Sneha Bhattacharjee Email & Phone Number

Delhi, India

• Manage global internal communications for Global Financial Services and Private Equity• Leverage multi-channel engagement using existing EY resources such as Unily, Intranet, Broadcast Centre, Discover, to drive awareness through communications such as newsletters, Daily News Alerts, Viva Engage campaigns. Content includes, but is not limited to, EY technology, solutions, alliances and ecosystems, wins and insights, strategic priorities, webcasts, events, campaigns, thought leaderships… Show more • Manage global internal communications for Global Financial Services and Private Equity• Leverage multi-channel engagement using existing EY resources such as Unily, Intranet, Broadcast Centre, Discover, to drive awareness through communications such as newsletters, Daily News Alerts, Viva Engage campaigns. Content includes, but is not limited to, EY technology, solutions, alliances and ecosystems, wins and insights, strategic priorities, webcasts, events, campaigns, thought leaderships, articles, rewards and recognition etc. • Plan, prepare, produce, and collaborate with internal creative services teams for developing content that is in line with EY brand and visual identity guidelines, including SCORE and EY style guide• Track, measure and capture quarterly and monthly data and analysis on Adobe Analytics to identify key trends, engagement numbers and performance of messages and channels and recommend improvement in campaignsMAJOR CAMPAIGNS & IMPACT AREAS• MWC Barcelona (2022): Weekly updates (~7), two-week long Yammer campaign capturing daily highlights and external social media coverage (~10 posts)• EY Nexus for Financial Services: Worked on global activation toolkit, created campaign launch mailer, cross-sector collaboration across areas and regions through Yammer, newsletters and daily news alerts.• Sustainable Finance Thought Leaderships: Worked on global daily news alert(s) for internal awareness and engagement for the launch of four thought leadership(s) over a period of six months. • Produced over ~50 monthly newsletters, ~6 leadership communications, ~100 daily news alerts, and ~5 Yammer campaign(s) CERTIFICATIONSEY MARKETING BRONZE | EY INCLUSION & BELONGING BRONZE LEARNING | EY My Purpose Bronze Learning | EY Impact Entrepreneurship Learning Show less

New Delhi, Delhi, India

• Improve quality of communication: Collaborate with internal stakeholders to produce marketing collaterals such as monthly thought leaderships, go-to-market documents including client placemats, flyers and brochures| Ensure all editorial processes are followed | Increase awareness on plagiarism and ways to avoid it with proactive campaigns and track competition for best practices • Stakeholder management: Build connect with leaders by engaging consistently with them to get a holistic… Show more • Improve quality of communication: Collaborate with internal stakeholders to produce marketing collaterals such as monthly thought leaderships, go-to-market documents including client placemats, flyers and brochures| Ensure all editorial processes are followed | Increase awareness on plagiarism and ways to avoid it with proactive campaigns and track competition for best practices • Stakeholder management: Build connect with leaders by engaging consistently with them to get a holistic understanding of their go-to-market requirements | Train MarCom team members in stakeholder engagement • End-to-end event management: Provide support in conceptualizing events | Learn key aspects of vendor management | Prepare post-event media coverage material • Support training initiatives: Prepare training material and conduct trainings for BUs Improve firm’s digital reach | Understand and deploy digital storytelling to improve the quality of contentMAJOR CAMPAIGNS & IMPACT AREAS• Union Budget 2020 & 2021: Collaborated across business teams to produce pre-Budget and post-Budget analysis; pre-Budget (2021) podcast scripting and hosting with leaders across business solutions• COVID marketing campaign: Managed and executed ~50 marketing collaterals and communications under HALT-PLAN-REFRESH campaign during the COVID-19 pandemic• Training Design team in stakeholder management and communications• Part of launch team of Faces of Vibrant Bharat: ~10 Winner profiles, website creation and further amplification and promotion of the campaign• Worked on ~25+ solution documents, go-to-market brochures and flyers, videos, podcasts and thought leadership content Show less

