Bette Pearlin is a Principal at Bap Consulting. She possess expertise in start ups, business development, product management, marketing strategy, strategy and 20 more skills. She is proficient in Spanish. Colleagues describe her as "I had the pleasure of working with Bette during the early days of GraphScience. We were only 4 people and didn't have an office when she first joined, and Bette rolled up her sleeves and got things done! She's efficient, resourceful, and extremely effective at making things happen. I learned a lot working with Bette!" and "With limited resources and on an extremely limited time line, Bette built the highest revenue producing business within LimeLife at the time. She constantly increased revenue by delving into the analytics of her business and using that knowledge to adjust her strategy if warranted. Through her exceptional relationship and negotiation skills she built a network of content contributors from the fashion industry. This not only kick-started LimeLife's mobile wallpaper business but established immediate credibility for LimeLife in the space. She successfully managed everything from outside technology service providers to quality control to partner pitches for new business. She's equally gifted at managing her business group and recognizing and creating successful new business plans. I often consulted with Bette on business and product strategy outside of her business group and greatly value her judgment and advice."