Betsy Grider

Betsy Grider Email and Phone Number

Leap Chief Strategy Officer | Live Events Technology Investor | Brand Innovator 40 Under 40 | YPO | NASCAR | White Sox | Duke @ Leap Event Technology
Betsy Grider's Location
Charlotte, North Carolina, United States, United States
About Betsy Grider

I thrive on transformational opportunities to disrupt business paradigms. Building plans, teams, and integrated operations in growth equity stage buy-and-build companies has become absolutely invigorating following a 20-year career in sports and entertainment. Planning and building Leap Event Technology brings together prudent M&A, robust organic growth, and integrating teams from around the world to create the only event technology company driving innovation through the delivery of a full suite of technology solutions. A diverse set of career experiences prepared me for building and growing companies in live entertainment. Adventures in sports at Duke, The Chicago White Sox, and NASCAR provided an invigorating career trajectory through Marketing, Media, Digital, Strategy, and Technology, all while advising Technology Startup CEOs. I integrate those experiences from business planning, software development, strategic planning, and project management to lead corporate development and strategy.When not in the heat of deal mode or spending time aligning our team, I strive to be a growth mindset leader who inspires women in technology and girls in STEM.Public Speaking and Media work includes:- Duke Sports Business Conference- Navigating the Sports Industry- Sports Business Journal Deal Makers - Future Trends in Sports Technology- Ticketing Business Forum - M&A Valuation Strategies- Rutberg Summit - Virtual Reality/Augmented Reality - National Sports Forum - Integrating Partnerships into the Future of Sports- Microsoft Digigirlz - Keynote- Global Azure Day - Keynote- R!ot IoT - NASCAR Technology and Car Connectivity- The Weather Company - NASCAR WeatherTrack Announcement- Microsoft Ignite - Women in Technology- Columbia Girls in STEM Initiative - Virtual Reality and Careers in STEM- Women in Technology Facebook Live– Career Evolution - NYU Guest Lecturer - Sports Innovation- Brand Innovators 40 Under 40 - Sports Innovation

