Betsy Greaney Email & Phone Number

Easton, Md, Us

Leadership• Manage all aspects of business success including attracting and retaining staff, new business development, technology advances, and efficiency of day-to-day operations.• Provide guidance, support, and college planning guidance for 500+ college students and families.• Authored student-centric program to improve college research.• Conducted 3000+ planning sessions with students and parents to develop a comprehensive strategy for college application and admissions.• Integrated teaching test prep strategies to improve student academic profiles for admission and merit scholarship opportunities.Technology Solutions• Utilize CRM platform to maintain an accessible price point of approximately 50% of the industry average.• Leverage specialized resources to eliminate student success barriers without increasing costs.• Use data analytics to improve the diversification of student college lists based on ever changing higher education landscape.

Business Development• Introduced latest profitability software to local farm community providing impactful solutions and hedging strategies understood by producers at every level. • Identified and solved for client communication gaps by making operations more efficient by upgrading website to mobile and implementing client text notification system.• Tripled nCompass client base in first quarter of 2016.• Established training program for employees including development of Cyber Security plan to manage risk.

Technical Solutions & Implementation• Implemented Blackbaud onSuite products, developed customer centric policies and procedures, migrated complex K-12 systems from manual to cloud based processes, and eliminated redundant systems for improved enrollment retention and growth.• Presented business case to Parish Finance Council resulting in full onSuite and Raisers Edge purchase order.• Lifted K-12 non-integrated databases, student information, communication, and enrollment systems to Blackbaud entire onSuite platform.• Created singular Parish and School website using standardized template.

Program Management• Provided comprehensive training during transition of business to new owners and operators. • Managed existing client relationships, oversaw sales, and increasing owner portfolio over 50% after selling company in 2012.

Business Operations• Founded and managed highly successful full service vacation rental management firm assisting owners in monetizing their second home or real estate investment in 4 Maryland counties. • Managed price/time rental strategies for owner portfolio and 1,000+ customer service transactions annually.• Awarded Talbot County MD’s Tourism Business of the Year in 2011.• Authored policy and procedure manual to seamlessly transition ownership.

Sales & Customer Relations• Specialized in risk management and financial product sales for employers with 50-500 employees including employee benefits, health insurance, and 401k profit sharing plans.• Leading Office Salesperson• Managed 100+ clients and mentored employees on best practices. • 20% Annual new portfolio growth and 90% portfolio retention.