New Delhi Area, India

Noida Area, India

New Delhi Area, India

Chennai Area, India

Currently, -> Writing for Switch Communications - YahooIndia blogs on tumblr - yahooinswitch.tumblr.com-> Blogging / Editing for a2zApps and mobifystore.com-> Blogging-> SEO Writing-> Deposition Summaries for a Legal Outsourcing Firm -> Freelance Content Writing for Infinity Media Pvt Ltd -> Reviewed as a Freelance Editor Joseph A DeVito’s ‘The Interpersonal Communication Book’ published by Pearson-> Website Content- Overall… Show more Currently, -> Writing for Switch Communications - YahooIndia blogs on tumblr - yahooinswitch.tumblr.com-> Blogging / Editing for a2zApps and mobifystore.com-> Blogging-> SEO Writing-> Deposition Summaries for a Legal Outsourcing Firm -> Freelance Content Writing for Infinity Media Pvt Ltd -> Reviewed as a Freelance Editor Joseph A DeVito’s ‘The Interpersonal Communication Book’ published by Pearson-> Website Content- Overall content for the entire website, snippets and articles for social media marketing -> Academic Writing# Provided Content for Social Science Series- Class VI-VIII # Provided Content for English Comprehension and General Awareness Series for Middle and Higher Secondary School-> Editing and Proof-reading# Finished editing a book written by a debut author-> Blogs and Articles# Travel# Art and Culture# Music# Travel# Lifestyle Show less

Chennai

Managing The Times of India, Coimbatore edition. Responsible for page-making. Editing stories. Selection of photographs. Give catchy headlines and photo captions. Coordinate with the reporters in Coimbatore for story. Providing story ideas. Working with the team to send the edition on time. Bring out an error-free edition everyday. Working on graphics for stories that have the potential to be explore beyond the few lines written by the reporter. Also, write feature stories on whatever… Show more Managing The Times of India, Coimbatore edition. Responsible for page-making. Editing stories. Selection of photographs. Give catchy headlines and photo captions. Coordinate with the reporters in Coimbatore for story. Providing story ideas. Working with the team to send the edition on time. Bring out an error-free edition everyday. Working on graphics for stories that have the potential to be explore beyond the few lines written by the reporter. Also, write feature stories on whatever story idea is initiated by me or given to me. Published 14 stories in TOI, Chennai/Coimbatore/Madurai/Trichy. One article on Marathi Bhakti tradition was also published in TOI, Mumbai. Show less

Chennai Area, India

Managing The Times of India, Coimbatore edition. Responsible for page-making. Editing stories. Selection of photographs. Give catchy headlines and photo captions. Coordinate with the reporters in Coimbatore for story. Providing story ideas. Working with the team to send the edition on time. Bring out an error-free edition everyday. Also, write feature stories on whatever story idea is initiated by me or given to me. Published 11 stories in TOI, Chennai/Coimbatore/Madurai/Trichy. One… Show more Managing The Times of India, Coimbatore edition. Responsible for page-making. Editing stories. Selection of photographs. Give catchy headlines and photo captions. Coordinate with the reporters in Coimbatore for story. Providing story ideas. Working with the team to send the edition on time. Bring out an error-free edition everyday. Also, write feature stories on whatever story idea is initiated by me or given to me. Published 11 stories in TOI, Chennai/Coimbatore/Madurai/Trichy. One article on Marathi Bhakti tradition was also published in TOI, Mumbai. Show less

Chennai

Write news stories, features, blogs on topics covering news from the world of technology, online media, social networking.

New Delhi Area, India

Writing Deposition summariesEditing and proof reading

Secunderabad

Making PagesEditing news storiesSelection of news stories and pictures

Executive Program, Strategic Management, Good

Master Of Arts (M.A.), Mass Communication/Media Studies, 70%

Pg Diploma, English Journalism

Activities and Societies: Editing, writing news stories, reporting, preparing tv news bulletins

Ba Honours, English Literature

Activities and Societies: Member of the literary society