Worked with the Consumer team to enhance engagement of consumers and their subsequent conversions.1. Implemented a utility to integrate Meta Conversions API with the system. This helped eliminate the need of Rudderstack to keep track of the conversion events.2. Implemented the backend of a pilot feature ’phone-a-friend’. This helped to track conversions for the customers who gave the permission to access their contacts.3. Engaged in a variety of tasks pertaining to migration from the monolith to the micro-service architecture. 4. Led the effort to revamp the micro-service responsible for managing the users and their account details.5. Played a central role in revamping the product display page. - Implemented a scalable solution on the backend. - Modified the report templates. - Helped set up alerts to identify and rectify the issues in the legacy architecture corresponding to the inspection report PDF generation.6. Modified the PDF report templates to help generate inspection reports for the electric vehicles.7. Helped strengthen the product by fixing several critical bugs in production.

Worked with the DAP (Digital API Platform) team under Jio Platforms Limited, as a backend developer in the PPC and Billing tracks.Delivered wide-ranging projects and tasks as follows:1. Implemented a service to compute cashbacks for JioMart customers based on the promotions applied on their order, without using coupons.2. Led the effort to improve code quality and code coverage (to over 90%) for existing PPC services.3. Implemented a new service to identify and fetch the various campaigns associated with a JioMart customer on a daily basis. This service helped to replace a legacy architecture and reduced processing time from a few minutes to just over half a second.4. Implemented basic authentication utility to support internal DAP services, and performed load testing locally through JMeter to validate its scalability.5. Prepared readily usable tax reports for merchants to ease the process of their tax filings.6. As the sole backend developer in the billing track, helped in the integration of VASY with JPM: - Implemented a micro-service to allow VASY to fetch active B2B coupons associated to the respective products. - Implemented a module to automate sync of inventory of B2B orders and returns with VASY. - Implemented a component to enable VASY merchants to collect payment using credit/debit card swipe.7. As part of migration to the Fynd platform, implemented a utility to allow for successful display of merchant offers on the Fynd webpage.8. Trained new joiners and a handful of PHP teams about the DAP SpringBoot framework.

Worked in the Ad Forensics team, Amazon Advertising Technology.Leveraged existing deep learning models to help report and mitigate the fraudulent traffic to Amazon advertising programmes in Europe (EU) and Asia-Pacific (APAC) regions.

Proposed a deep-learning based data association and person re-identification framework for object tracking.

Built a deep-learning based framework for tree detection and counting for remote sensing images