Dynamic and motivated executive with an extensive record of accomplishments. Highly effective in building, motivating and leading cross-functional teams to achieve commercial goals Proven success utilizing wide-ranging experience in multiple industries. Unique compilation of skills in research, development, technology evaluation, product innovation, IP strategy, prosecution and litigation, due diligence and competitive intelligence, marketing and brand development, business strategy, customer training and relationship management. Enthusiastic action-driven leader who surpasses goals by effectively developing, directing and motivating high performing cross-functional teams.Named Inventor on more than 29 US patents and 50 corresponding foreign patents.
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Program DirectorArctx Medical Jan 2024 - PresentUnited States -
Managing PartnerSwann Brown & Co. Jan 2014 - Jan 2024San Francisco Bay AreaFounding partner of a boutique consulting firm specializing in business strategy, technology innovation, and sustainability. We advise clients in a range of industry sectors including medical technology, clean technology, education, and private equity. Our services include due diligence, intellectual property strategy, sustainability analysis and reporting, and trusted, analysis-driven advice for leaders.
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Board PresidentThe Center For The Arts Jan 2014 - Jan 2024Grass Valley, CaBoard President and Head of Fund Development: April 2015 - presentVice President and Head of Fund Development: Feb 2014 - April 2015Joined Board Jan 2014Successfully drove purchase of California WorldFest which increased net revenue by 200%. Support organization by driving annual strategic planning, fund development efforts, special event management, strategic planning, board development, grant research, marketing and brand strategy. -
Multiple Positions During 17 Year TenureConceptus Aug 1996 - Sep 2013Mountain View, Ca And Milpitas, CaSr. Director of Intellectual Property Strategy (Oct 2010 – Sept 2013)• Instrumental in $1.1 billion merger into Bayer HealthCare LLC• Created Conceptus’ strong IP position in the area of non-surgical female sterilization• Implemented IP strategy to protect Conceptus and outflank competitors• Successfully upheld validity and infringement in patent litigation against Hologic • Litigation resulted in a $18.8 million jury award, finding of infringement and patent validity• Actively analyzed and monitor the competitive space from an IP and technology perspective• Manage extensive patent portfolio: - >50 US Patents and ~40 ongoing Applications, - >45 Foreign Patents/application (many of which are EP) resulting in >110 international patents - Named inventor on >29 US patentsSenior Director of Marketing and Intellectual Property Strategy (May 2008 - October 2010)• Managed professional marketing and publication team• Supported sales activities for new “unproven” product • Developed effective marketing tools - clinical and competitive fact sheets and targeted brochures• Managed Medical Advisory Board and Essure Summit series• Instrumental in launching and implementing "I’m Sure" branding • Revamped Essure MD website including online Essure MD training modules• Developed and implemented publication strategy and managed technical writing team• Sustained IP Strategy to established Conceptus’ strong IP position -
Senior Mfg Engineer, Sr. Director Of R&D And Strategic IpConceptus Aug 1996 - Jun 2008Mountain View, CaSr. Director of R&D and Strategic IP (June 1998 - June 2008)• Managed R&D team• Project manager for Essure commercialization with rapid development and • Received unprecedented expedited FDA PMA approval• Instrumental in writing FDA PMA submission• Technical expert for Essure and female sterilization, drove new product iterations • Developed critical elements of the Essure system, including catheter, delivery wire, and handle• Supported clinical cases at multiple international sites for Peri, Pre, Phase II, and Pivotal Trials• Successfully managed the R&D group during extremely challenging periods• Developed thriving relationships with physicians, including training and resolving challenges• Coded original Conceptus websiteSenior Manufacturing Engineer/Project Manager August 1996 – June 1998)Hired to help develop and commercialize infertility related products. Project Manager for STARRT, Uterine, Variable Softness (VS) Falloposcopy, and Progression Catheters, Falloposcope and accessories which led to innovations still utilized on Essure. Project and Commercialization Manager for cross-functional team that developed the first non-surgical method of contraception after 50 years of unsuccessful attempts. -
R&D ManagerRaychem 1989 - 1996I worked in the Telecommunications and PolySwitch division in both Process Engineering and R&D. -
Hero An Emp EngineerEg&G Technical Services Sep 1985 - Nov 1989Hazard of Electromagnetic Energy to Ordnance (HERO) Engineer in Dahlgren Virginia.EMP Engineering Rockville Office
Betsy Swann Brown Education Details
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Engineering Physics -
Marketing -
Bethesda-Chevy Chase High School
Frequently Asked Questions about Betsy Swann Brown
What company does Betsy Swann Brown work for?
Betsy Swann Brown works for Arctx Medical
What is Betsy Swann Brown's role at the current company?
Betsy Swann Brown's current role is Program Director Arctx Medical.
What schools did Betsy Swann Brown attend?
Betsy Swann Brown attended West Virginia Wesleyan College, University Of California, Berkeley, Bethesda-Chevy Chase High School.
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