Betsy Grider's Current Company Details
Leap Event Technology

Leap Event Technology

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Leap Chief Strategy Officer | Live Events Technology Investor | Brand Innovator 40 Under 40 | YPO | NASCAR | White Sox | Duke
Betsy Grider Work Experience Details
  • Leap Event Technology
    Chief Strategy Officer
    Leap Event Technology Feb 2018 - Present
    My incredible team focuses on creating enterprise value by driving profitable growth. The core pillars at Leap include:- Executing an aggressive but prudent M&A and integration strategy- Identifying, investing and operating strategic growth initiatives- Developing transformational partnerships- Building products that delight and deliver for our clients!- Ensuring our culture is both high achieving with operational excellence, and a ton of fun in live events!
  • Ypo
    Ypo Member
    Ypo May 2022 - Present
    Irving, Texas, Us
  • Sparkfly
    Advisor
    Sparkfly Jan 2007 - Present
    Atlanta, Georgia, Us
    Advisor for Sparkfly CEO and Founder Catherine Tabor on strategic partnerships and planning - www.sparkfly.com
  • Nascar
    Managing Director Of Technology Development
    Nascar Oct 2016 - Feb 2018
    Daytona Beach, Florida, Us
    • Tech Exec (who knows how to hire smart people and get out of their way) for the Technology Development Division at NASCAR with oversight of Technology Development and Integration, Program Management, and Software Development• Drives strategic innovation into NASCAR through conceptualizing new projects, scouring the tech community for innovators who can handle the NASCAR Combat IT operating environment, and negotiating win-win strategic alliances crossing sponsorship and technology with unprecedented levels of integration in sports sponsorship2017 Strategic Alliance Projects:• Launched a new Credentialing system with our amazing partners from Lixar and Allegiant Airlines• Launched a new Race Management platform with our amazing partners at Microsoft • Secured and kicked-off a new partnership with The Weather Company and Flagship Solutions to build the NASCAR WeatherTrack• Leading NASCAR's Virtual Reality and Augmented Reality strategy development and implementation• Delivering insights across the industry through architecting and developing a NASCAR Data Science platform• Working across 30 NASCAR departments and the entire NASCAR ecosystem (teams, tracks, and partners) to identify, plan, launch, and manage technology projects that drive innovation and bring stability and efficiency to a high pressure fast-paced operation• Leading NASCAR's software development team as they build, support, and innovate across the mission critical backbone to NASCAR's Timing and Scoring, Competition, and Racing Operations software platforms• Problem solving in an ecosystem with the logistical complexity of moving 3 city blocks of Manhattan across the country 38 weekends a year
  • Nascar
    Managing Director Of Strategic Development
    Nascar Jun 2008 - Oct 2016
    Daytona Beach, Florida, Us
    • Managed the Business Planning and Strategic Planning departments to drive the course of strategic development and planning across NASCAR and the larger NASCAR industry • Launched and manages a new Technology Integration and Development department to enhance NASCAR’s operation on all fronts through the strategic introduction of new technology into the business and the sport• Served as the internal launch squad to structure and seed strategic platforms like the NASCAR Industry Action Plan pursuing entrepreneurial and innovative growth opportunities across Youth, Gen Y, Multicultural, Driver Star Power, Event Experience, Digital/Social Media, and Product Relevance• Managed critical strategic projects, counsels business divisions on strategic issues and aides leadership in framing the larger industry’s strategic agenda.• Partnered with all divisions of NASCAR to develop measurable annual business plans that support NASCAR’s broader goals. • Managed cross-functional project teams across critical Board-Level and Long-Term Growth projects and platforms • A few favorite project teams: Overseeing NASCAR's Business planning process for 7 years, launching NASCAR’s Digital Media company, launching the new Pit Road Vision Analytics based Officiating system, creating Twitter’s first-ever Sports Partnership, establishing the NASCAR Vision Framework and launching the NASCAR Industry Action Plan (IAP) to build platforms across Youth, Gen Y, Multicultural, Driver Star Power, Event Experience, Digital/Social Media, and Product Relevance• Previously at NASCAR: Senior Director of Strategic Development, Director of Strategic Development, Manager of Global Media Rights Strategy – NASCAR and NASCAR Media Group, Manager of Business Operations and Development - NASCAR and NASCAR Media Group (6 different gigs in 9 great years!)
  • Sports Technology Awards
    Sports Technology Awards Judge
    Sports Technology Awards Nov 2017 - Dec 2017
    London, London, Gb
    Founded in 2014, The Sports Technology Awards are now in their fifth cycle. The Awards are a globally unique celebration of technology-led innovations across all aspects of the sports sector and have become a respected, international mark of excellence.
  • Chicago White Sox
    Advertising Manager
    Chicago White Sox May 2006 - May 2008
    Chicago, Il, Us
  • Two By Four
    Account Executive
    Two By Four Jul 2005 - Apr 2006
    Chicago, Il, Us
  • The Chronicle
    Duke Sports Photography Editor
    The Chronicle Jun 2003 - May 2004
    Durham, North Carolina, Us

Betsy Grider Skills

Strategic Partnerships Advertising Marketing Digital Media Strategic Planning Strategy Sports Social Media Social Media Marketing Entrepreneurship Business Planning Digital Strategy Start Ups Management Marketing Strategy Technology Business Development Strategic Alliances Change Management Cross Functional Team Leadership Software Development Project Management Platform Management Strategic Data Analysis Public Speaking Virtual Reality Product Management Information Technology Microsoft Azure Corporate Alliances Corporate Development

Betsy Grider Education Details

  • Duke University
    Duke University
    English
  • Unsw
    Unsw
    Australia

Frequently Asked Questions about Betsy Grider

What company does Betsy Grider work for?

Betsy Grider works for Leap Event Technology

What is Betsy Grider's role at the current company?

Betsy Grider's current role is Leap Chief Strategy Officer | Live Events Technology Investor | Brand Innovator 40 Under 40 | YPO | NASCAR | White Sox | Duke.

What is Betsy Grider's email address?

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What is Betsy Grider's direct phone number?

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What schools did Betsy Grider attend?

Betsy Grider attended Duke University, Unsw.

What skills is Betsy Grider known for?

Betsy Grider has skills like Strategic Partnerships, Advertising, Marketing, Digital Media, Strategic Planning, Strategy, Sports, Social Media, Social Media Marketing, Entrepreneurship, Business Planning, Digital Strategy.

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