In April, I transitioned from full-time employment to a career break, prioritizing my family's well-being. Since then, I've gradually taken on consulting assignments, serving as a technology advisor for mid-sized companies. In this capacity, I provide comprehensive technology guidance, helping these organizations streamline their organizational design, technology infrastructure, engineering processes, and product strategy.

In the dynamic realm of advertising, my role as an engineering leader is both challenging and exhilarating. I lead advertising moderation, to scrutinise millions of diverse ads by merging engineering expertise with applied science. My responsibilities include crafting effective moderation strategies aligned with intricate global Ad Policies, utilizing cost-effective ML models, and overseeing highly scalable engineering infrastructure. With recent AIGen advancements, I play a pivotal role in shaping the direction of Language Model Moderation (LLM) within our advertising framework.

Leading Multiple Initiatives in Alternate Commerce domain - Shopsy [ Reseller Commerce ] - Partner Platforms [ Influencer & Affiliate Platform for Social/Video commerce ] - Re-Commerce [Sell back, Exchange, Liquidation ] - Social Commerce [ Group Buying, Community Buying] Stitching all these commerce philosophies with common platforms like Incentivisation, Targeted discounts, Personalisation, Partner Ecosystem.

Responsible for Complete Demand, Discovery and Shopping experience Engineering at Flipkart Wholesale Business. Build this team and many platforms ground up in a record time of 6 months. Post MVP launch, We built many new functionalities around User Engagement, Organic/Inorganic growth platforms (Search, Reco, Merchandise etc)Also got opportunity to Lead and Mentor Senior Engineering leaders of whole FKW Engineering.

Head of Customer experience Engineering. Responsible for developing resilient in-house CRM ecosystem to serve millions of customers. These platforms are capable of sustaining Flipkart’s festive season traffic for many years. + Launched Flipkart’s First Chat/Email & Voice Bots and Interactive help centre. + Build a versatile workflow orchestrator and work management platform + Many innovative capabilities like proactive issue management, Customer intent predictions + Onboarded other Flipkart Groups on this PlatformResponsible for scaling and Manage the org to deliver long term vision. Proudly led a highly efficient and motivated fun team.

Leading a couple of Initiatives to Improve Customer Experience. Responsible for - Core CRM, Highly scalable & Intelligent tools for Customer Interaction. - Analysis of Customer-Agent behaviour using Machine Learning/NLP and other custom in-house tools.

Building some cool, intelligent, state-of-the-art Platforms with awesome people in Flipkart. #NLP #ML #Scale #Performance #Social #CustomerExperience.

Build extensible Cloud Automation provisioning and continuous integration framework, that helps developers to automate their dev -> test -> deploy cycles for large set of existing CI tools.

[Acquired by Syncapse] Ownership of Social Applications & Analytics platformSocial Apps & intelligence platform is a center stage solution for hosting social campaigns on Facebook, Twitter, Google+, Youtube and process data for insights, analysis and recommendations. The platform serves competitive insights, consumer lifecycle patterns and help brands in aligning their marketing strategies.Responsibilities:Design and prototyping of multi-tier application & analytics frameworkModeling of multi-dimensional data and development of aggregation map-reduce jobsEnsure timely & high quality technical DeliverablesEnabling and Mentoring team to be highly successful

Design and Development of dependable, Efficient, Scalable ad network data platform. End to End ownership of Network Data layer, Real time data processing, mining and reporting.Expertise : Hadoop EcosystemData Transformation NoSQLTechnical Leadership

1) IE Plug-in to analyze history patterns and share Urls - A secure IE plug-in that trace user’s browsing and visualize the patterns on start page • Analyzing patterns, prioritizing URLs based on various matrices (time spent, hit rate) • History Search on Entity and Tag extraction basis2) Web service engine to process XML based service metrics (SLANG). It is used for monitoring, auditing and logging the service performance.3) Research prototype for SLA based capacity planning for data centers • Analysis of work done in the field of capacity planning and scope for improvement • Integrating SLA framework monitoring and proactive analysis capabilities 4) Participation in European Union Scientific Research Projects (on behalf of Microsoft)5) Contributed to Event Flow Debugger for Microsoft’s CEP Engine StreamInsight™ • Writing high throughput query interpretation & visualisation tools • Owner of code quality and testing methodologies in the team

Received grant for research work on "Generation of Domain Specific Graphical Modeling Editors" under guidance of Prof Pierre-Alain. The topic was specialized area under Model Driven Engineering.

Worked on Compiler optimization techniques for CoSy compiler.

Design and Implementation of • DOM support for QuarkXPress™ • XPath Interface APIs •Implementing of XSL based automated documentation generator for XPress Schema