Bernard Gershon Email & Phone Number

New York, Ny, Us

Provide trusted strategic advisory services (strategy, business development, M&A, business transformation) globally to the world’s largest media companies, advisory firms, and early-stage tech providers. Focus on creating, distributing, and monetizing video for client partners including Deloitte, Accenture, Disney/ABC, Time Warner, Meredith Corp, Discovery Communications, Reuters, Comcast, Verizon Media Group, Apple, Hearst, The New York Times, Adobe, and Microsoft.• Instrumental in Deloitte developing the most advanced integrated technology sports stadium in the world that opened business with other stadiums, ViacomCBS, and Disney.• Teamed with Accenture to build their Media & Entertainment practice from scratch to become a substantial segment of their NA business, brokering OTT deals with partners like Turner.• Helped orchestrate SpotX’s $400M exit to RTL, including serving on the board to steer their global leadership in programmatic advertising.• Created business plans for A&E, Discovery, Disney, Comcast, and Hearst to generate incremental revenue for their video content via OTT.• Collaborated with The New York Times to build a digital video strategy to address business declines.• Acted as Chief of Staff to Meredith’s Chief Video Officer, accelerating back-to-back years of 60-80% strategic growth, creating Sports Illustrated TV and People TV, and hiring and training talent.• Partnered with VC firms to execute deals and scale business for the media companies in their portfolios, including YieldMo (Mobile Advertising), Boxee (OTT Video acquired by Samsung), Disqus (social commenting platform), and Iris.TV.• Positioned Operative for sale to SintecMedia for +$200M while serving on their advisory board.• Managed technology incubators in New York, Toronto, and Vancouver for The Government of Canada.• Conceived and hosted exclusive, C-level networking events in New York, LA, and Vegas, proven to move media businesses and careers forward.

Worldwide, Oo

Deloitte’s Technology, Media & Telecommunications (TMT) industry practice brings together one of the world’s largest group of specialists respected for helping shape many of the world’s most recognized TMT brands and helping those brands thrive in a digital world.​

Instart Logic (Mar 2017 - Present)Vemba (Jan. 2015 - Present)Operative (Sep 2015 – Present)YieldMo (Nov 2012 – Present) | Rethinking mobile advertising.DISQUS (May 2012 – Feb 2015)| The world’s favorite discussion platform, driving real engagement and traffic on websites. Digiflare Inc. (Jan 2013 – Jan 2015) | Toronto-based digital agency at the forefront of creating award-winning connected user experiences.boxee (Feb 2009 – Aug 2014)Radius Intelligence, Inc. (Sep 2009 – Mar 2014) | Radius provides data and tools to make it easy for companies to reach out to +20M small businesses.Woozworld Inc. (Aug 2011 – Sep 2013) | Served on the board of Montreal-based Woozworld Inc., a fast growing, kid-safe 2.0 virtual world for tweens.Row 44, Inc. (Sep 2010 – Jun 2012)Panvidea (Feb 2010 – Jan 2012)

Denver, Co, Us

Denver, Co, Us

SpotXchange is the fastest-growing online video advertising network, offering brand advertisers a scalable, efficient and measurable way to attract new customers with high-quality online video ads on premium websites around the world. Focused on performance, SpotXchange is a one-stop shop for advertisers, ad networks, DSPs, trading desks and publishers, offering a simple, automated way to increase the effectiveness of their video ad campaigns. Each month, more than 200 major brand advertisers take advantage of SpotXchange's offering of advanced targeting and retargeting tools, real-time bidding, dynamic ad optimization, flexible pricing models (cost per: thousand, click, completed view, engagement and acquisition) in a verified, brand-safe marketplace. Currently, SpotXchange is the #3 online video ad network in the United States, and #1 in the UK and Canada according to comScore's VideoMetrix service.

Burbank, Ca, Us

Reporting to the head of strategy, advised on all deals and M&A done inside The Walt Disney Company (TWDC). Served as the internal subject matter expert for digital media. • Incubated, launched, and acquired billions of dollars of new media businesses.• Developed strategies for capitalizing on Marvel and Pixar’s digital assets (from video games to screensavers) while serving on the senior-level deal team for their multibillion-dollar acquisitions.• Trained senior global Disney executives in new ways to grow businesses on multiple digital platforms.

Burbank, Ca, Us

Led digital media for all of Disney/ABC, identifying and executing global growth strategies. Managed a team of 300+ to launch new products and distribute content to mobile carriers and worldwide portals.• Built business to and substantial gains in traffic. Increased revenue 5x and 10x traffic.• Negotiated Disney’s second-biggest partnership deal ($100 million) with Sprint to carry Disney, ABC, and ABCNews linear and on-demand content for mobile subscribers.• Oversaw all relationships with major U.S. and international partners, including a content deal with MOBI TV and the first significant broadband deal in China.• Served as a mobile video “evangelist” within Disney and at major international conferences like CES, NAB, MipCom, Shanghai TV Festival, and IBC.

Burbank, Ca, Us

Charged with creating projects to drive revenues for all ABC News non-broadcast businesses, including domestic and international syndication, home video, stock footage, and original productions. Led a team of 150 responsible for generating +$100 million in annual revenue. Managed relationships with key Disney business units (Strategic Planning, Internet Group, ESPN, Disney Motion Pictures, Buena Vista, etc.).• Completed 18 straight quarters of profitability for online business units.• Launched ABC News Now, the first multi-platform network delivered to TV, broadband, and mobile.• Initiated and closed TWDC’s first multi-year, multimillion-dollar broadband partnership with Comcast.

Burbank, Ca, Us

Promoted to turnaround and innovate this online business. Managed a staff of 300+, including an Emmy award-winning news team.• Took this business from a $30 million loss to profitability.• Launched first live streaming video news network, ABC News Live, in March 2003.• Launched and marketed ABC News’ first subscription video service in August 2002.• Closed strategic relationships with AOL, Yahoo, Real Networks, Bell South, and The New York Times.

Burbank, Ca, Us

Promoted from General Manager to spearhead growth strategies for all news, sports, and information programming on the US’s largest radio network. Managed global staff of 200 and key relationships with radio affiliates and advertisers.• Grew business to reach 140 million Americans and a global client base.• Initiated ABC News Radio’s foray into online delivery and secured new revenue streams by developing relationships with Real Networks and AOL.• Built ABC Radio’s first website, winning a Webby.• Team won the George Foster Peabody Award and the Edward R. Murrow Award during tenure.

Biology

Biology