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Kunal Bhatia Email & Phone Number

Sr. Manager Central Growth & Insights at Paytm | Ex-Loco | Growth & Retention Marketing Leader | Data-Driven Growth Strategist | Maximizing User Engagement & Retention | In-App Traffic Allocation. at Zelta Labs
Location: Gurugram, Haryana, India 6 work roles 2 schools
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Role
Sr. Manager Central Growth & Insights at Paytm | Ex-Loco | Growth & Retention Marketing Leader | Data-Driven Growth Strategist | Maximizing User Engagement & Retention | In-App Traffic Allocation.
Location
Gurugram, Haryana, India

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Kunal Bhatia is listed as Sr. Manager Central Growth & Insights at Paytm | Ex-Loco | Growth & Retention Marketing Leader | Data-Driven Growth Strategist | Maximizing User Engagement & Retention | In-App Traffic Allocation. at Zelta Labs, based in Gurugram, Haryana, India. AeroLeads shows a matched LinkedIn profile for Kunal Bhatia.

Kunal Bhatia previously worked as Senior Growth Marketing Manager at Zelta Labs and Sr. Manager Central Growth & Insights at Paytm. Kunal Bhatia holds Master Of Business Administration - Mba, Marketing, 6.2 from National Institute Of Technology, Tiruchirappalli.

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Zelta Labs

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Profile bio

About Kunal Bhatia

I am a seasoned Growth Hacker and Marketing Strategist with a passion for driving exceptional results and achieving exponential growth. With expertise in Meme Marketing, Budgeting & Branding, I have a proven track record of innovating and executing multi-channel brand strategies for social media. My focus is on building products that resonate with customers and translating ideas into actionable items. My success mantra is "Think-Structure-Implement."I have spearheaded the gamification of customer onboarding through Performance, Social Media, Content, and Viral Marketing. I am well-versed in developing and executing a multi-variate GTM strategy, utilizing Performance Marketing, CAC optimization, and Key Performance Metrics to improve ROAS and maximize ROI.With a strong background in Growth Hacking, User Engagement, and User Retention, I possess the expertise to drive sustainable growth and propel brands to new heights. I excel in leveraging innovative strategies to optimize user acquisition, performance marketing, brand awareness, programmatic advertising, and social media campaigns.I have consistently achieved impressive growth results, delivering substantial increases in DAU, MAU, ACU, Average Watch Duration, and Live Watch Hours. My ability to analyze data derived from Performance Marketing and social media campaigns has allowed me to optimize user acquisition goals by segmenting users into in-app cohorts, enhancing customer LTV, and maximizing ROAS.I am adept at developing and executing notification strategies, user journeys, and push notification campaigns that drive campaign conversion rates and improve CTR. By deploying meme-based, quirky, and culturally relevant push notification language, I have achieved significant increases in average weekly CTR, generating exceptional engagement with the target audience.I have successfully implemented automation to streamline marketing operations, improve segmentation, and deliver personalized communication at scale. By building automated data integration, processing, and optimization infrastructure, I have ensured efficient decision-making processes, leading to enhanced user engagement and platform loyalty.I have thrived in highly dynamic and competitive environments, consistently delivering exceptional results by utilizing my skills in Growth Hacking, Digital Marketing, Social Media Marketing, and Product Marketing. My ability to think strategically, innovate, and execute with precision has allowed me to drive sustainable growth for organizations across various industries.

Current workplace

Kunal Bhatia's current company

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Zelta Labs
Zelta Labs
Sr. Manager Central Growth & Insights at Paytm | Ex-Loco | Growth & Retention Marketing Leader | Data-Driven Growth Strategist | Maximizing User Engagement & Retention | In-App Traffic Allocation.
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6 roles

Kunal Bhatia work experience

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Senior Growth Marketing Manager

Current

Jaipur, Rajasthan, India

Analysing crypto market trends, user behaviours, identifying growth opportunities, and improving strategies. Extracting actionable insights to drive crypto product promotions, utilising economic research from renowned authors to craft compelling narratives for cryptocurrency trading for UnTrade and Gaming Arcade.Researching various angles and hooks for.

