Brooks Grigson Email & Phone Number

Dallas, Tx, Us

Addison, Tx, Us

Shaping the future by creating emotionally connected experiences for people live add meaning and value to their life.

Fortune 500 Hospitality Company: Reporting to the VP of Software Engineering responsibilities include executive team support, digital strategy, product delivery, problem solving, execution and more. Guiding software development teams through transitional periods while providing reassurance objectives are achievable. Managing multiple high-complexity projects across the software engineering teams.Research and understand user behavior with Customer Journey Mapping and Design Sprints to inform cross-functional teams and identify opportunities by building empathy for the Customer Experience. Customer insights from these exercises flow into prototypes via lean development or scrum teams leveraging the agile methodology to bring test and learn solutions to the customer quickly.Accomplishments• Delivered in-app messaging solution Hospitality Client guests use to communicate with staff accounting for 10% of all messaging across the company• Created a Digital Innovation Factory playbook to introduce low-risk proof-of-concepts leading to entrepreneurial runways before integration into core applications• Featured in company-wide video showcasing Design Sprints to audience of 800,000 team members• Technical Product Lead during migration to new web platform leveraging GraphQL, React JS, React Native, Progressive Web Apps (PWA), Node.js

I met with clients to discuss their business goals, translate these goals into ideas, and then coordinate with creative technical teams to come up with market-leading solutions. I coordinated funding and other resource allocation for these projects, which are ambiguous and highly technical. Track the progress of each project and report important details to internal and external stakeholders, simplifying technical information to keep all partners actively engaged. I thoroughly educate my teams in Agile methodologies, Customer Journey Mapping, Design Sprints, and other practices and principles as they apply to each project. Oculus Rift, Virtual Reality, Augmented Reality, Machine Learning, Natural Language Process, and Internet of Things are some of the fun areas my teams explore. I guide the set-up of prototyping environments where we thoroughly test and prove our strategies and methods. Achievements:• I Developed an internal process to ingest and prototype new concepts for in-room dining, hotel pages, arrival process, and more• Prototyped a delivery solution for indoor delivery using existing infrastructure in the building to track delivery progress

Richardson, Texas, Us

Own product to define the business strategy for industry leading products and features used in Propertyware, a SaaS software product used by property management organizations. Interview customers to define areas of opportunity for innovative ideas that improve business goals. Prototype solutions by investigating challenges to existing workflows and software solutions. Identify and communicate technical concepts of backend capabilities and document stories to improve APIs, performance monitoring, and analytics capabilities. Deliver new user-friendly digital marketing solution built on Wordpress to replace existing offerings.Accomplishments• Replaced problematic and technically inferior website creation tool with dynamic digital marketing solution that enables customers to build powerful websites• Gained trust of key clients and facilitated important agreements by removing ambiguity and assuring customers of high quality, reliable software

Dallas, Tx, Us

Assist clients with defining next generation cross-platform mobile applications. Led creative user experience team guiding meticulously thought-out user interactions through application screens that are platform appropriate and leverage brand standards. Led software engineering resource by defining application structure and directional approach to leverage platform capabilities while remaining performant. Research innovative technologies that will support the user experience and expand customer loyalty. Clients included: Starwood Hotels and British Airways.Accomplishments• iOS 7 launch partner featured in pre-launch press and launch day promotions• Extend brand experience to mobile application(s) to drive bottom line revenue • Research new integration SDKs and services for use with mobile platforms

Mclean, Va, Us

Responsible for mobile product development worldwide. Driving the product roadmap to introduce more efficient tools to customers by maximizing the device interaction. Manage mobile web, iOS application development and Android application development. Social products are developed in conjunction with our Social Strategist on a cross functional team. Responsible for implementing social strategies on the web and mobile. Review tools and technology solutions that work best with our infrastructure and business systems. Lead application support from minimal revenue generation to over $15M annually. Optimized our delivery platform for speed and reliability to mobile devices regardless of type, network or location. Led new analytics tracking features to consider environmental variables not used on desktop devices, like time of day, booking to arrival window, weather impacts, airport impacts and more.

