Betsy Seaton Email & Phone Number

Greensboro, Nc, Us

Greensboro/Winston-Salem, North Carolina Area

Built and managed new Alumni and Parent engagement program for entire College, including recruitment, retention, and stewardship. Directed, promoted, and executed internal and external events, including Homecoming and Family Weekend, Alumni Awards, Town Halls, and Welcome events. Created engaging and segmented content for 20,000+ alumni, parents, volunteers, and benefactors. Managed multiple department and event budgets. Represented Advancement on College-wide committees including COVID-19… Show more Built and managed new Alumni and Parent engagement program for entire College, including recruitment, retention, and stewardship. Directed, promoted, and executed internal and external events, including Homecoming and Family Weekend, Alumni Awards, Town Halls, and Welcome events. Created engaging and segmented content for 20,000+ alumni, parents, volunteers, and benefactors. Managed multiple department and event budgets. Represented Advancement on College-wide committees including COVID-19 Response, Policy, and Technology. Created new Alumni Engagement position and managed Alumni Engagement team. Show less

Greensboro, Nc

Oversaw and executed more than 30 annual philanthropy events of all sizes throughout the state, including formal luncheons for 300-500 guests, outdoor concerts for up to 2,000 attendees, board meetings in a corporate setting, and cocktail parties in a donor's home. Secured all sponsorships and underwriting for event budgets. Created program content for all events. Managed all event details including marketing, budget, guest engagement, and decor. Built and directed relationships with vendors… Show more Oversaw and executed more than 30 annual philanthropy events of all sizes throughout the state, including formal luncheons for 300-500 guests, outdoor concerts for up to 2,000 attendees, board meetings in a corporate setting, and cocktail parties in a donor's home. Secured all sponsorships and underwriting for event budgets. Created program content for all events. Managed all event details including marketing, budget, guest engagement, and decor. Built and directed relationships with vendors such as catering, audio-visual, and venues. Successfully and consistently recruited, cultivated, and retained five-figure gifts. Managed corporate partnerships across the state. Strategically implemented event budgets across philanthropy team. Managed and directed philanthropy projects, including agency-wide gift drive with more than 1,000 recipients in four cities across the state. Created and maintained in-kind gift program. Supervised community engagement team. Show less

Nashville, Tn

Oversaw all event partnerships, including research, acquisition, and retentionConsistently secured five-figure gifts from corporate partnersManaged, maintained, and enhanced Raiser’s Edge database for entire agencyServed as department lead at eventsOversaw all donor mailing processes

Greater Nashville Area, Tn

Extensively restored Raiser’s Edge databaseConsistently produced queries, exports, and reportsManaged event registrations and silent auctionsProduced all donor correspondence in a timely mannerWorked directly and professionally with board membersIndependently secured four figure gifts from new donors

Greater Nashville Area, Tn

Initiated and implemented new member benefitsOversaw membership networking eventsMaintained member databaseManaged CMA Awards and Hall of Fame ballotingManaged CMA Board MeetingsPlanned and executed events such as Artist LuncheonsRepresented CMA at industry functions

Greater Nashville Area, Tn

Managed CMA membership base while increasing membership revenue and promoting membership growthCreated and sustained strong relationships with industry professionalsGrew and retained membership base

Coordinated industry events, artist performances at CMA, staff developmentFielded member phone callsAssisted with CMA Board meetings and Election of DirectorsMaintained industry charts, calendars, RSVPs