May 2024 - Present

Sr. Manager Central Growth & Insights

Noida, Uttar Pradesh, India

Increased user signups for Paytm Money by 71% (from 35,000 to 60,000 daily) and KYC completions by 87% (18.5% to 34.8%) through targeted campaigns based on user data & behaviour.Led the user acquisition & Reactivation campaigns for Paytm UPI & wallet, growing Paytm's UPI market share from 12.9% to 14.7% (September 2023). This strategic effort also.

Jul 2023 - Sep 2023

Growth Marketing Manager

Bengaluru, Karnataka, India

Managed media planning to meet revenue goals and optimize profits. Researched effective channels, set budgets, and negotiated placements to hit performance benchmarks. Enhanced campaign effectiveness using third-party data for better audience insights. This integration significantly improved outcomes, meeting specific client needs.Set up Google Tag Manager.

Oct 2022 - Jul 2023

Sr. Manager - Growth & Retention Marketing

Mumbai, Maharashtra, India

Effectively managed the consumer funnel, driving processes from Installation to Retention. Introduced gamified onboarding and retention practices by tracking user activity. Analyzed Performance Marketing and social media data to optimize user acquisition, segmenting users and enhancing cohort utilization. Leveraged varied tools for cohort analysis.

Nov 2020 - Oct 2022

Growth Marketing Manager

Bengaluru, Karnataka, India

Collaborated with clients to develop brand strategies and enhance product-market fit through organic growth strategies, utilizing measurable metrics.Innovated and implemented monetization strategies for Wubba Lubba Dub Dub Pvt Ltd's (WLDD) digital intellectual properties, creating new revenue streams.Spearheaded memes-driven marketing and brand awareness.

Nov 2019 - Nov 2020

Assistant Product Marketing Manager

Sundaram Finance Limited

Mumbai, Maharashtra, India

Developed and implemented effective go-to-market strategies, utilizing cost-effective channels to promote and deliver quantifiable solutions for corporate car leasing at Sundaram Finance Limited.Designed a new model for mapping customer requirements, delivering customized products and technical solutions for lease tracking. This approach resulted in.

Jun 2017 - Nov 2019
2 education records

Kunal Bhatia education

Bachelor Of Technology - Btech, Electrical And Electronics Engineering, 7.4

Activities and Societies: President - Glimpses (Acting & Videography Club) | Member - Alankrit [Cultural Society] | Member - Debsoc.

FAQ

Frequently asked questions about Kunal Bhatia

Quick answers generated from the profile data available on this page.

What company does Kunal Bhatia work for?

Kunal Bhatia works for Zelta Labs.

What is Kunal Bhatia's role at Zelta Labs?

Kunal Bhatia is listed as Sr. Manager Central Growth & Insights at Paytm | Ex-Loco | Growth & Retention Marketing Leader | Data-Driven Growth Strategist | Maximizing User Engagement & Retention | In-App Traffic Allocation. at Zelta Labs.

Where is Kunal Bhatia based?

Kunal Bhatia is based in Gurugram, Haryana, India while working with Zelta Labs.

What companies has Kunal Bhatia worked for?

Kunal Bhatia has worked for Zelta Labs, Paytm, Datawrkz, Loco, and Wubba Lubba Dub Dub Pvt Ltd.

How can I contact Kunal Bhatia?

You can use AeroLeads to view verified contact signals for Kunal Bhatia at Zelta Labs, including work email, phone, and LinkedIn data when available.

What schools did Kunal Bhatia attend?

Kunal Bhatia holds Master Of Business Administration - Mba, Marketing, 6.2 from National Institute Of Technology, Tiruchirappalli.

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