Roles and Responsibilities:* Managed and executed social media campaigns to increase brand awareness and engagement, leveraging expertise in social media management to drive business growth* Coordinated with cross-functional teams to develop and implement comprehensive marketing strategies, ensuring alignment with business objectives* Analyzed and reported on social media metrics to optimize campaigns and improve ROI, demonstrating a data-driven approach to marketingAchievements and Skills:* Successfully increased followers by 50% and engagement by 200% on social media platforms through targeted campaigns and content creation* Developed and maintained a content calendar to ensure consistency and relevance across all social media channels* Utilized expertise in accounting and business management to provide financial insights and recommendations to marketing teams, enhancing collaboration and driving business results