Category Analyst
CurrentAnalyticsLeverage descriptive statistics to share historical patterns and apply predictive analytics.Recommend optimal category management decisions in order to achieve KPIs.Build predictive models to forecast the impact and effectiveness of new product introductions, promotional planning and merchandising strategies.Provide ad-hoc analysis and sales reports for FOI, LCBO Executives, Trade Organizations, Trade Commissions, Corporate Communications/Media and Marketing Communications.Business IntelligenceOwn the development, maintenance and validation of dashboards (Microsoft Power BI) and standard reports (Microsoft Excel) that leverage ERP and external data sources.Establish processes to keep reports and dashboards up to date and accurate.Ensure reporting has drill down functionality to allow users to surface underlying drivers of performance.Establish systematic alerts that prompt category stakeholders into action when KPI variances exceed specified thresholds.