Beverly Bauer Email & Phone Number

Portland, Oregon, United States

Remote

• Successfully developed and implemented social, digital, and print marketing strategies to achieve profitability and sales objectives of over $7M.
• Established lead generation campaigns resulting in 9,000 - 12,000 new leads per year through branding, events, and thought leadership/content marketing. Scheduled, staffed, and promoted LSAT and Law School Admissions.
• Utilized Salesforce Marketing Cloud and Hubspot CRM to develop and manage robust lead nurturing campaigns including weekly email newsletters and automated email journeys
• Created a paid acquisition strategy utilizing Google, Bing, and Amazon ads in partnership with a Digital Media Consultant
• Experience using a Diversity Equity and Inclusion lens to develop partnerships with Pipeline-to-Law organizations and law firms to provide LSAT preparation courses for underrepresented students with the goal of.
• Managed website, blog, and digital content to ensure brand messaging and aesthetics was consistent and targeted; developed a word-of-mouth marketing plan to acquire and share positive student testimonials in marketing.

Remote

• Promoted PowerScore through Inbound Marketing, Social Media, and Thought Leadership while also coordinating events and custom LSAT, GMAT, GRE, SAT, and ACT courses nationwide
• Worked with Diversity organizations to provide customized courses and services to their cohorts and scholarship recipients
• Coordinated special events, SAT Courses, and in-person seminars at high schools and colleges nationwide
• Monitored course enrollments and allocated marketing resources as needed to achieve enrollment goals

Portland, Oregon; Anchorage, Alaska; Boise, Idaho

• Responsible for implementing and achieving profitability of over $7M in departmental revenue, consistently exceeding departmental sales and service goals
• Responsible for the hiring, scheduling, training, and evaluation of 35 employees; coordinated seasonal job fairs; developed hiring and training plans; ensured compliance with Affirmative Action policies; assisted in.
• Provided Orientation, Customer Service, Loss-Prevention, Visual Merchandising, and Sales training to new employees
• Responsible for the planning and execution of several major storewide events, including inventory, seasonal floor changes, and store-wide sales
• Responsible for sales and payroll budgeting, managed payroll expenses for the store, assisted in writing and implementing the store business plans

Bba, Business Administration And Management, General

Education record