attendee goals. • Headed seamless post-merger integration efforts by working with SAP’s various workstreams to increase exposure of SmartOps’ sales and marketing initiatives, which drove demand and increased sales. • Managed the data migration project – transferred necessary data, trained sales team as competent users, and began to use SAP CRM as system of record in less than two months. • Improved accuracy of SAP CRM to reflect SmartOps shadow pipeline. Provided sales forecast, pipeline reporting, dashboards, and ad hoc analysis on key metrics for executives to manage the business. -
Marketing & Sales Operations ManagerSmartops, An Sap Company Jan 2006 - Mar 2013Pittsburgh, Pa, UsResponsible for business development and sales operations. Consistently took the lead role in ensuring operational tasks ran smoothly enabling the commercial team to achieve revenue and marketing goals. • Defined the business development process for the company with executive management.• Developed annual go-to-market marketing strategy that included a multi-touch campaign approach, partner enablement, and clear follow-up plans that generated a 3x pipeline year-after-year.• Partnered directly with SAP field and VPs to promote SmartOps market-leading supply chain solutions and achieve sales goals. • Executed a successful SAPPHIRE plan annually that created buzz and drove traffic to the SmartOps booth. Orchestrated all partner, prospect (organized 30+ on-site meetings), customer and internal activities. • Increased qualified leads through third-party telemarketing team. Selected vendors, trained callers, managed activity to deliver discovery calls and meetings.• Led successful CRM selection, implementation, and roll-out process. Ramped up entire commercial team to become users and adopters of the system in less than 3 months. • Customized tools in Salesforce.com to allow for better forecasting, lead tracking, sales collaboration and visibility. Additionally, implemented standards to measure success of demand generation programs and automated the process to evaluate results. -
Development DirectorTry-Again Homes, Inc. Aug 2002 - Jul 2005Led the non-profit agency’s Foster Care and Adoption Recruitment Program.• Successfully initiated a strategic recruitment plan that tripled the program’s client base in first year as the recruiter by securing quality families for children in need of placement through Children’s Services.• Led advertising campaign and public relations program, which included serving as the agency’s primary public speaker on the radio and TV news segments to escalate interest in the agency’s goals.• Developed consistent screening and interview process to evaluate families. Revitalized foster and adoptive family training curriculum and trained over 100 families. • Managed adoption services in five counties after assisting the Program Director in the coordination, initiation, and implementation of the State Wide Adoption Network (SWAN) Program.Managed development activities to increase the agency’s exposure with donors and within the community.• Coordinated, promoted, and facilitated two ‘Annual Sporting Clays Shoot’ fundraisers, raising over $10,000 for each one-day event.• Researched and wrote grants for the agency’s social programs, resulting in new funding and direct material donations for the agency’s clients.• Built strong relationships with local business community and social service network through community meetings, public events, and other collaborative efforts.
Beth Thomas Skills
Salesforce.com
Sales Operations
Enterprise Software
Business Development
Crm
Solution Selling
Sales Process
Demand Generation
Lead Generation
New Business Development
Go To Market Strategy
Strategy
Management
Start Ups
Professional Services
Sap Erp
Saas
Sales
Cold Calling
Customer Relationship Management
Beth Thomas Education Details
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University Of PittsburghPsychology
Frequently Asked Questions about Beth Thomas
What company does Beth Thomas work for?
Beth Thomas works for Wavestone
What is Beth Thomas's role at the current company?
Beth Thomas's current role is Chief Marketing Officer at Wavestone.
What is Beth Thomas's email address?
Beth Thomas's email address is bt****@****oup.com
What is Beth Thomas's direct phone number?
Beth Thomas's direct phone number is +141221*****
What schools did Beth Thomas attend?
Beth Thomas attended University Of Pittsburgh.
What skills is Beth Thomas known for?
Beth Thomas has skills like Salesforce.com, Sales Operations, Enterprise Software, Business Development, Crm, Solution Selling, Sales Process, Demand Generation, Lead Generation, New Business Development, Go To Market Strategy, Strategy.
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