Mclean, Va, Us

I led maintenance and enhancement initiatives for all of the company’s event-based communications, which involved over five million emails per month and generated $60M in revenue. I was responsible for adding tracking data to all transnational emails to properly attribute revenue to this channel. Advised brands on content and design to maximize value to the customer. The solutions I delivered drove social media interaction and expanded the success of the loyalty program.

Mclean, Va, Us

I provided subject matter expertise for the integration of the legacy system with web products. I spearheaded an international requirements gathering effort to enhance the loyalty program and to improve Customer Service and Support, and streamlined the reservation process for loyalty members by leveraging existing booking data. I continuously monitored the competitive landscape, social media, and mobile web technology developments for emergent opportunities and led initiatives to capitalize on emergent solutions.■ SEO site improvements for 2008 increased revenue to over $1billion. Visits increased over 40% and reservations increased 60%. Several key markets saw top 10 results on Google SERP’s.■ Increased booking efficiency to account for 44% of rooms booked through eAdvantage■ Increased eAdvantage revenue 137%, 40%, 56% Year Over Year (YOY)■ Successfully launched Hilton.co.uk, SuiteLiving.com, eAdvantage, Travel Agent Portal and US Olympic National Governing Bodies sites■ Reduced Call Volume to UK Customer support by 90% YOY■ Provided concept for Request Upon Arrival on confirmation and Room Upsell (summer 2009)

Waco, Texas, Us

Taught a wide variety of mass communications courses from Diffusion Theory and Mass Media & Society to hands on practical film/video/web production courses. Filled faculty gap that provided student exposure to production techniques and tools used in multimedia and web development. Lead more than 40 students to work for Sony demonstrating products during the NAB convention. Tested digital TV recording options and video game research.■ Introduced Interactive Multimedia course designed to give students a broad overview of HTML, Dreamweaver, Flash, Photoshop and DVD Studio Pro 3 ■ Sound recording engineer for feature length film The Proper Care & Feeding of an American Messiah■ Director of the Black Glasses Student Film Festival■ Assisted colleagues in research for Digital Living Network Alliance■ Conceptualized and designed Apple based computer lab

New York, Ny, Us

Built complex web based solutions for Fortune 1000 companies with interactive multimedia elements in a cross-functional startup environment. Relied on creative problem solving skills to deploy advanced front-end code using HTML, JavaScript, Cascading Style Sheets (CSS) and other new client side technologies as necessary. Provide integration point with Creative deliverables and Technical development solutions. Instituted a monthly brown bag lunch session to included development resources to share/critique external sites, ideas and techniques with the office. Provided encouragement and positive attitude and .com bubble burst. Supported Intranet deliverables.■ Responsibilities included connecting the Graphic User Interface(GUI) design with the Technical backend solution■ Managed team of contractors during major overhaul of TXU site with aggressive deadline■ Worked for clients included: 3M, Compaq, GMAC, Netpliance, VISA, HealtheTech, Land Rover and TXU.

Us

Continued work from i.con interactive as a front-end developer after acquisition and IPO.

Managed high profile sites with large volume for local sports teams. Introducing a new design each season and supporting maintenance throughout the remainder of the year. Coded front-end technology using HTML, Photoshop and other tools when necessary. Provided Creative team support with graphics creation and optimization. Subject Matter Expert (SME) for SEO Best Practices. Worked as project manager to deliver Texas Rangers site in 1999 managing technical developers, creative designers as well as writing front-end code.■ Pushed for move from Mac only to PC to assist in speed to market and QA testing■ Managed vendor relationship to incorporate digital assets into websites■ Define standards and vendor relationships to ensure compliance with SEO best practices.■ Web site customers included Texas Rangers, Dallas Stars, PrimeCo, Busy Body Fitness and Ben E. Keith Distributors

Master Of Arts - Ma, Communication Studies

Bachelor Of Arts - Ba, Film/Cinema/Video Studies

High School Diploma, High School/Secondary Diplomas And Certificates