Brian Harniman Email & Phone Number

Ramsey, Nj, Us

New York, Ny, Us

New York, Ny, Us

I continued the advisory services model we pioneered at Brand New Matter at ThirdPlacer. A few highlights: I repositioned SoccerPulse - a SaaS coaching app - into the only athlete “wellness” application used by coaches to understand individual athlete levels of fitness and recovery. I developed a marketing strategy and marketing plan for Refinance.com - a business innovating in the home finance space. This included messaging and branding work, and owning the company's online presence and organizing the company's content marketing. Conduct general market research to keep abreast of trends and competitor’s marketing movements.Worked with an offline content publisher to transform their business into the digital space.

New York, Ny, Us

New York, Ny, Us

At Legacy Connect, I provided ongoing marketing and technology advice for the platform they acquired from LiveAutographs.com. I designed this hardware/software solution that provided an encrypted solution for guaranteed authenticated celebrity autographs.

Formulated capital formation strategy and lead a successful financing raise. Managed functions pertaining to developing marketing and messaging strategy for the SaaS security business in K-12 space. Researched demand for the organization's products and services, leading business push into SME market space. Devised ABM strategy to retarget leads and increase conversion to sale. Responsible for channel partnerships – find and cultivate corporate development with security, installer, and ed-technology firms. I managed and prioritized potential business deals by analyzing market strategies, deal requirements, and financials. Examined risks and potentials for all business opportunities.

Darien, Ct, Us

I pioneered efforts across the organization, advising 100+ businesses using proprietary methods designed to increase each company's likelihood of success. I helped develop and ran BNM's "Deep Dive" and "Sprint" advisory product methodologies. I directed and supported market research collection, analysis, and interpretation of market data for short- and long-term market forecasts and reports. Used Hubspot and SugarCRM to manage sales contacts and follow up with prospective clients. Made 12 investments based on advisory service work; launched BNM Ventures.

San Francisco, California, Us

Austin, Texas, Us

Planned and managed marketing activities within budgetary guidelines and deadlines, functioned as head of supplier sales for 2012/3, structuring global hotel contracts with all major hospitality brands. I achieved an increase in hotel revenue of up to 40% yr/yr, also identified and qualified potential partners for lead generation. I maintained a positive and productive relationship with partners. Launched a new online brand for SME business travel at http://www.businesstravel.com. Handled concept brand, consumer approach, and PR launch strategy. Developed a weekly dashboard that tracked traffic, ad spends, and revenue. Evaluated the marketing performance of partners and recommend improvements.

Us

Ran marketing and strategy for the first social travel application. Successful exited to TripAdvisor in 2011.

Stamford, Ct, Us

about Open ListOpen List was founded in 2003 to help consumers make better decisions, by leveraging vertical search technology to deliver highly focused, relevant results in the categories of local service providers (restaurants, contractors, salons, etc.) and travel (hotels, attractions, destinations, etc.). The Open List experience focuses on discovery (helping consumers discover results they didn’t necessarily know existed), and content aggregation (helping consumers reach decisions based on all the relevant content mined from the Web). To support these goals, Open List leverages deep indexing and classification technology on the back end, with natural language query support and highly granular result refinement on the front end.

Seattle, Wa, Us

Norwalk, Ct, Us

Online brand development, web site traffic growth though CPC, CPA and CPM partnerships, web site UI and advertising revenue. Developed brand strategy and media efficiency tracking systems.

Certification, Design Thinking

Ba, English