Beverly Mccombs Email & Phone Number

Dallas, Texas

Oversees digital marketing, creative design and digital /print marketing promotions including emails, website, banners and vendor supported initiatives. Oversees print marketing and advertising for worldwide application including weekly and specialty tabloids, inserts, commercial magazine advertisements brochures and direct mail. Measures and oversees quality control, budgeting and continual review of advertising process workflows. Manages 7 supervisors and 56 staff personnel

Downtown Fort Worth

Produces revenue through the production of high-quality, multi-product campaigns. Lead creative team with extensive print, web design and photography content for marketing, advertising, audience development and trend-setting luxury magazine, Indulge. Ability to work and direct with urgency. Strong communication skills with internal and external customers. Demonstrated record of executing inspired, informed ideas that drive customer engagement and grow market share. Results oriented, high performer.

Rockwall, Texas

Advertising Account Executive for North Texas Division, of Chansen Publishing, focusing on specialized publications, commercial printing and other multimedia services. Provided a diversity of products that support the established pre-eminent source of lifestyle content, advertising options, digital and related services. Increased circulation growth in a competitive media climate building market solutions that are unique and effective in Dallas, Ft Worth and Houston.

• Instrumental in the redesign of the Dillard’s website with revenue growth from $90 million to $130 million. Produced a 44% increase in online sales revenue for Dillards.com.• Analyze real-time trends with web SEO analytics and applications.• Online photography studio set up and management of multiple diverse areas. Reduced turn-around of photography and imaging production by 70%, increasing sales opportunities for merchandise. Managed a creative team of 30. • Direct liaison between merchants and vendors to develop multi-channel online to store integration. Feasibility analysis and execution of in-house operations.

• Identified, evaluated, and negotiated cost effective solutions from design, production, and logistics to reduce expenses and maximize impact.• Consulted directly with JC Penney, Wal-Mart, and Michaels to ensure business development.• Managed concepts in strategy, design, and the executions of all retail brands.• Supervised web design, print, visual display and packaging for major retail marketing firm. Saved 35% with international merchandising as opposed to local.

• Creatively produced print and digital for Neiman Marcus, Horchow and Chef Catalog brands. Developed process improvements managing design, photography. and production. Produced 90 catalogs across all businesses annually.• Projected seasonal fashion and home trends. Emphasis on customer service and quality brand products. Contributed to developing and executing 7 annual Neiman Marcus Christmas Books.• Implemented multi-channel effort for Neiman Marcus, Horchow, and Chef Catalog.• Directed Creative Advertising: 75 million dollar print and digital for Chef Catalog. Marketing efforts included staff operations in design, photography and internet.