Betsy Hockaday Email & Phone Number

Cary, Nc, Us

Cary, Nc

- Managed a portfolio of 3953 clients and 57 business partners, comprising a mix of acquired and inherited accounts.- Fostered strong, trust-based relationships with clients through personalized communication and attentive service.- Coached clients in goal setting and achieving health and fitness objectives through daily interaction in online groups as well as personalized one-on-one interactions.- Developed and implemented social media content marketing strategies to add value as welll as attract new clients and business partners, resulting in business growth.- Designed and led quarterly training for business partners, fostering their professional growth and development.- Recognized with the New Leader Award and Team Leader Award for team growth and leadership.

Cary, Nc

- Led multiple weekly group fitness classes of up to 60 participants delivering dynamic, engaging, and results-driven workouts tailored to meet the needs of a diverse clientele.- Served as a Continuing Education Provider for ACE (American Council on Exercise) and AFAA (Athletics and Fitness Association of America) from 2004 to 2007, delivering high-quality training and education to fitness professionals.- Created content and presented at IFTA (Interactive Fitness Trainers of America) Conventions from 2011 to 2015, providing valuable resources for fellow fitness professionals to help build their classes.- Earned over 15 certifications, including proficiency in over 12 group fitness formats, Metabolic Training, Personal Training, Fitness Nutrition, 5 Star Instructor training, and CPR/AED, demonstrating a commitment to ongoing professional development and excellence in the field.

Cary, Nc

- Specialized family travel and themed group event cruises, expanding the business to host two large themed group cruises annually and becoming a leader in the ballroom dance cruise sector.- Directed end-to-end execution of event planning, marketing, sales, customer service, staffing, and onboard event hosting operations.- Oversaw daily business operations, prioritizing personalized service delivery to ensure clients had an outstanding experience and fostering long-lasting relationships.

Cary, Nc

- Specialized family travel and themed group event cruises, expanding the business to host two large themed group cruises annually and becoming a leader in the ballroom dance cruise sector.- Directed end-to-end execution of event planning, marketing, sales, customer service, staffing, and onboard event hosting operations.- Oversaw daily business operations, prioritizing personalized service delivery to ensure clients had an outstanding experience and fostering long-lasting relationships.

Raleigh, Nc

- Managed comprehensive bookkeeping duties for the church, encompassing accounts receivable, accounts payable, billing, and payroll responsibilities.

Durham, Nc

- Executed individual and commercial lending operations, facilitated exceptional customer service, contributed to hiring processes, led team management efforts, and provided support in branch management tasks.