Proactive, customer-focused senior account executive with a background in the insurance industry and over 25 years of experience driving growth and retention of complex client contracts by identifying avenues to generate increased sales from established accounts. Creative, motivated problem-solver with demonstrated success building and maintaining strong customer relationships, engaging with customers to fully understand their business needs, and delivering solutions that achieve and exceed customer goals. Organized, analytical team-player with a proven track record of developing strategic business plans that align with customer and company objectives.Betsy.mellon@ceterafs.comMSMF Wealth ManagementSt. Louis Regional Office, Cetera Financial Specialists, LLC(314) 677-25503660 S. Geyer Rd, Ste. 200 St. Louis, MO 63127Securities offered through Cetera Financial Specialists LLC , member FINRA/SIPC. Advisory services offered through Cetera Investment Advisers LLC. Cetera entities are under separate ownership from any other named entity.