Strategize and execute ways to increase the company’s topline and bottomline, enhance customer and employee satisfaction, elevate brand equity for outdoor brands like Columbia Sportswear, Adventuras, Lowa, Beal, Black Diamond, Deuter, Julbo and BUFF. On a mission to create a culture of Outdoors- trekking/mountaineering/biking/climbing/skiing in India.

Purpose of the job-Working with the Chief Executive for formulating the Corporate Strategy, through engagement with key stakeholders, and measuring performance to keep deviations under check. Creating higher long term value for the organization compared to industry and competition.Responsibility:o Strategic Counselling- Providing inputs to the leadership team on strategic thoughts and industry insightso Operations Management- Ensuring operational excellence to achieve business objective through prudent assignment of key KPIs to the teamso Industry Summits- Representing the company in various industry summits as a speakero Program Management- Oversee new initiatives and successful implementation like Central Planning solution(BOARD), RFID solution for EBOs, Reporting dashboards (PowerBI)

Responsible for Business Development; Planning; Sourcing; Range Development; Profitability; Market Placement; Omni Channel for lifestyle brands Jack & Jones, Vero Moda, ONLY and Selected.

Responsible for Business Development; Sourcing; Merchandising; Customer Satisfaction; Profitability; Vendor Management; Operations for Apparel category(Mens and Kids Apparel)

Handling retail sales and distribution for North and East India for Wills Lifestyle and John Players

Handling retail sales and distribution for North and East India for Wills Lifestyle and John Players

Head of Modern trade business of fashion brands Wills Lifestyle and John Players