Betsy Merryman Email & Phone Number

My team and I partner with healthcare organizations in a full range of integrated marketing, communications and PR solutions with the goal to be Successful Together. From healthcare organizations large and small, venture-backed start-ups to Fortune 500 companies, we serve as a dedicated extension of your team. We work with companies across all areas of healthcare, including medical devices and diagnostics, biotech and pharmaceuticals, health IT, health plans, hospitals and other providers, as well as nonprofits.

Develop and teach course on Healthcare PR

Led teams for the firm's leading medical device accounts, guiding strategy to achieve results and client satisfaction. Directed new business for targeted life sciences prospects.

Teach healthcare marketing in highly ranked executive-level program.

Led account teams serving marketing communications and PR needs of clients ranging from medical device companies, payor and provider organizations and health information technology companies. Provided senior-level counsel and strategy.

Provided senior counsel and direction in client strategy, programming and budgeting, while assuring overall client satisfaction and employee growth and development. Worked across FischerHealth’s four practices: medical devices and diagnostics, life sciences, payer and provider services and health information technology. Clients ranged from early stage, emerging companies to large, multi-billion-dollar corporations.

Headed West Coast Health Care Practice, responsible for new business development and directed LA healthcare accounts.

Planned and implemented internal and external marketing and communications strategy, led marketing and communications team.

Developed marketing communications strategy and collateral for employer groups and new members, sales training materials and member education that contributed to successful launch of Health Net’s point-of-service product

Developed and oversaw implementation of internal and external marketing and communications strategies, led corporate communications team

Positions of increasing responsibility and first introduction to healthcare.

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